In this episode of The Flow Lab, hosts Ben Walker, Co-CEO of RetroTec, and Sam Myers, building science specialist and RetroTec trainer, are joined by Amit Gupta, the CEO of Aeroseal. Together, they explain the innovative world of air sealing technology, focusing on ductwork and building envelope sealing. The conversation examines into the challenges and breakthroughs in building performance, energy efficiency, and the future of sealing technologies, offering valuable knowledge for professionals in the HVAC and building science sectors.

• The evolution of Aeroseal’s technology from duct sealing to building envelope solutions.
• How the Aeroseal technology works, including its ability to fill air leaks in ducts and buildings.
• Insights into the challenges faced by builders and HVAC professionals in sealing air leaks.
• The environmental and financial benefits of improving air tightness in buildings.
• The potential of the Aeroseal technology to become standard practice in HVAC installations and home construction.

[00:00] - Amit’s Journey to Aeroseal

[00:59] - Introduction

[04:03] - The Technology Behind Aeroseal

[05:15] - How Aeroseal Works

[07:22] - Expanding into Building Envelopes

[10:41] - Challenges in Sealing and Pressure Dynamics

[12:58] - Sealing Commercial Ductwork

[16:01] - Sealing Process for Residential Systems

[19:28] - Tax Incentives for Homeowners

[26:00] - Growth of Aeroseal Worldwide

[21:07] - Advice for Entrepreneurs

[33:00] - Future of Building Technology

Connect with the Guest:

LinkedIn:https://www.linkedin.com/in/amit-gupta-36abb0/

Website: https://aeroseal.com/

Aeroseal Social media:

Facebook: https://www.facebook.com/AerosealUSA

Twitter: https://x.com/Aeroseal_llc

Instagram: https://www.instagram.com/aerosealhq/

LinkedIn: https://www.linkedin.com/company/aeroseal-llc/

Follow Hosts:

Ben Walker (Co-CEO, Retrotec)

LinkedIn: https://www.linkedin.com/in/ben-walker-4a05901/

Sam Myers (Building Science Specialist & Trainer)

LinkedIn: https://www.linkedin.com/in/sam-myers-ms-a9a4a546/

Website: https://retrotec.com/

Facebook:

In this episode of The Flow Lab Podcast, hosts Ben Walker and Sam Myers continue their conversation with Brendan Reid, a pioneer in home performance and HVAC sales. Brendan shares expert knowledge into ductwork efficiency, sales strategies, and the science of customer communication. He explains why smaller HVAC systems often perform better, the role of air sealing, and how to educate homeowners without overwhelming them with technical jargon. Whether you’re an HVAC professional or a building science enthusiast, this episode is packed with valuable takeaways to elevate your skills.

• The Power of Proper Duct Sealing, Why fixing duct leakage before upgrading HVAC systems leads to better efficiency and comfort.
• How to Communicate HVAC Benefits to Homeowners Using relatable analogies to explain airflow, ductwork, and energy efficiency.
• Mastering the Sales Process, Why sales objections should be seen as opportunities and how to use psychology to guide customer decisions.
• Behavioral Science in Sales, How asking the right questions keeps customers engaged and makes technical concepts easier to understand.
• The Future of HVAC Training Brendan’s insights into modern home performance solutions and upcoming sales education initiatives.

[01:14] - Welcome Back to The Flow Lab Podcast

[03:45] - The Importance of Clean Air and Ductwork Efficiency

[06:12] - Using Analogies to Simplify HVAC Concepts

[08:16] - The Psychology of Sales in HVAC

[14:21] - Overcoming Sales Objections in Home Performance

[20:30] - The Evolution of HVAC Testing & Airflow Science

[26:15] - Moving Beyond “Energy Audits” to Customer Comfort

[30:00] - The Power of Customer Education in HVAC Sales

[35:50] - Final Advice for HVAC Professionals

Connect with Brendan Reid:

LinkedIn: https://www.linkedin.com/in/brendan-reid-5255bbb/

Website Aeroseal: https://aeroseal.com/

Website SellMoreSeals: https://sellmoreseals.com/

Follow Hosts:

Ben Walker (Co-CEO, Retrotec) LinkedIn: https://www.linkedin.com/in/ben-walker-4a05901/

Sam Myers (Building Science Specialist & Trainer) LinkedIn: https://www.linkedin.com/in/sam-myers-ms-a9a4a546/

Website: https://retrotec.com/

Facebook: https://www.facebook.com/retrotec/

Instagram: https://www.instagram.com/retrotec/

YouTube:

In this episode of The Flow Lab, hosts Ben Walker and Sam Myers sit down with Brendan Reid, an industry veteran and founder of Retrotec, to look into the history and evolution of blower door testing, energy auditing, and building performance.

Brendan shares his journey from chimney sweeping in high school to pioneering the blower door industry, detailing the innovations, challenges, and opportunities in building science. With knowledge of the energy efficiency, home performance diagnostics, and airtightness testing, this conversation is a goldmine for HVAC professionals, energy auditors, and anyone passionate about building performance.

Connect with Brendan Reid:

LinkedIn:https://www.linkedin.com/in/brendan-reid-5255bbb/

Website Aeroseal: https://aeroseal.com/

Website Sell More Seals: https://sellmoreseals.com/

Ben Walker (Co-CEO, Retrotec) LinkedIn: https://www.linkedin.com/in/ben-walker-4a05901/

Sam Myers (Building Science Specialist & Trainer) LinkedIn: https://www.linkedin.com/in/sam-myers-ms-a9a4a546/ Website: https://retrotec.com/

Facebook: https://www.facebook.com/retrotec/

Instagram: https://www.instagram.com/retrotec/

YouTube: https://www.youtube.com/@RetrotecEnergy/