In today’s episode of The Life-First Coaching Business Podcast, I'm diving into the 3 biggest goal-setting mistakes coaches can make and how to avoid them.

Whether you’re just launching your coaching business or looking to grow the one you’ve already started, this episode will help you set effective goals and achieve them without unnecessary overwhelm.

In This Episode, I Cover:

• The power of breaking down annual goals into manageable 90-day chunks.
• Why focusing only on outcomes (and not actions) can derail your progress.
• The importance of mastering foundational skills before chasing big growth tactics.

An effective approach to goal setting isn’t just about the vision—it’s about creating a clear, actionable roadmap to success. When done right, goal setting becomes a powerful tool to align your actions with your aspirations, build momentum, and create consistent progress toward a thriving coaching business.

In this episode, you’ll learn:

• How to effectively break down annual goals into 90-day actionable plans.
• The importance of tying specific, measurable outcomes to your weekly actions.
• Why mastering foundational business skills is crucial before pursuing advanced tactics like webinars or paid ads.
• How to set milestones that match your stage of business growth and experience.

Join The Free Strategy Soiree - the 4-part live mini program for new wellness and life coaches here: https://www.thehappyheartco.com/2025

Related Episode:
Check out Episode 15: What You Need to Know About the 3 Stages of Your Wellness or Life Coaching Business for a deeper dive into building and scaling your coaching business.

Thank you for tuning in to this episode! Let’s make 2025 your best year yet!

Sign up to The Strategy Soirée for New Wellness & Life Coaches. Create a tailored action plan to launch & grow your purpose-driven, yet easeful coaching business in 2025! Whether you’re building your business in part-time hours alongside a job, contracting work or parenting or you’re ready to commit full-time - you’ll walk away with an aligned strategy! SAVE YOUR SEAT HERE

This is The Life-first Coaching Business Podcast, brought to you by fellow solopreneur and business coach Leonie from The Happy Heart Co. Find me on Instagram @leonie.businesscoach or learn more at www.thehappyheartco.com

If you enjoyed this episode please Subscribe & if you can take a moment to leave a review it would mean the world! 🧡

In today’s episode of The Life-First Business Podcast, I'm talking about another common question for new coaches: Should I launch an online course in 2025?

Whether you’re just starting your coaching journey or looking to scale, this episode explores the pros and cons of launching an online course versus focusing on one-on-one coaching. You’ll gain clarity on which approach might be best for your goals and current stage of business.

In This Episode, I Cover:

• Why online courses aren’t always easier to sell despite being lower priced.
• The time and marketing demands of launching a course compared to one-on-one coaching.
• Why starting with one-on-one coaching helps you refine your skills, messaging, and client transformation process.
• How the coaching industry has evolved post-pandemic and what it means for your offers.

Launching a course might seem like the ultimate path to passive income, but it’s not always the easiest or fastest way to build a sustainable coaching business. Starting with one-on-one coaching can help you generate revenue sooner but also allows you to learn invaluable lessons about your clients, your message, and your offer. These insights are crucial for creating a future course that delivers real value and gets results.

In this episode, you’ll learn:

• How to determine whether you’re ready to launch a course or should focus on one-on-one coaching first.
• Why building revenue and skills with one-on-one coaching sets the foundation for future success.
• Insights into industry trends and how client expectations have shifted in recent years

Sign up to The Strategy Soirée for New Wellness & Life Coaches. Create a tailored action plan to launch & grow your purpose-driven, yet easeful coaching business in 2025! Whether you’re building your business in part-time hours alongside a job, contracting work or parenting or you’re ready to commit full-time - you’ll walk away with an aligned strategy! SAVE YOUR SEAT HERE

This is The Life-first Coaching Business Podcast, brought to you by fellow solopreneur and business coach Leonie from The Happy Heart Co. Find me on Instagram @leonie.businesscoach or learn more at www.thehappyheartco.com

If you enjoyed this episode please Subscribe & if you can take a moment to leave a review it would mean the world! 🧡

In today’s episode of The Life-First Business Podcast, I'm diving into my top predictions for trends in the coaching industry in 2025. Whether you’re a new coach working to stand out or an experienced coach looking to refine your strategies, this episode will help you future-proof your business, build stronger client relationships, and thrive in an ever-evolving industry.

In This Episode, I Cover:

• Why authentic connections and relationship-building will be more important than ever.
• How to meet the growing demand for personalized, hands-on coaching experiences.
• The role of unique branding and messaging in cutting through a crowded market.
• Using AI tools like ChatGPT to streamline your business and save time.
• The rise of specialized niches and how they can help you stand out as an expert.

Why This Matters:

Your ability to adapt to industry trends isn’t just about staying relevant—it’s about thriving in a crowded, competitive space. From building trust through authentic connections to leveraging AI tools for efficiency, these trends are essential for creating a sustainable and profitable coaching business in 2025.

Key Learning Outcomes:

In this episode, you’ll learn:

• How to foster authentic relationships to build trust and convert leads into clients.
• Ways to incorporate personalized support into your offers without burning out.
• The importance of strong branding and messaging to differentiate yourself in a noisy market.
• Practical ways to use AI tools like ChatGPT and Descript to save time and focus on high-impact work.
• How to identify and position yourself within a specialized niche to attract premium clients.

Sign up to The Strategy Soirée for New Wellness & Life Coaches. Create a tailored action plan to launch & grow your purpose-driven, yet easeful coaching business in 2025! Whether you’re building your business in part-time hours alongside a job, contracting work or parenting or you’re ready to commit full-time - you’ll walk away with an aligned strategy! SAVE YOUR SEAT HERE

This is The Life-first Coaching Business Podcast, brought to you by fellow solopreneur and business coach Leonie from The Happy Heart Co. Find me on Instagram @leonie.businesscoach or learn more at www.thehappyheartco.com

If you enjoyed this episode please Subscribe & if you can take a moment to leave a review it would mean the world! 🧡

In this episode of The Life-First Coaching Business Podcast, I dive into one of the most pressing questions for coaches heading into 2025:

How do I become a booked-out coach?

But here's the important catch—being "booked out" shouldn't mean being burned out.

I discuss why its important to establish what being booked-out means for you and help you craft a coaching business that works for your life.

I walk you through 10 key steps to focus on if you want to create a purpose-driven and aligned coaching business. From nailing your niche to mastering your message, prioritizing relationships over algorithms, and creating simple systems, this episode is full of actionable insights to help you build a sustainable, joyful coaching business and achieve your version "booked-out" and balanced.

Sign up to The Strategy Soirée for New Wellness & Life Coaches. Create a tailored action plan to launch & grow your purpose-driven, yet easeful coaching business in 2025! Whether you’re building your business in part-time hours alongside a job, contracting work or parenting or you’re ready to commit full-time - you’ll walk away with an aligned strategy! SAVE YOUR SEAT HERE

This is The Life-first Coaching Business Podcast, brought to you by fellow solopreneur and business coach Leonie from The Happy Heart Co. Find me on Instagram @leonie.businesscoach or learn more at www.thehappyheartco.com

If you enjoyed this episode please Subscribe & if you can take a moment to leave a review it would mean the world! 🧡

In today’s episode of The Life-First Coaching Business Podcast, we’re diving into how to create a standout brand identity for your coaching business without hiring a designer. Whether you're a new coach looking to save on expenses or someone overwhelmed by the DIY process, this episode will help you build a cohesive and professional brand you’re proud of.

In This Episode, I Cover:

• Why branding doesn’t need to hold you back when starting out.
• The importance of strategy over perfection in early-stage branding.
• Four simple steps to creating a cohesive and professional DIY brand.
• How to choose colors, fonts, logos, and imagery that reflect your values and connect with your ideal clients.

Why This Matters:
Your brand identity is not just about looking polished; it’s a tool to communicate your coaching style, values, and vision to your ideal clients. A well-designed DIY brand helps you create confidence, attract the right audience, and start showing up consistently without the designer price tag.

