• The Power of Aligning Sales & Marketing with Andrew Sims and Trey Morris

  • 2024/08/12
  • 再生時間： 33 分
  • ポッドキャスト

The Power of Aligning Sales & Marketing with Andrew Sims and Trey Morris

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  • サマリー

  • In this episode, we're exploring how a company successfully aligned their sales and marketing teams to maximize their efforts of their sellers.

    The great Andrew Sims, CRO at SentriLock, and Trey Morris, VP/Senior Consultant here at CSS, are joining me to break down that journey.

    Both bring such great points to the table, like:

    • Why you don't have to make Mount Everest-sized changes in order to achieve sales and marketing alignment
    • How marketing should help prepare your sales team for battle
    • Why all great companies have a singular mission from which all marketing, branding and content can be drawn from.

    LINKS:

    Andrew Sims

    SentriLock

    Trey Morris

    Matt Sunshine

    The Center for Sales Strategy
    続きを読む 一部表示

あらすじ・解説

In this episode, we're exploring how a company successfully aligned their sales and marketing teams to maximize their efforts of their sellers.

The great Andrew Sims, CRO at SentriLock, and Trey Morris, VP/Senior Consultant here at CSS, are joining me to break down that journey.

Both bring such great points to the table, like:

  • Why you don't have to make Mount Everest-sized changes in order to achieve sales and marketing alignment
  • How marketing should help prepare your sales team for battle
  • Why all great companies have a singular mission from which all marketing, branding and content can be drawn from.

LINKS:

Andrew Sims

SentriLock

Trey Morris

Matt Sunshine

The Center for Sales Strategy
続きを読む 一部表示

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