That $4 latte you grab on the way to work? It’s built on a lie.

In this episode of the Show Your Value podcast, I sit down with Paul Rice, founder of Fair Trade USA, to uncover the brutal truth behind global supply chains, the myth of trickle-down economics, and why most of what you buy doesn’t benefit the people who need it most.

Paul has spent over 40 years working directly with farmers in 70+ countries. He’s seen firsthand how the system is set up to exploit labor and strip value from the people who actually grow, build, and harvest the things we take for granted. We talk about what fair trade really means, why most “ethical” labels are meaningless without third-party certification, and how real transparency can build stronger businesses that grow faster and last longer.

This conversation changed the way I see the world. If you care about building something valuable that doesn’t come at someone else’s expense, don’t skip this one.

In this episode:

- Why trickle-down economics doesn’t work in global trade

- How fair trade creates lasting impact without relying on aid

- The business case for paying farmers more and sourcing ethically

- Why major brands like Walmart, Patagonia, and Whole Foods are investing in fair trade

- How to spot greenwashing and choose products that actually make a difference

- What every entrepreneur needs to understand about supply chain transparency and trust

Resources:

Paul’s book: Every Purchase Matters

Learn more: https://www.fairtradecertified.org

If this episode made you think differently, do me a favor, please subscribe, leave a review, and share it with someone who needs to hear it.

For more free videos, tools, and resources about the MIND Methodology go to https://etw.com/

At some point, every leader faces the same question: When is it time to let go? Whether it's a team member who's underperforming or an initiative that’s draining resources, the cost of avoiding the decision adds up fast. In this episode, I want to share a clear, no-fluff framework for knowing when to move on, so you can protect your time, energy, and business.

You’ll learn:

- How to set crystal-clear performance expectations

- What to do when an initiative isn’t delivering

- Why letting go the right way builds trust, not resentment

- The ROI lens every business decision should be filtered through

Listen in to sharpen your decision-making and lead with value.

For more free videos, tools, and resources about the MIND Methodology go to https://etw.com/

Most leaders think they’re effective. Few actually are.

In this episode of Show Your Value, I'm joined by executive coach and former Microsoft leader Sabina Nawaz to unpack the real skill that separates average managers from transformative leaders.

We'll explore:

- Why talking less might be the smartest thing you ever do as a leader

- The leadership blind spot no one tells you about

- How one company found $500 million in hidden value

- What most leadership development programs get completely wrong

- Why power distorts your perspective, and how to fix it

- The mindset shift that changes how you build teams, give feedback, and create culture

Whether you’re running a small business or leading a global team, this conversation will make you rethink how you show up as a leader.

About Sabina Nawaz:
Sabina Nawaz is a global CEO coach, keynote speaker, and author of Permission to Speak. She spent 15 years at Microsoft before launching her own leadership development firm helping executives unlock their full potential.

Resources Mentioned:

Sabina’s website: sabinanawaz.com

Book: Permission to Speak by Sabina Nawaz

Subscribe to Show Your Value for more conversations with leaders who are building businesses that matter.

For more free videos, tools, and resources about the MIND Methodology go to https://etw.com/