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Marketing Made Iconic

Marketing Made Iconic

著者: Marketing Made Iconic with Elysha Stephens
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Welcome to Marketing Made Iconic with Elysha Stephens, where we don’t just do marketing—we make it iconic. I’m a marketing strategist with 20+ years of experience helping small and medium businesses cut through the noise, get noticed, and grow—even with limited budgets. Each week, I’ll share bold strategies, practical tips, and inspiring stories to help you stand out, connect with your audience, and create big impact with small resources. Let’s turn your challenges into opportunities and your marketing into something truly iconic!Marketing Made Iconic with Elysha Stephens マーケティング マーケティング・セールス 経済学
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  • Redefining Finance with Purpose: The Archer Wealth Story with Gee Taggar
    2025/07/22

    In today’s episode, I sit down with someone who’s not just building a financial business. He’s building a movement. Gee Taggar, founder and director of Archer Wealth, shares the raw, real story behind growing a private credit company that's now managing over $330 million in assets, all while staying true to his mission.


    Gee opens up about his early days arriving in Australia at 17, hitting personal and financial rock bottom, and what it took to rebuild with integrity. He shares the painful moment that pushed him to do lending differently, the decade-long grind behind his so-called overnight success, and how he’s kept purpose at the core of everything.


    This isn’t just a finance story. It’s about vision, values, and the kind of resilience that creates real change. If you’re navigating growth, leadership, or just need a reminder that you don’t need to compromise to succeed, this one’s for you.


    00:00 Introduction to Private Lending and Private Credit

    26:04 Defining Private Credit

    26:19 Understanding Private Lending

    27:03 Key Differences and Use Cases


    Follow Elysha and Gee:


    Connect with Elysha:

    LinkedIn: https://www.linkedin.com/in/elysha-stephens/

    Website: https://elymarketing.com.au/


    Connect with Gee:

    LinkedIn: https://www.linkedin.com/in/gee-taggar-b7631b96/

    Website: https://archer-wealth.com/



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    49 分
  • From Architect to Property Strategist: Building Wealth with Rasti Vaibhav
    2025/07/15

    This week, I’m joined by someone whose story is a true masterclass in reinvention and intentional growth: Rasti Vaibhav. From architect to data scientist to quant fund manager, and now a leading buyer’s agent and wealth strategist, Rasti brings a powerful blend of analytical thinking and heartfelt mission to his work.


    In this episode, Rasti shares how he went from zero properties to financial freedom and how he’s now helped over 500+ families do the same. We dive into the common traps Aussies fall into when investing, why most people stop at one or two properties, and how his GPS Framework helps clients fast-track their journey to real wealth.


    If you’ve ever felt stuck, confused, or unsure about how to build wealth strategically, this episode will spark a whole new way of thinking.


    00:00 Introduction to Risk Appetite

    00:18 Meet Rasti: A Journey from Architect to Wealth Strategist

    04:23 The Power of Belief and Setting Audacious Goals

    05:45 Breakthrough Moments and the Importance of Mentorship

    06:42 Treating Property Investment Like a Business

    09:49 The GPS Framework for Building Wealth

    12:58 The Role of Buyer's Agents and Industry Insights

    19:28 Client Success Stories and Overcoming Challenges

    24:28 Scaling Up: From One Property to a Portfolio

    26:28 Rasti's Mission and Vision for the Future

    30:14 Final Thoughts and Advice for Aspiring Investors


    Follow Elysha and Rasti:


    Connect with Elysha:

    LinkedIn: https://www.linkedin.com/in/elysha-stephens/

    Website: https://elymarketing.com.au/


    Connect with Rasti:

    LinkedIn: https://www.linkedin.com/in/property-buyer-agent/

    Website: https://getrare.com.au/

    Get the copy of his book here: https://thepropertywealthblueprint.com/



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    34 分
  • Helping Australians Build Wealth Through Property with Derik Karamian
    2025/07/08

    In this episode of Marketing Made Iconic, I had the absolute pleasure of sitting down with Derik Karamian, founder of Australian Loan House and Elite Broker Academy. Derik’s not your typical broker; he’s someone driven by purpose, ethics, and a deep desire to empower Australians to build real wealth through property.


    What struck me most was Derik’s client-first philosophy. From walking away from the rigidity of banking to creating a brokerage built on trust, transparency, and education, his journey is packed with lessons for anyone in business, finance, or even just navigating their own home-buying goals.


    We covered a lot: why personalised advice matters more than ever, how younger generations can overcome property market barriers, and the dangers of quick-fix financial advice online. We also explored his innovative 100% loan strategies and how his mentoring platform is raising the bar for the next wave of brokers.


    This one’s a must-listen, especially if you're trying to cut through the noise and make informed financial decisions that actually serve you long term.


    00:00 Introduction and Guest Welcome

    01:16 Derek Ian's Journey from Banking to Brokerage

    04:36 Identifying Gaps in Traditional Lending

    06:35 Philosophy and Evolution of Australian Loan House

    09:54 Innovative Lending Strategies

    16:24 Challenges for Younger Australians in Property Market

    23:42 Navigating Financial Advice and Education

    28:07 Elite Broker Academy and Industry Integrity

    31:40 Final Thoughts and Contact Information


    Follow Elysha and Derik:


    Connect with Elysha:

    LinkedIn: https://www.linkedin.com/in/elysha-stephens/

    Website: https://elymarketing.com.au/


    Connect with Derik:

    LinkedIn: https://www.linkedin.com/in/derik-karamian-b1228b19

    Website: www.elitebroker.com.au


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    1 時間 12 分

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