A lot of life-coaching (and business coaching and “other things” coaching) jumps the tracks because we disconnect the daily work from the goal. And when we do that, we start focusing on the LAG measures rather than the LEAD measures.

Or, to say it another way, we look at the scoreboard (or the scale or the profit margin or the whatever) rather than focus on the “very next play.”

🤯

As a coach, you must steer your client towards the daily tasks, the grind— these are the “lead measures” (everyone becomes enamored with the “lag measures”)

👇

Hold them accountable— and encourage them through— the daily grind of doing the work.

The daily action steps are where the magic happens.

🐰

Note: this is ALSO the most BORING part of the process…

👉 Sitting in the chair and writing

👉 Getting up and exercising

👉 Pushing the deserts or snacks aside

👉 Practicing the speech or skill or task over and over and over, putting in the reps

👉 Outlining the lesson plan, crafting the content, etc…

Yep, this is most often the UNSEEN work that no one applauds— so it will help if you “see it” and encourage them in it.

But, when it happens…

… people make progress.

They reach their potential.

And that’s a win for everyone.

Listen in.

As always, we’ll try to make it super-simple and pleasantly practical.

Links:

📚Claim your free book, Process Over Permission, at www.AmplifyOnline.info/process

📣 Tell us how we can best serve you— go to www.AmplifyOnline.info

☎️ Schedule a free non-sales call at www.AmplifyOnline.info/talk

🚌 Free 30-day test-drive of the Kajabi software we recommend & use = https://app.kajabi.com/r/hWkYzZYA/t/8vmvk9af

About to coach someone?

You need to take time and help your client figure out what the “end goal” looks like for them. (This may even reveal whether or not they’re a good fit for you / you’re a good fit for them.)

👀 Observation: just because we’re all going to the SAME PLACE with your framework doesn’t mean it looks the same to each of us. 👀

This includes the expectations (and dreams) they have— if everything worked perfectly— for ALL of the following, even if you are coaching them about business or writing or homeschooling or church work or running a non-profit or anything else…

💙Fitness

💰Finance

🏠 Family

🛠 Factory (work, career)

🙏 Faith

👊 Friends

🎉 Fun

… because there goals MUST fit in with “all of life.”

This includes—

❤️ Your client’s life span (which ALSO includes the season of life they’re in)

📌 Your client’s current obligations

🏆 Your client’s goals / non-negotiables in other areas

So, take the time to define what you’re leading your client to— by integrating your objective framework with their subjective goals / preferred future.

If you don’t, you might— as I have done— find yourself coaching them towards something that’s largely irrelevant to them and doesn’t align with their core concerns.

🤯

It sounds vague, perhaps, but this episode is super-duper practical.

Links:

📚Claim your free book, Process Over Permission, at www.AmplifyOnline.info/process

📣 Tell us how we can best serve you— go to www.AmplifyOnline.info

☎️ Schedule a free non-sales call at www.AmplifyOnline.info/talk

🚌 Free 30-day test-drive of the Kajabi software we recommend & use = https://app.kajabi.com/r/hWkYzZYA/t/8vmvk9af

Leaders often ask, “What part of my content do I share?”

Some suggest to “share the what and sell the how.”

Others contend you should give “the first half” away and sell the rest (whatever that means).

Here’s what we teach:

1️⃣ Share ALL of your content free (i.e., via your podcast and/or blog)

2️⃣ Share it OUT OF ORDER and in BITE-SIZED pieces

Here are a few keys we review in this talk:

🔑 1. BASED on your framework— which is why articulating your framework was / is the first step in the A-B-Cs of getting paid for what you know (see episode #61, the first in this series)

🔑 2. BUILT on your home base, your website (which is why this was the second step, see episode #63, teh second talk)

🔑 3. BITE-SIZED pieces… “all of it, in small pieces, out of order” (note: this can and sometimes SHOULD be long-form content, especially when it’s on your website)

Grab a pen & paper…

… a listen in.

Links:

🤯 Free access to the 11 mind-shifts audio course at www.AmplifyOnline.info/11

📣 Tell us how we can best serve you— go to www.AmplifyOnline.info

☎️ Schedule a free non-sales call at www.AmplifyOnline.info/talk

🚌 Free 30-day test-drive of the Kajabi software we recommend & use = https://app.kajabi.com/r/hWkYzZYA/t/8vmvk9af