• WGO - EP 7 - Membership and Pricing

  • 2024/12/12
  • 再生時間： 20 分
  • ポッドキャスト

WGO - EP 7 - Membership and Pricing

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  • https://wealthygymowners.com/

    Effective Memberships and Pricing Strategies for Fitness Entrepreneurs

    In this episode of 'The Wealthy Fitness Entrepreneur,' Pat and Doug dive into strategies for setting memberships and pricing for fitness businesses. They discuss the importance of not basing prices solely on competitors or arbitrary decisions, but rather on calculated metrics and business goals. They recommend offering two to four membership options to provide choice without overwhelming clients. The episode also covers the significance of aligning pricing and membership models with the needs of the ideal client, and evaluating pricing structures annually to stay aligned with market changes and business growth objectives.

    00:00 Introduction and Revenue Goals
    00:19 Unpacking Memberships and Pricing
    02:56 Guidelines for Membership Options
    09:57 Pricing Strategies and Formulas
    15:48 Presentation and Market Evolution
    19:35 Conclusion
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あらすじ・解説

https://wealthygymowners.com/

Effective Memberships and Pricing Strategies for Fitness Entrepreneurs

In this episode of 'The Wealthy Fitness Entrepreneur,' Pat and Doug dive into strategies for setting memberships and pricing for fitness businesses. They discuss the importance of not basing prices solely on competitors or arbitrary decisions, but rather on calculated metrics and business goals. They recommend offering two to four membership options to provide choice without overwhelming clients. The episode also covers the significance of aligning pricing and membership models with the needs of the ideal client, and evaluating pricing structures annually to stay aligned with market changes and business growth objectives.

00:00 Introduction and Revenue Goals
00:19 Unpacking Memberships and Pricing
02:56 Guidelines for Membership Options
09:57 Pricing Strategies and Formulas
15:48 Presentation and Market Evolution
19:35 Conclusion
続きを読む 一部表示

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