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サマリー
あらすじ・解説
To build a loyal fanbase, follow these 5 steps:
1) Get noticed within your category
2) Be likeable and easy to work with
3) Build trust through consistent quality
4) Earn respect by sustaining trust
5) Gain advocacy from satisfied customers.
Brands grow by ensuring customers know, like, trust, respect, and advocate for them.
PeterWilken.com