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When stories are used in business settings, we expect them to deliver more. We need stories to be remembered and repeated. That's a challenge. Using stories isn't as easy as it may seem, both in terms of shaping stories to align with business situations and telling stories that are compelling enough to repeat. In this audiobook, Sally solves both challenges by providing insights on the listener's perspective and concrete tools to shape storylines and stories that deliver impact.

Random House presents the audiobook edition of Truth by Hector Macdonald, read by Simon Ludders. For fans of Nudge, Black Box Thinking and The Art of Thinking Clearly, a fascinating dive into the many ways in which ‘competing truths’ shape our opinions, behaviours and beliefs. True or false? It’s rarely that simple. There is more than one truth about most things. Eating meat is nutritious, but it’s also damaging to the environment. The Internet disseminates knowledge, but it also spreads hatred. As communicators, we select the truths that are most useful to our agenda.

Développée par Chan Kim et Renée Mauborgne, la stratégie Océan bleu est une théorie économique qui explique que la croissance durable des entreprises n'est possible qu'en se différenciant et en devenant plus compétitives que leurs concurrents. Ils distinguent ainsi les océans rouges, marchés dans lesquels les produits sont des commodités et où seuls les prix dictent les choix des acheteurs, des océans bleus, dans lesquels l'entreprise bénéficie de profits durables et de ventes en croissance.

Toastmaster's Secret is a complete guide to get the maximum leverage out of the Competent Communicator program. Based on experience of a committed toastmaster who has taken effort to create speeches as suggested by the manual, this step-by-step guide shows you how to craft speeches. It has explanation on selection of topics, delivery preparation, and much more.

Driving the most successful startups today is Business Development (BD), which includes strategic partnerships, content licensing, product distribution, data partnership, monetization, and acquisitions. Pitching and Closing reveals how to master the specific skills that people in BD at today's startups need to succeed, including forging relationships, pitching a company's product, building network, sourcing deals, dealing with rejection, and closing large deals.

Hall of fame-nominated marketer and Wall Street Journal cartoonist Stu Heinecke discovered that he could get past traditional gatekeepers and reach those elusive executives by thinking outside the box and using personalized approaches that he calls "contact campaigns". Including presidents, a prime minister, celebrities, countless CEOs, and even the Danish model who later became his wife, Heinecke found that getting meetings with previously unreachable people was easier than ever.

This three-book boxed set consists of the key communication and negotiation techniques to help you manage your relationship, career, and life with success. Book 1 is Effective Communication First Anywhere - Family, Career, Life: The Step-By-Step Guide to Transform Your Communication Skills in 7 Days! Book 2 is Ultimate Guide To Effective Communication At Work: Build A Successful Career In A Happy Workplace, and book 3 is Ultimate Strategy to Become a Negotiation Genius: Becoming Influential & Successful in Career.

Originally published in 1896, General Henry M. Robert's classic guide to smooth, orderly, and fairly conducted meetings has sold millions of copies in numerous editions as the gold standard of meeting procedure for parliamentarians and novice club presidents and members alike. The best book from which to learn all about running and taking an effective part in meetings, General Robert's gift of order is as indispensable now as it was a century ago.

Not everyone approves of the practice of negotiation. There are those who hate it because they think it is too confrontational, or they simply don't want to be bothered. This audiobook will demonstrate that negotiations in everyday transactions do not necessarily have to be confrontational, instead, they can be fun. The guidelines in this audiobook will teach you new ways to deal with people, regardless of how difficult or insensitive they are. You will become a better negotiator during both simple, day-to-day negotations and complex negotiation situations.

Techies around the world can now jump start and grow their speaking careers with the book, Present! A Techie's Guide to Public Speaking, written by tech leaders, Poornima Vijayashanker and Karen Catlin. The book serves as a resource for technology professionals who want or need to develop the skills to communicate their expertise effectively, whether in a meeting at work or delivering an engaging talk at a conference.

The secret to success isn't always about technical skills. In fact they play a very small part in the grand scheme of things. I mean, if you think about it, we all know a braniac whiz who just can't get ahead in life, and when we look at them it's quite obvious. They don't know how to socialize, deal with conflicts, or even manage their own emotions. But here's the twist: Many of us are this way, just not at the extreme end of the spectrum. Sure, we may be playing the EQ game 10 times better than the braniac, but what if we played it 100 times better?

From emperors to businessmen, all have taken a look at what it means to be influential. This is a great place to start learning mannerisms, word choices, and the type of persuasion that will help you to make better use of the six traits of influence. Never forget that everybody has something they can do to get them on your side. This book will provide insight into working better with colleagues, tips on conversation and social interaction, cues that those around you will respond to like paid actors.

In this book, we'll get to the root of the problem that causes the fear of public speaking, increase your positive thinking, give you exercises to fine tune your voice and presence, and much more! By the time you finish this audiobook, you'll feel more at ease and comfortable speaking in front of small and large groups alike.

Today's world wants to know you and the real story behind why you do what you do. Whether you have a product to sell, a company mission to share or an audience to entertain, people are far more likely to engage if you deliver a well-crafted story with an emotional core. Bobette Buster is a story consultant, lecturer and screenwriter who works with major studios and in top film programmes all over the world. She shares the tools used by some of the world's best storytellers and helps you apply them to your own.

In Five Stars, Carmine Gallo, best-selling author of Talk Like TED, breaks down how to apply Aristotle’s formula of persuasion to inspire contemporary audiences. As the nature of work changes and technology carries things across the globe in a moment, communication skills become more valuable - not less. Gallo interviews neuroscientists, economists, historians, billionaires, and business leaders of companies like Google, Nike and Airbnb to show firsthand how they use their words to captivate your imagination and ignite your dreams.

If talking in front of people makes you cringe, Lilyan Wilder's 7 Steps to Fearless Speaking will teach you how to cope with panic, avoidance, and the trauma of public speaking.

Communication is a vital part of human lives. It is the act of transferring information from one person to another. If you think that it's a very simple process, you're wrong. It's often difficult to say what you mean and produce your intended result. How you're supposed to communicate is a very complex subject. The sender of the message is supposed to encode a message in a form that's suitable for the receiver to decode.

In today's high tech climate, it's difficult to know how to spend your time and money. With more than 200 updates, new success stories, and several new features, The Wealthy Speaker 2.0 helps you navigate through the minefield of costly marketing mistakes.

Most of us are quite relaxed and confident when we're with our friends and family. We can tell a story or even tell a joke. But put us on a platform and we can feel very different. When we speak to an audience, we often put on a public mask; and use a different voice. Why can't we seem to be ourselves when we give a talk? In this audiobook, we will look at all aspects of spoken communication, from structure right through to delivery. We will learn how to have a conversation with our audience - to be ourselves - so that we connect with them every time we speak.

While few of us enjoy "networking", we all crave authentic conversations with peers, clients, and key stakeholders. The pace of change is accelerating, and we need peer networks more than ever to understand what others are thinking and doing. Building Bridges describes the characteristics of the most valuable peer networks, where executives meet regularly for conversations they can't have anywhere else. It offers a set of design principles for those who want to create and sustain these vital professional resources, because, in a transactional world, we all need to belong.