エピソード

  • You Are the Brand, Personal Branding Without the Ick
    2025/07/17

    In this episode of The Marketing Shakedown, Brandy and Jodi spill the truth about marketing yourself as a business owner — the good, the bad, and the painfully awkward. We break down the difference between personal and business branding (yes, they’re different), why showing your face matters, and how networking doesn’t have to feel like selling your soul. Whether you’re hiding behind your logo or oversharing on Facebook, we’ve got advice, sarcasm, and a few tough-love tips to get your brand — and your butt — out there.

    Chamber events, awkward selfies, and showing up like a boss... let’s talk about it.


    Find us online at www.brandykemp.com

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    22 分
  • Taco Tape: Building a Business Out of a Messy Idea
    2025/07/07

    In this episode of The Marketing Shakedown, we take a fictional (but kinda genius?) product idea — edible tape to keep your tacos together — and walk it through the real-life steps of building a business from scratch.

    This glorious mess of an idea came from one of our audience polls. Spoiler alert: apparently, edible taco tape does exist. No, we’re not paid by Taco Bell. Yes, we’re still proud of what we created.

    From vision to launch, we hit 11 actual business startup steps — with a side of sarcasm and salsa. You’ll laugh, you’ll learn, and you’ll probably question everything you’ve ever done with a soft shell.

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    31 分
  • The Algorithm Is Listening: Dumb AI Conspiracies, One Scary Truth, and a Big Kemp Reveal
    2025/07/01

    Brandy and Jodi are back — and this time, they’re dragging the wildest AI conspiracies the internet has to offer. From lizard people running ChatGPT to Alexa ghost-hunting in your living room, nothing is off limits. But one theory actually makes sense… and it might change how you use (or don’t use) AI in your business.

    Stick around to hear the real announcement: Kemp Marketing is launching a brand-new AI + Business Consulting division this August. It’s not a “prompt and pray” gimmick — it’s strategic, smart, and unapologetically bold. Just like us.

    If your marketing feels like chaos in a trench coat, this one’s for you.


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    8 分
  • Inside Kempville: Shorts, Strategy, and Showing Love to Your Customers
    2025/06/23

    This week, Brandy and Jodi give you the lowdown on Kempville—their vision for building a connected community of business owners who get marketing and each other. They break down why short-form video is your not-so-secret weapon (no, it doesn’t need to be perfect), and why surprising your customers with a little gift might just be your best marketing move yet.


    Intro and Outro music provided by Blankinship and Grimes.

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    7 分
  • Tired Trends, Burnout Blues, and How to Market Without Losing Your Mind
    2025/06/12

    In this episode, Brandy and Jodi from Kemp Marketing, a digital marketing agency for home service businesses in West Tennessee, pull back the curtain on the real-life chaos of running a marketing consulting firm. They talk burnout, breaking up with pointless trends, and how creative content marketing can actually save your energy.


    You can find us at www.brandykemp.com

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    9 分
  • Inside Seasonal Business Strategies with Denton Grange
    2024/08/05

    Guest: Jacqueline Denton, Owner of Denton Grange

    Summary:

    In this episode of The Marketing Shakedown, Brandy sits down with Jacqueline Denton, the owner of Denton Grange, a seasonal greenhouse in Bradford, Tennessee.

    Jacqueline shares her journey of navigating the challenges of a seasonal business, especially in the wake of a major setback this year due to target drift.

    Despite losing her entire crop, Jacqueline's unwavering community support and her innovative marketing strategies keep her hopeful for a stronger 2025 season.


    • Follow Denton Grange on Facebook for updates and sneak peeks: Denton Grange Facebook
    • Mark your calendars for the 2025 season and visit Denton Grange at 20 Powell Street, Extended, Bradford, Tennessee.


    Links:

    • Denton Grange Facebook: Denton Grange Facebook
    • Mosby's Restaurant in Bradford: Mosby's Restaurant



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    9 分
  • Engaging Conversations with Brandy and Jodi
    2024/07/26

    Join us for an episode of "Engaging Conversations" as Brandy, the owner of Kemp Marketing, sits down with Jodi, her administrative assistant and wingman. In this episode, we dive into the world of social media engagement, sharing insider tips and proven strategies to boost your online presence and connect with your audience like never before.


    Brandy and Jodi reveal some of the methods they use to help clients achieve engagement on their social media platforms. From creative content ideas to leveraging analytics, you'll discover practical tactics that can be applied to any business.


    Plus, stay tuned for a teaser about a secret event Kemp Marketing is planning for January 2025. It's an episode packed with insights, fun, and a hint of mystery you won't want to miss! Tune in and take your social media game to the next level with Kemp Marketing.

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    26 分
  • Friendship and Future Vision with Jodi
    2024/07/13
    In this episode of The Marketing Shakedown, hosts Brandy and Jodi dive into a heartfelt and nostalgic discussion about the history of their friendship and the exciting future of Kemp Marketing. Brandy and Jodi begin by taking listeners on a journey through their early days, filled with chaos and adventure. Their shared passion for marketing and creativity sparked a friendship that would eventually become the foundation of Kemp Marketing. They recount stories of "stirring the pot" in Milan, where their unconventional ideas and bold strategies began to take shape. These moments laid the groundwork for what Kemp Marketing would become—a company that embraces simplicity while employing clever and innovative marketing tactics. As the conversation transitions to the present, Brandy and Jodi reflect on the growth and evolution of Kemp Marketing. They discuss how their friendship and professional collaboration have been instrumental in shaping the company's values and mission. Their shared vision for Kemp Marketing is rooted in the principles of simplicity and effective, guerrilla-style marketing strategies. The episode concludes with an exciting look at the future of Kemp Marketing. Brandy and Jodi share their ambitious plans for the company. They emphasize the importance of maintaining the core values that have driven their success: simplicity, creativity, and a touch of playful mischief. Wham parody: https://youtu.be/IpRfDTuVrpk?si=QricD1nZ7gPFRlSS
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    21 分