Most business owners waste time on LinkedIn following advice that doesn't generate revenue. Colin Hirdman, founder of Rainmaker, reveals his proven system that builds real business relationships and drives sales without creating content or optimising profiles.

Learn Colin's three-pillar approach: authentic relationship philosophy, strategic audience building, and prospect activation through LinkedIn live streams. Discover how to make 25 daily connections with 20-25% acceptance rates, use Sales Navigator growth hacks, and convert prospects through educational live events.

Colin shares practical techniques including connection request strategies, messaging campaigns that build trust, and LinkedIn automation best practices. This system generates consistent leads and sales while avoiding the content creation trap that keeps most LinkedIn users busy but unprofitable.

Perfect for business owners, sales professionals, and entrepreneurs ready to use LinkedIn as a genuine revenue driver rather than a time-consuming social media platform.

Guest: Colin Hirdman - Founder, Rainmaker

https://rainmakergrows.com/resources

Consumer behaviour expert Shahar Boyayan reveals how artificial intelligence is fundamentally changing customer expectations and what business owners can do to adapt. From hyper-personalisation demands to the preference for AI over traditional customer service, discover the shifts happening right now in how people buy and interact with businesses.

Learn why 83% of customers prefer automated systems that solve problems quickly, how one business reduced staff from 16 to 3 using AI tools, and practical solutions starting at around £200 monthly. Shahar shares real examples of AI implementation across different industries and explains how five generations are adopting these technologies differently.

This episode covers voice AI customer service, automated follow-up systems, content creation tools, and the growing trend towards home-based services. You'll get specific tool recommendations and actionable advice for adapting your business to serve the future customer.

Perfect for business owners who want to understand changing customer behaviour and implement practical AI solutions without breaking their budget.

Guest: Shahar Boyayan - Consumer Behaviour Expert & Author

Website: proptalkie.com

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Discover how Oleksandr Buratynskiy built tTravel from atravel blog to an app with 37,000+ users without any external investment. Thisepisode reveals practical strategies for bootstrapping a tech business,managing costs effectively, and scaling sustainably.

You'll learn how to identify essential tech investmentsversus unnecessary expenses, leverage free startup credits from major cloudproviders, and implement the "sales first, product second" approachthat can make or break bootstrap ventures.

Oleksandr shares the biggest cost surprises when scaling,warning signs of tech overspending, and how open source tools can dramaticallyreduce subscription costs. Perfect for business owners looking to build or growtheir tech presence without breaking the bank.

Guest:Oleksandr Buratynskiy, Founder & CEO of tTravel

Host: Peter Banigo, Target ICT

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Most digital products fail because they're too complicated for everyday users. UX designer Daniel Andor explains why technical founders struggle with usability and shares his proven methods for creating products people actually want to use.

Discover how to test product ideas in days rather than months, avoid costly development mistakes, and build digital solutions that convert visitors into customers. Daniel reveals the biggest UX mistakes business owners make and provides practical strategies for user-centered design.

Perfect for business owners planning to launch digital products, struggling with low user engagement, or looking to improve their existing apps and websites.

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Most LinkedIn messages get ignored because they focus on the sender, not the recipient. James Donovan, who runs a successful lead generation agency, reveals his proven system for crafting LinkedIn messages that actually get responses.

In this episode, you'll discover the 4-step process for generating quality leads on LinkedIn with just 30-40 minutes daily, why Sales Navigator is worth the investment, and how to identify your prospects' real pain points. James shares practical examples of effective messaging strategies and explains how to build a systematic approach to LinkedIn outreach that fills your calendar with qualified prospects.

This episode provides actionable strategies you can implement immediately to transform your LinkedIn results.

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Email marketing should drive sales, not disappear into spam folders. MV Braverman, founder of Inbox Welcome, reveals the technical and strategic fixes that get your business emails into customer inboxes.

Discover why the Gmail promo tab is actually good news, how to meet Google's authentication requirements, and practical steps for improving email deliverability. Learn about list hygiene, welcome sequences, and monitoring tools that show where your emails really end up.

Essential listening for business owners using email marketing who want to stop losing money on messages that never reach their audience.

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Meta certified ad strategist Carol Kabaale reveals why most Facebook ads waste money and shares her proven 3-stage framework for profitable campaigns. Learn why you should never press the boost button, how to identify your business season, and the strategic approach that turns Facebook ads from gambling into smart investments.

Carol breaks down the visibility, lead generation, and sales stages every business must master, plus practical tips for audience targeting, budget planning, and creating scroll-stopping content. Discover which metrics actually matter, how to fix underperforming campaigns, and why building an email list protects your business from algorithm changes.

Perfect for business owners ready to stop wasting money on Facebook ads and start seeing real returns on their advertising investment.

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RFP responses are painful. A typical 250-question RFP takes 80 hours to complete, pulling your best people away from their real work.

Peter Bonney from FastRFP built an AI tool that cuts this time by 70-90%. He explains why most RFP questions are the same repetitive stuff, how to spot the 20% that actually matters, and practical ways to organise your company information so AI can help.

You'll learn how businesses save thousands of pounds per proposal, why AI answers are often more accurate than human ones, and simple steps to make your RFP process work better - whether you're a small business or have dedicated proposal teams.

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