Ever wondered how to make your podcast work harder for your business? In this episode of Podjunction Podcast, Sadaf Beynon and Matt Edmundson are joined by Matthew Holman, host of Subscription Prescription, who shared his step-by-step approach to using his podcast as the foundation for his entire content strategy.

From newsletters and social media to YouTube videos and blog posts, Matthew reveals how to repurpose podcast content effectively—without feeling overwhelmed.

In this episode, you’ll learn:

✅ Why your podcast should lead your content strategy

✅ How to repurpose podcast content into multiple formats

✅ Tools and tips to simplify content creation and boost engagement

1. Start with What You Know: Use platforms where you’re already comfortable, then expand gradually. Consistency is more important than doing it all at once.
2. Podcast-First = More Content, Less Stress: One podcast episode can fuel your entire content strategy, including newsletters, blog posts, and social media updates.
3. Authenticity Beats Automation: AI tools can help, but refining content in your unique voice will create deeper connections with your audience.

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Unlock the potential of your podcast today! Don’t miss out on transforming your podcast into a powerful business tool—visit Podjunction.com to discover resources, tips, and opportunities that can take your podcast to the next level. Subscribe now and elevate your podcasting journey!