Key Learning Outcomes:
In this episode, you’ll learn:

1. How to define the core elements of your brand identity to resonate with your audience.
2. The step-by-step process to choose and integrate colors, fonts, and logos for a cohesive look.
3. How to create visual consistency in your branding to enhance professionalism and attract clients.

The Coaches Brand Kit:

I’ve created The 4-Step Branding Kit for Coaches to make this process as quick and easy for you as possible!

This kit includes:

• A branding quiz to determine your brand theme.
• Curated color palettes, font sets, and logo templates.
• Step-by-step tutorials to guide you through the entire branding process.
• Logo file templates to organise all your logo file sin the right size and format.

You can check out the kit, currently available for just NZ$37, by clicking the link HERE. It’s designed to save you time and help you create a stunning, aligned brand you’re proud to showcase.

Sign up to The Strategy Soirée for New Wellness & Life Coaches. Create a tailored action plan to launch & grow your purpose-driven, yet easeful coaching business in 2025! Whether you’re building your business in part-time hours alongside a job, contracting work or parenting or you’re ready to commit full-time - you’ll walk away with an aligned strategy! SAVE YOUR SEAT HERE

This is The Life-first Coaching Business Podcast, brought to you by fellow solopreneur and business coach Leonie from The Happy Heart Co. Find me on Instagram @leonie.businesscoach or learn more at www.thehappyheartco.com

If you enjoyed this episode please Subscribe & if you can take a moment to leave a review it would mean the world! 🧡

In this episode, I’m sharing a simple and effective Instagram strategy to help coaches grow their businesses with authenticity, consistency, and clarity.

If you’ve been struggling to find your rhythm with Instagram, or you’re unsure how to create content that resonates with your ideal clients, this episode is for you.

I’m breaking down a simple but effective strategy that focuses on 4 types of posts you need to be creating each week, how to get clear on your messaging, and why having a clear strategy is key to building momentum on Instagram. Plus, I’m sharing how to structure your posts to attract, connect, enlighten, and sell—so that your audience is taking the right actions with you.

Tune in to hear how to create an Instagram strategy that works for you, helps you engage with your ideal clients, and gives you a plan that feels sustainable.

Key Takeaways:

• The 4 types of Instagram posts you need to focus on each week:
• How to mix up your content to keep it fresh and engaging, including reels, carousels, and static posts.
• Why clarity around your message and audience is crucial for your content strategy to work.
• The importance of engagement—it’s not just about posting and ghosting, but having conversations with your ideal clients.
• Insights into Instagram Ads: When to start using them and why they won’t work until you’ve nailed your messaging and offer.
• Understanding the 3 phases of your business—launch, growth, and scale—and how each phase impacts your Instagram strategy.

Resources:

Grab my free 1-Page Client Attraction Blueprint and Mini Training to kickstart your client acquisition journey and discover the 7 steps you need to go from zero clients to filling your waitlist!

Sign up to The Strategy Soirée for New Wellness & Life Coaches. Create a tailored action plan to launch & grow your purpose-driven, yet easeful coaching business in 2025! Whether you’re building your business in part-time hours alongside a job, contracting work or parenting or you’re ready to commit full-time - you’ll walk away with an aligned strategy! SAVE YOUR SEAT HERE

This is The Life-first Coaching Business Podcast, brought to you by fellow solopreneur and business coach Leonie from The Happy Heart Co. Find me on Instagram @leonie.businesscoach or learn more at www.thehappyheartco.com

If you enjoyed this episode please Subscribe & if you can take a moment to leave a review it would mean the world! 🧡

In this week’s episode of The Life-First Coaching Business Podcast, we dive into a crucial yet often overlooked skill that separates thriving CEOs from struggling solopreneurs: knowing when and how to invest in your business. Whether it's tools, courses, or coaching, making intentional investments can fast-track your growth—but only if done strategically.

I share my personal approach to budgeting, decision-making, and mindset when it comes to business investments. You'll discover practical tips to confidently invest in the resources that will align with your goals and help you build a joyful, sustainable business that works for you.

