In this episode of "The Dirt on Flowers," co-hosts Lyndsay and Shannon discuss the theme "Refocus and Reconnect: Building a Business That Loves You Back" with guest Jessica Chase from Sierra Flower Farms. They address the challenges new flower farmers face, such as feeling overwhelmed and disconnected from their purpose. Jessica shares her journey of starting a flower farm without prior experience, emphasizing the importance of aligning the business with personal values and lifestyle. The conversation offers practical advice on managing burnout, refining business practices, and maintaining a positive outlook.

Learn more about guest Jessica Chase: Website, and Instagram

If you’re ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

In this episode of "Uncut with Lyndsay and Shannon," the hosts candidly discuss the ups and downs of flower farming. They share updates on their crops, weather challenges, and weed management, while also swapping stories about difficult customers and the frustrations of selling on Facebook Marketplace. The episode highlights the realities of running a small farm, the importance of community, and the need to adapt in business. With humor and honesty, Lyndsay and Shannon offer practical advice and encouragement for fellow farmers and small business owners.

If you’re ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

In this episode, Lyndsay and Shannon welcome back Jenny Marks, a small-scale flower farmer from New York, to discuss "farming smarter, not harder." Jenny shares her journey of refining her business model to enhance profitability by streamlining offerings and implementing effective systems. Overwhelmed by managing a diverse array of flowers and multiple sales outlets, Jenny emphasizes the importance of financial analysis and removing emotion from business decisions. She discusses the significance of work-life balance, structured task management, and the value of customer connection. The episode encourages farmers to evaluate their practices, focusing on profitability and personal fulfillment.

Jenny Marks: Trademarks Flower Farm, Instagram and Facebook

If you’re ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco