• The Rise and Fall of RTFKT: Nike Shutting Down Its NFT Sneaker and Avatar Venture

  • 2024/12/03
  • 再生時間： 15 分
  • ポッドキャスト

The Rise and Fall of RTFKT: Nike Shutting Down Its NFT Sneaker and Avatar Venture

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  • Nike has decided to shut down its Ethereum NFT sneaker and avatar company, RTFKT. We take a look back at the history of RTFKT and explore the fascinating journey of RTFKT Studios, the company that redefined the digital fashion industry by blending cutting-edge technology, gaming culture, and blockchain innovation.

    From its groundbreaking collaborations with Takashi Murakami and Fewocious to its acquisition by Nike and eventual closure, we dive deep into the triumphs, challenges, and legacy of RTFKT.

    How did a startup become a pioneer in the metaverse, and what can we learn from its story?
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あらすじ・解説

Nike has decided to shut down its Ethereum NFT sneaker and avatar company, RTFKT. We take a look back at the history of RTFKT and explore the fascinating journey of RTFKT Studios, the company that redefined the digital fashion industry by blending cutting-edge technology, gaming culture, and blockchain innovation.

From its groundbreaking collaborations with Takashi Murakami and Fewocious to its acquisition by Nike and eventual closure, we dive deep into the triumphs, challenges, and legacy of RTFKT.

How did a startup become a pioneer in the metaverse, and what can we learn from its story?
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