I just got my bookkeeping back, and whoa—turns out I made an extra $100K in profit last year… and most of it came in the last quarter.

Honestly? I was a little shocked. But I know exactly what made it happen.

In this episode, I’m spilling all the details on how I layered paid ads, emails, and social content without drowning in content creation or turning into a full-time marketer.

If you’ve ever felt like content is too much work, or that you’re just not “good” at social media—this one’s for you.

I’m diving into:

• How paid ads are the lifeblood of my business (even when they "don’t work")

• What I was doing wrong with my email list for years

• How I completely shifted my strategy and started making money from almost every email I send

• Why social media is the front door, but your email list is where the real magic happens

• The low-effort system I use to get 3 emails + 3 social posts created in minutes using AI

• How I semi-outsource (hint: I’m not spending $5k/month on a team—and you don’t have to either)

I also give you a sneak peek at something I’ve been building behind the scenes… 🎉

It’s called The Content Club, and it’s launching April 1st.

Inside, I’m handing over my exact system—the one that helped me finally stay consistent on social and in my inbox (without doing all the work myself). Think:
✅ AI prompts that actually sound like you
✅ Faceless reels, pre-written captions, and swipeable content
✅ My plug-and-play marketing calendar
✅ How to outsource just enough to stay visible without burning out

And if you’re listening to this podcast? I’m dropping an early access link just for you.

https://www.skool.com/the-content-club-/about

If I could go back in time and change just one thing about my online business journey, it would be understanding this simple truth: Online business is just a numbers game. In this episode, I break down why success isn’t magic—it’s math. From traffic and conversions to refining your messaging and scaling strategically, I’m sharing the biggest lesson that took me from an $8K year to a $362K year.

Whether you’re just starting out or scaling your business, this episode will help you shift your mindset, track the right numbers, and create a business that works for you. Let’s take the guesswork out of online success!

✅ Why online business is ALL about numbers, not luck
✅ The two key things that determine success: messaging & traffic
✅ How I grew my business revenue year after year
✅ The power of tracking traffic, conversion rates, and upsells
✅ Paid vs. organic traffic – which one works best?
✅ Creative ways to get more eyes on your business