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Keywords
entertainment, social media, leadership, Mistletoe Murders, Sarah Drew, podcast, creativity, collaboration, Hallmark, Hallmark+, Lifetime, Grey's Anatomy, Christmas movies, tv series, executive producer, Hollywood, empathy

Summary
In this episode of the Awesome Business Podcast, host Ryan McPartlin engages in a deep conversation with actor and producer Sarah Drew. They explore the evolving landscape of social media in the entertainment industry, the importance of feedback and criticism, and the unique collaborative experience behind the production of 'Mistletoe Murders.' Sarah shares her insights on navigating the pressures of social media, the joy of creative collaboration, and the blend of genres in her latest project, emphasizing the importance of storytelling and community in the entertainment world.

Takeaways

• Social media is essential for visibility in the entertainment industry.
• A strong following can significantly impact casting decisions.
• Feedback from the audience can be overwhelming for actors.
• It's important to separate self-worth from social media feedback.
• Collaboration in creative projects can lead to a joyful work environment.
• Positive reinforcement among team members fosters a supportive culture.
• The blend of genres can create unique storytelling opportunities.
• Knowing that everything will be okay by the end of a story is comforting.
• Engaging with fans is rewarding but need social media boundaries.
• The importance of being present in the moment, free from social media distractions.

Chapters
00:00 Introduction to the Awesome Business Podcast
00:57 The Role of Social Media in Entertainment
08:07 Navigating Feedback and Criticism
12:30 The Love-Hate Relationship with Social Media
15:23 Behind the Scenes of Mistletoe Murders on Hallmark+
22:05 The Unique Blend of Genres in Mistletoe Murders