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あらすじ・解説
The pet care industry is experiencing significant shifts driven by evolving consumer behavior, market trends, and recent developments. The global market is set to expand by an estimated $101.2 billion between 2025 and 2029 at a compound annual growth rate (CAGR) of 7.2%. Factors like increasing pet ownership, particularly in urban areas, and the growing emphasis on premium pet food are fueling this growth. The trend toward eco-friendly and sustainable pet care products is also on the rise, responding to consumer demand for minimal environmental impact. This includes recyclable materials in accessories and plant-based or grain-free pet food offerings[3][9].
Recent data highlights that the U.S. pet food and treats market reached $47.7 billion in 2024, with alternative formats beyond kibble, such as refrigerated and grain-free options, gaining traction. Premiumization—a focus on high-quality ingredients—is creating opportunities for innovative products designed to meet pet health needs. Dry pet food remains dominant, but wet and functional food varieties are growing rapidly[9].
Market leaders are responding to emerging challenges through innovation and strategic actions. For example, large players like General Mills recently completed acquisitions of premium pet food brands to strengthen their portfolios. Meanwhile, new entries such as Neo Bites are addressing pet health concerns by offering pet food targeted at stress and anxiety[3][5].
E-commerce continues to play a transformative role, with nearly 70% of pet owners opting for online purchases over traditional retail. This shift is backed by pet owners’ preference for convenience and access to diverse product options. Supply chain disruptions, however, remain a concern due to rising ingredient costs and regulatory complexities under frameworks like the FDA's Food Safety Modernization Act[9][10].
Looking forward, veterinary care and advanced diagnostic services are identified as high-growth areas. The utilization of technologies like AI for personalized pet healthcare solutions is expected to enhance the industry's capabilities[7].
Compared to prior years, the industry is witnessing a pivot from modest growth to robust expansion driven by consumer spending and innovative product development. This momentum underscores the increasing role of pets as integral family members and highlights how the industry is adapting to meet diverse consumer needs while addressing systemic challenges.
Recent data highlights that the U.S. pet food and treats market reached $47.7 billion in 2024, with alternative formats beyond kibble, such as refrigerated and grain-free options, gaining traction. Premiumization—a focus on high-quality ingredients—is creating opportunities for innovative products designed to meet pet health needs. Dry pet food remains dominant, but wet and functional food varieties are growing rapidly[9].
Market leaders are responding to emerging challenges through innovation and strategic actions. For example, large players like General Mills recently completed acquisitions of premium pet food brands to strengthen their portfolios. Meanwhile, new entries such as Neo Bites are addressing pet health concerns by offering pet food targeted at stress and anxiety[3][5].
E-commerce continues to play a transformative role, with nearly 70% of pet owners opting for online purchases over traditional retail. This shift is backed by pet owners’ preference for convenience and access to diverse product options. Supply chain disruptions, however, remain a concern due to rising ingredient costs and regulatory complexities under frameworks like the FDA's Food Safety Modernization Act[9][10].
Looking forward, veterinary care and advanced diagnostic services are identified as high-growth areas. The utilization of technologies like AI for personalized pet healthcare solutions is expected to enhance the industry's capabilities[7].
Compared to prior years, the industry is witnessing a pivot from modest growth to robust expansion driven by consumer spending and innovative product development. This momentum underscores the increasing role of pets as integral family members and highlights how the industry is adapting to meet diverse consumer needs while addressing systemic challenges.