Do you struggle with managing your call center and telemarketing operations? Are you looking for ways to improve your customer service and expand your business appeal? Our guest today is here to help. He's a leader in the call center industry, with over a decade of experience training and managing top-performing telemarketers in Central America. With a background in communication and Spanish, he knows how to effectively motivate and inspire his teams to achieve success.

Episode 1156 . Now, let's welcome to the show the CEO of Costa Rica's Call Center, Richard Blank.

The Business Bros Podcast's goal is to help you create wealth today and generational wealth for tomorrow by effectively adding insurance in to your existing business and through the power of podcasting to help you take control of your branding and marketing.

Hernan Sias has a number of certifications and professional designations like High School Financial Algebra Teacher, Real Estate Sales License, Life and Health License, a partner at Pipeline Insurance, CTEC Certified Tax Professional and a bachelor’s degree in Accountancy.

We have a plethora of education and a number of experiences that we utilize every day to build businesses, invest in real estate and secure our financial freedom. We invite you to be a part of the conversation, ask us questions, critique our advice, share your opinions, and help us to grow as we work hard to help you too achieve success.

Ethical Telemarketing and First Impressions

I still find telemarketing is a means to an end, and I think you should gauge the calls you make in regards to ethics. You feel comfortable making the call, or you're being shady, or as you say, just spammy. And so since I'm a guest in a Catholic country, the agents have leveraged it, and I need to make sure that they can go home and tell their parents what they do for a living. But let's be realistic here. You're looking to buy time. You're not gonna get the 10 minutes that Hollywood shows you. There's a lot of gatekeepers out there. So my suggestions for people that are doing, let's just say business-to-business type of phone calls, your first impression should be a company name spike. As much as I want to know how well Ernance CS is doing today, if you answer the call, I'm going to say, hey, Business Bros Podcast, how are you doing today? I'm going to say it better than you do. And so what it's going to do is use my anonymity as good faith. It's almost like a mystery shopper. I've been there before. So these gatekeepers reduce it a little bit. They start asking me my name and politely I will introduce myself, but I'll take it a step further.

Introduction to Traditional Marketing's Relevance

Boom all right ladies and gentlemen i know we communicate a lot through social media but some of these traditional ways of marketing and getting uh you know your message out like picking up the phone if that sounds interesting to you because there's still money to be made in that industry a lot of it we're going to talk about that on this episode let's get this thing going here we go shut up and sit down look A business can give you everything you want in life, prestige, wealth, freedom. It can also take everything away from you. This show is for those who are willing to take that risk. These are the real-life stories of entrepreneurs. But before we start, I have one small favor to ask.

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Welcome to Brain Work Frame Work, where seasoned professionals Adam and Chris share their wealth of experience and insights in the realms of Business, Sales, and Entrepreneurship with other like-minded business owners. Share your wins and loses, tips and tricks, and your journey through entrepreneurship.

Join us in this episode as we dive into the incredible journey of our guest Richard Blank, who embarked on a vision quest at 27, moving abroad to Costa Rica and founding Costa Rica's Call Center (CCC) from scratch. Our guest, Richard Blank, shares insights on taking chances, advanced telemarketing strategies, conflict management, soft skills, customer support, rhetoric, gamification, pinball machines, employee motivation, and the art of phonetic micro expression reading. Discover the secrets behind CCC's success and the lessons learned along the way.

Entrepreneurship: Slaying Dragons and Personal Growth

A lot of people will decide to live their own life and not fulfill the lives of others. And so did it break some hearts? I guess. But then again, my friend, We all need to leave our own castles to slay dragons and save princesses. And if someone's holding you back, you're never going to go on a roller coaster and experience life. And so my argument was to live. And I could have always clicked my heels and come home and been in the family business. But I wanted to try. I had some grit. I had some vigor. And I know that at the end of the day, I wanted to look at myself in the mirror and know that I went 15 rounds. That's the kind of forced march that people are on as entrepreneurs. Those are the sort of moments of clarity you have when you ask yourself, do I continue or do I stop?

Reinventing Work Relationships: Checkpoints Over Burnout

Of course, you had mentioned the six-month mark where people, you know, they fall out of love. I don't believe in that. I believe in checkpoints. I believe in positive reinforcement. Let me give you specifics for my industry because most people don't like telemarketers and I do not think the majority of your audience are CEOs of call centers. They didn't sell their soul like I did for this golden fiddle. So anyway, in my industry, there are certain things that I can do. It's a luxury trade. Besides making or receiving phone calls, these individuals are bilingual, which bears the mark of higher education.

The Power of Silence in Communication

So you're not going to really know the sound unless you have the silence. And the silence, in my opinion, speaks much more than your tone, your rate, and your pitch, because that is inside of you, right? And so if you're looking for certain tell signs, if people are facetious with you or you need additional clarification, those would be the times, in my opinion, that you should interject and ask for that clarification question because something's just not right.

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An inspiring story about pushing his car in the rain with a client, which turned into a memorable bonding experience. The conversation highlights the importance of vulnerability, human connections in business, and the dedication to overcoming challenges. Richard also discusses his business and the unique opportunities in Costa Rica.

The time when I turned misfortune into a memorable moment with Richard Blank.

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Ana Gonzalez

Ana helps businesses multiply their productivity by automating their sales and support with AI. She has an unrelenting passion for learning, constantly seeking new knowledge and getting excited by new discoveries. Originally from Mexico City, Ana now calls Austin, Texas her home.

What if you could 4x your lead conversions without changing a thing in your business?

That’s exactly what I help businesses do with my Conversational Funnels at Anabots, an AI-powered method that turns every lead into an opportunity, every interaction into a conversion, and every business into a success story.

Originally trained as an architect, I now build sales systems that never sleep, never miss a lead, and always show up when your customers are ready to buy.

AI isn’t about replacing you or your team; it’s about giving you the tools to work smarter. The best part is that you don’t need to be a tech expert to make it work. Conversational Funnels is simple, effective, and built for business owners who value their time.

Beyond building AI strategies, I co-host two podcasts, Basic Business AI and BizHaps, where I break down complex AI strategies into simple terms and highlight real stories from entrepreneurs. I’m always looking for fresh voices, so if you’d like to share your insights or story, let’s talk about having you on as a guest!

If you’d like to know about how this could work for your business, let’s chat.

Vulnerability and Growth

I could have done the easy thing and punked out, but I did the tough thing and just sucked it up. And little did I know that this individual might've been in this situation before, And so they extended some empathy, got out there and pushed with me. And I can also take the jokes and the jabs. That's what it's all about. It only gives you more foundation, more bonding and a funny sort of talk about during cocktails. I knew this in business. If you can make yourself vulnerable, my good friend, Anna, it makes you powerful. And that was one of the days I shed some skin and actually grew as a person.

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