That $4 latte you grab on the way to work? It’s built on a lie.

In this episode of the Show Your Value podcast, I sit down with Paul Rice, founder of Fair Trade USA, to uncover the brutal truth behind global supply chains, the myth of trickle-down economics, and why most of what you buy doesn’t benefit the people who need it most.

Paul has spent over 40 years working directly with farmers in 70+ countries. He’s seen firsthand how the system is set up to exploit labor and strip value from the people who actually grow, build, and harvest the things we take for granted. We talk about what fair trade really means, why most “ethical” labels are meaningless without third-party certification, and how real transparency can build stronger businesses that grow faster and last longer.

This conversation changed the way I see the world. If you care about building something valuable that doesn’t come at someone else’s expense, don’t skip this one.

In this episode:

- Why trickle-down economics doesn’t work in global trade

- How fair trade creates lasting impact without relying on aid

- The business case for paying farmers more and sourcing ethically

- Why major brands like Walmart, Patagonia, and Whole Foods are investing in fair trade

- How to spot greenwashing and choose products that actually make a difference

- What every entrepreneur needs to understand about supply chain transparency and trust

Resources:

Paul’s book: Every Purchase Matters

Learn more: https://www.fairtradecertified.org

If this episode made you think differently, do me a favor, please subscribe, leave a review, and share it with someone who needs to hear it.

For more free videos, tools, and resources about the MIND Methodology go to https://etw.com/

At some point, every leader faces the same question: When is it time to let go? Whether it's a team member who's underperforming or an initiative that’s draining resources, the cost of avoiding the decision adds up fast. In this episode, I want to share a clear, no-fluff framework for knowing when to move on, so you can protect your time, energy, and business.

You’ll learn:

- How to set crystal-clear performance expectations

- What to do when an initiative isn’t delivering

- Why letting go the right way builds trust, not resentment

- The ROI lens every business decision should be filtered through

Listen in to sharpen your decision-making and lead with value.

For more free videos, tools, and resources about the MIND Methodology go to https://etw.com/

Most leaders think they’re effective. Few actually are.

In this episode of Show Your Value, I'm joined by executive coach and former Microsoft leader Sabina Nawaz to unpack the real skill that separates average managers from transformative leaders.

We'll explore:

- Why talking less might be the smartest thing you ever do as a leader

- The leadership blind spot no one tells you about

- How one company found $500 million in hidden value

- What most leadership development programs get completely wrong

- Why power distorts your perspective, and how to fix it

- The mindset shift that changes how you build teams, give feedback, and create culture

Whether you’re running a small business or leading a global team, this conversation will make you rethink how you show up as a leader.

About Sabina Nawaz:
Sabina Nawaz is a global CEO coach, keynote speaker, and author of Permission to Speak. She spent 15 years at Microsoft before launching her own leadership development firm helping executives unlock their full potential.

Resources Mentioned:

Sabina’s website: sabinanawaz.com

Book: Permission to Speak by Sabina Nawaz

Subscribe to Show Your Value for more conversations with leaders who are building businesses that matter.

For more free videos, tools, and resources about the MIND Methodology go to https://etw.com/

Being an entrepreneur looks glamorous... until you're in the trenches, solving problem after problem. In this powerful episode of Show Your Value, we sit down with Sarah Dusek, a visionary founder, investor, and author of "Thinking Bigger" to explore why most startups fail, what true problem-solving looks like, and how to rewire your mindset to build a business that actually works.

From building a $100M+ company to investing in women-led ventures, Sarah shares her unfiltered lessons on:

- Why problem-solving is the real job of entrepreneurship

- How limiting beliefs quietly kill great ideas

- Why only 2% of women-owned businesses hit $1M in revenue (and how to change that)

- The secret to hiring a world-class team

- How to recession-proof and pandemic-proof your business

- Why too much funding too soon can be a bad thing

Whether you're just getting started or scaling your next big idea, this episode will challenge how you think about business and yourself.

Learn more about Sarah's work → https://sarahhdusek.com

If you’re ready to build a business that solves real problems and creates lasting value, you'll love this episode!