What You'll Learn in This Episode:

1. The mindset shifts needed to confidently invest in your business.
2. How to create an investment budget and align it with your goals.
3. Strategies to evaluate offers (like Black Friday deals) to ensure they’re worth your money and time.
4. Why relevance to your current goals is the key to getting the most out of any investment.
5. How to decide between DIY courses and programs with added support.
6. The "future you" perspective: making decisions today with your 1-year goals in mind.

Key Questions Answered:

• How can you overcome fear or hesitation when investing in your business?
• What should you consider before purchasing tools, courses, or coaching programs?
• Is it worth waiting for income before making business investments—or should you take the leap?

Learn about 1:1 Strategy Session with me here

Bonus Resource:

Grab my free 1-Page Client Attraction Blueprint and Mini Training to kickstart your client acquisition journey and discover the 7 steps you need to go from zero clients to filling your waitlist!

This is The Life-first Business Podcast, brought to you by fellow solopreneur and business coach Leonie from The Happy Heart Co. Find me on Instagram @leonie.businesscoach or learn more at www.thehappyheartco.com

Sign up to The Strategy Soirée for New Wellness & Life Coaches. Create a tailored action plan to launch & grow your purpose-driven, yet easeful coaching business in 2025! Whether you’re building your business in part-time hours alongside a job, contracting work or parenting or you’re ready to commit full-time - you’ll walk away with an aligned strategy! SAVE YOUR SEAT HERE

This is The Life-first Coaching Business Podcast, brought to you by fellow solopreneur and business coach Leonie from The Happy Heart Co. Find me on Instagram @leonie.businesscoach or learn more at www.thehappyheartco.com

If you enjoyed this episode please Subscribe & if you can take a moment to leave a review it would mean the world! 🧡

In today’s episode of The Life-First Coaching Business Podcast, we’re diving into the art of personal branding and why it’s crucial for coaches and solopreneurs looking to attract their ideal clients. Whether you're just starting your coaching journey or feeling stuck with your messaging, this episode will help you understand what makes a personal brand impactful, authentic, and aligned with your goals.

In This Episode, I Cover:

• The Importance of Building a Personal Brand: Why visibility and authenticity are essential for coaches to attract aligned clients and create trust.
  Practical Steps for Personal Branding: Actionable advice for getting visible, starting small, and embracing discomfort to build confidence and a strong personal brand.
  Core Values and Boundaries: How defining personal values and setting boundaries around what you share helps create an authentic and sustainable personal brand.

Why This Matters:

Your personal brand is not just a surface-level marketing tool—it’s the emotional and professional connection between you and your audience. An authentic personal brand helps you establish trust, communicate your expertise, and attract clients who genuinely resonate with your approach. It’s an essential element for building a sustainable, life-first business.

Key Learning Outcomes:

• Understand the significance of visibility and personal branding for a successful coaching business.
• Learn practical methods to build confidence and authenticity when sharing your brand.
• Gain clarity on how to identify and incorporate personal values into your brand while maintaining boundaries.

Personal Branding Immersive Workshop Event

Learn more about my upcoming in person event OWN YOUR BRAND being held in Auckland on 1st December especially for female solopreneurs!

Ready to Take the Next Step?

If this episode has you feeling inspired and ready to dive deeper, I’d love to help you! Book a free discovery call to discuss how you can refine your personal brand and build the foundations of your life-first coaching business.

Bonus Resource:

Grab my free 1-Page Client Attraction Blueprint and Mini Training to kickstart your client acquisition journey and discover the 7 steps you need to go from zero clients to filling your waitlist!

Sign up to The Strategy Soirée for New Wellness & Life Coaches. Create a tailored action plan to launch & grow your purpose-driven, yet easeful coaching business in 2025! Whether you’re building your business in part-time hours alongside a job, contracting work or parenting or you’re ready to commit full-time - you’ll walk away with an aligned strategy! SAVE YOUR SEAT HERE

This is The Life-first Coaching Business Podcast, brought to you by fellow solopreneur and business coach Leonie from The Happy Heart Co. Find me on Instagram @leonie.businesscoach or learn more at www.thehappyheartco.com

If you enjoyed this episode please Subscribe & if you can take a moment to leave a review it would mean the world! 🧡