We welcome Bennie Johnson, the CEO of the American Marketing Association, back to the podcast. This episode was recorded at the annual AMA International Collegiate Conference, in New Orleans. Bennie discusses the success of the AMA's collegiate efforts, the challenges of leading a multi-faceted organization, and building the strategic plan for future growth. This interview was informative and a lot of fun. Bennie's enthusiasm is infectious!

This was very fun episode, recorded in New Orleans during the annual AMA International Collegiate Conference. Avery Bumstead and Maeve Bishop, the outgoing and incoming Presidents of the award-winning Temple AMA chapter speak with us about modern marketing (spoiler alert - they're already really good at it), and the expert speakers and great professors they have learned from. And also the benefit of leading a large team, while in college. Enjoy!!

Oh Canada! While in New Orleans for the annual AMA Collegiate Conference (1700 students, professors, more), we were fortunate to sit down with Erica Halvorsen, professor at the British Columbia Institute of Technology and advisor to the AMA student chapter at the university. It was a terrific conversation, and especially so when the topic moved to the solidarity and pride in country Canadians are showing in the face of threats from the US government.