The Local Lens: With Adam Dobbins and Andrew Botwinik

著者： Adam Dobbins and Andrew Botwinik
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  • サマリー

  • Being an account executive in the media industry is more than just raw sales numbers. Our focus on Local Lens is to shed some light on some of the misconceptions when it comes to pitching, tactics, and presenting radio and digital strategies. Walnut Media's Director of Sales, Adam Dobbins, and Senior Account Executive, Andrew Botwinik, share their ideas and collaborate with other local industry members.
    © 2024 Adam Dobbins and Andrew Botwinik
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あらすじ・解説

Being an account executive in the media industry is more than just raw sales numbers. Our focus on Local Lens is to shed some light on some of the misconceptions when it comes to pitching, tactics, and presenting radio and digital strategies. Walnut Media's Director of Sales, Adam Dobbins, and Senior Account Executive, Andrew Botwinik, share their ideas and collaborate with other local industry members.
© 2024 Adam Dobbins and Andrew Botwinik
マーケティング 経済学
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エピソード
  • Episode No. 9: Avoiding the Q1 Slump

    Episode No. 9: Avoiding the Q1 Slump
    2024/12/19

    This episode, the guys talk about how account executives can efficiently prepare for Q1 and rise above competition during a traditionally slow time in media.


    Connect with Adam and Andrew on LinkedIn:

    Adam: https://www.linkedin.com/in/adam-dobbins-m-s-a0619819b/

    Andrew: https://www.linkedin.com/in/andrew-botwinik-02864b184/
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    28 分
  • Episode No. 8: Diving into Digital With Jackson Ebeling

    Episode No. 8: Diving into Digital With Jackson Ebeling
    2024/12/06

    New father Andrew Botwinik is out this week and Walnut Digital Client Success Coordinator Jackson Ebeling is in. Adam Dobbins breaks down some digital basics with Jackson and the two discuss how to best set clients up for success.

    Connect with Adam and Andrew (and Jackson) on LinkedIn:

    Adam: https://www.linkedin.com/in/adam-dobbins-m-s-a0619819b/

    Andrew: https://www.linkedin.com/in/andrew-botwinik-02864b184/
    Jackson: https://www.linkedin.com/in/jackson-ebeling/
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    26 分
  • Episode No. 7: Overcoming the Silent Objection

    Episode No. 7: Overcoming the Silent Objection
    2024/11/15

    This week, Adam and Andrew tackle one of the least talked about objections, the silent one. They'll discuss how you can close pending business by being persistent, without sounding too pushy.

    Connect with Adam and Andrew on LinkedIn:

    Adam: https://www.linkedin.com/in/adam-dobbins-m-s-a0619819b/

    Andrew: https://www.linkedin.com/in/andrew-botwinik-02864b184/
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    25 分

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