For more free videos, tools, and resources about the MIND Methodology go to https://etw.com/

I recently became CEO of Dinner Table, a groundbreaking community now impacting over 32,000 families in 67 countries. Our mission is to build and raise strong communities focused around value creation. I want to show you how a simple concept, conversations around the dinner table, can transform your family's future and strengthen your community.

Learn how intentional conversations help families:

- Identify key character traits to nurture in children.

- Recognize and manage healthy struggles to build resilience.

- Develop financial competence and responsibility from an early age.

- Create lasting legacies through holistic value creation.

Join a rapidly growing global movement that is reconnecting families and revitalizing communities, one dinner conversation at a time.

Become part of our community - https://dinnertable.com/

For more free videos, tools, and resources about the MIND Methodology go to https://etw.com/

Ever wonder why some leaders consistently win while others struggle despite their best efforts?

I want to share with you a powerful principle called "Live Resistance." Drawing from over 20 years of martial arts experience and extensive business insights, I'll show why the greatest successes in business, and in life happen on the front lines, facing real, dynamic challenges.

What You'll Learn:

- The critical difference between those who achieve massive success and those who endlessly hustle without results.
- How to create massive value by leaning into difficult conversations, direct customer interactions, and real-time problem-solving.
- Four key areas every leader MUST master to skyrocket business value: business model, strategy, customer value, and culture.
- Why startups and companies fail, and exactly what YOU need to do differently to succeed.
- Real-world examples of leaders transforming struggles into exponential growth, turning tough situations into massive wins.

If you're a leader, entrepreneur, or anyone passionate about creating REAL impact, this episode is your blueprint for achieving extraordinary results through the power of LIVE RESISTANCE. This insight could change your business (and life) forever.

For more free videos, tools, and resources about the MIND Methodology go to https://etw.com/

The CEO’s primary job is simple: continually and responsibly increase the value of their business over time. But what happens when leaders believe they are doing everything right, yet their company stagnates or declines?

I want to introduce you to a brand-new chapter in my book "Your Most Important Number", Chapter 8: "Why Sometimes CEOs Fail," where I uncovers the critical missing piece in leadership. Does your team truly understand how your business is designed to create value?

What you'll learn in this episode:

- Why cutting costs today could destroy long-term value
- The power of emotional and spiritual value creation in business
- How CEOs can measure and improve company culture
- The concept of value creation nudging and how to align every decision with growth
- Practical strategies to ensure your entire team is aligned with the company vision

This is not just another leadership discussion. It is a blueprint for sustainable success that goes beyond financial metrics to build a thriving, high-impact company.

Get your copy of Your Most Important Number and discover the full revised edition: http://bit.ly/4i2bIWI

For more free videos, tools, and resources about the MIND Methodology go to https://etw.com/

Let's talk about holistic value creation. It’s not just about material success; it’s about balancing material value, emotional energy, and spiritual connectedness. When these are in harmony, life feels fulfilling. But when one is off, especially emotional energy, it becomes tough to find true happiness.

There's a big difference between chasing happiness and pursuing fulfillment. So many people get what they think they want, a new job, a bigger house, even a big payday, only to realize they’re still unfulfilled. Why? Because they’re focused on external happiness rather than internal fulfillment.

In my own journey, fulfillment has become my most important number. It’s not always easy to measure, but I can feel when I’m moving in the right direction. Struggle has played a huge role in that. The hard things, the ones that stretch us—often bring the deepest sense of fulfillment.

I also share my experience leading Dinner Table and how building a community of over 32,000 parents focused on raising kids to create value in the world has been one of the most fulfilling, yet challenging, projects of my life.

If you’ve ever felt stuck chasing happiness and still ending up unfulfilled, I encourage you to listen and reflect. I share a simple exercise that’s helped me: writing down what makes you feel fulfilled and what doesn’t. It’s eye-opening and can guide you to live a more meaningful life.

In this episode, I cover:

- The real source of emotional energy and how it impacts happiness
- Why fulfillment should be your most important number
- The role of struggle in creating lasting value
- How building community can combat feelings of isolation and disconnection
- A practical exercise to help you identify what truly fulfills you

Let’s dig deep into what it really means to create value, not just for others, but for ourselves.

For more free videos, tools, and resources about the MIND Methodology go to https://etw.com/