In this episode of Technically Creative, Orlando sits down with filmmaker and technologist Tom Paton, founder of AImation, to explore how AI is already disrupting the entertainment industry — and why the next generation of filmmakers won’t need studios, crews, or even cameras.

From releasing the first feature-length AI film Where the Robots Grow to building a closed-beta streaming platform for gamified video-on-demand (GVOD), Tom lays out a radically efficient future for storytelling. A future where two people can make a full film in six weeks, powered by generative tools and creative instinct.

He also explains why legacy Hollywood is so unprepared for what’s coming: decentralized creators, genre-bending formats, and a new pipeline where production starts after post. The old model? It’s not just outdated — it’s already being replaced.

Orlando and Tom uncover:

• Why AI filmmaking is like Sundance in the Handycam era
• How Where the Robots Grow was built by 9 people in under 90 days
• The new economics of post-first production and studio-less pipelines
• What GVOD means for content distribution after the death of subscription models
• How AImation is positioning as the “AMC Theatres of AI”
• Why the industry’s obsession with “tools” misses the point of agentic collaboration

In the Season 2 premiere of Technically Creative, we sit down with André Vargas, Chief Data Officer at CAA, to talk about why data (and the people behind it) matter more than ever in the entertainment industry.

From redefining AI as “augmented intuition” to building CAA Intell, a machine learning platform designed for artist representation, André breaks down what it really takes to integrate technology into one of the most human industries in the world. Hint: it starts with trust, ethics, and a relentless focus on the client.

Vargas shares stories from the frontlines of negotiating with streamers, the art of measuring black holes with proxy data, and why generative AI is both powerful and perilous. Most importantly, he makes a compelling case for what data should be: not a shortcut, but a supercharger for creative success.

Orlando and André explore:

• Why client-centricity is the only real AI strategy in entertainment
• What happens when a Chief Data Officer thinks like an artist, not just a technologist
• How CAA Intell closes the negotiation gap with actionable insights
• The real risks of generative AI—and how CAA is staying ethical in a hype-driven industry
• The power of feedback loops and co-design with agents
• What it means to say “the AI is guilty until proven innocent”

In the SEASON FINALE of Technically Creative, we close out with a true legend.

Orlando Wood sits down with director Rob Minkoff, the visionary behind The Lion King, Stuart Little, and The Forbidden Kingdom — for a wide-ranging conversation about legacy, authorship, AI, and the future of animation.

With decades of experience across both animated and live-action storytelling, Rob reflects on how creative risk shaped his career, why emotional structure is central to great animation, and how emerging technologies like AI are reshaping what it means to tell stories.

It’s an insightful & heartfelt conversation to close out the season, and one you don’t want to miss!

🔍 Highlights include:

• How The Lion King nearly didn’t happen — and why it did
• The narrative timing of animation vs. live action
• Mentorship, creative resilience, and staying inspired

AI’s growing role in the future of animation and storytelling.

In this episode of Technically Creative by KoobrikLabs, Orlando Wood sits down with Mike Day, CEO of Palma Pictures, to unpack what it really takes to run one of Europe’s top production service companies.

Mike shares the story behind Palma Pictures’ growth from its roots in Mallorca to a major player across Spain and Portugal – helping studios, production houses, and brands bring complex creative visions to life. From doubling Spain as every country under the sun for The Crown to pioneering the production logistics behind reality juggernauts like Love Island, Mike offers a masterclass in creative problem-solving at scale.

The conversation explores the evolving role of service companies, the hidden logistics behind seamless shoots, and how production ecosystems survive – and even thrive – through crises like the 2008 crash and COVID. Mike also reflects on the balancing act of building a business with ‘four engines’ – scripted, unscripted, commercial, and digital content – and why the best briefs are the ones that make you a little scared.

Whether you’re a producer, a creative, or just fascinated by what it takes to keep the wheels turning behind the scenes, this episode is a deep dive into the unglamorous, indispensable world of production logistics – with a view from paradise.

Orlando and Mike discuss:

• How Palma Pictures grew into one of Europe’s leading production service companies
• Why Spain’s versatility makes it a global production magnet
• The hidden complexity behind shows like The Crown and Love Island
• Lessons in resilience: surviving the 2008 crash, COVID, and industry strikes
• What production service teams see before the rest of the industry does

In this episode of Technically Creative by KoobrikLabs, Orlando speaks with Pamala Buzick Kim – creative producer, entrepreneur, and community organizer – about her work championing inclusion behind the camera and fighting to keep production jobs in Los Angeles.

Pamala reflects on her career journey from repping top-tier directors to launching tech platforms for creative talent, and how her role as a “bridge between art and commerce” has taken her from ad agencies to advocacy. She shares how Free the Bid evolved into Free the Work, why representation in production still lags behind, and what it takes to shift the needle at scale.

The conversation dives deep into her latest work as a co-founder of Stay in LA, a grassroots coalition tackling outdated permitting, red tape, and dwindling tax incentives that threaten LA’s status as a production hub. Pamala lays bare the human cost of a shrinking creative economy – from job losses to neighbourhood impacts – and argues for a federal approach to supporting U.S. creative labor in the age of globalization and AI.

We also get a preview of mavenverse, her new platform aimed at professionalizing communities and fandoms for authentic brand engagement. And in a raw, honest moment, Pamala shares how perfectionism held her back from launching – and what finally pushed her to hit go.

Orlando and Pamala explore:

• Why representation behind the camera still isn’t where it needs to be
• How Free the Work helped open doors for underrepresented creatives
• What Stay in LA is doing to cut red tape and protect production jobs
• The human cost of industry decline – and why it matters beyond Hollywood
• How mavenverse is rethinking community, commerce, and brand access from the ground up

As we near the end of Season One, we’re doing something different.

In this special compilation episode, host Orlando Wood revisits one of the most revealing questions he asks every guest:

What’s the biggest f**k-up you’ve ever made — and what did you learn from it?

From feature directors to post-production heads, casting giants to brand leaders at Google, this episode is a raw, funny, and unexpectedly moving look at the failures that shaped some of the most respected voices in the creative industries.

What starts as a conversation about mistakes becomes something deeper:

about instinct, grace, ego, money, burnout, and the terrifying freedom of getting it wrong.

Featuring stories from:

– Eran Creevy (Welcome to the Punch, The Gentlemen)

– Ralph Taylor (Bonhams)

– Kate Morrison (Google)

– Lee Pavey (Electric Theatre Collective)

– John Papsidera & Kim Winther (Oppenheimer, Tenet, Yellowstone)

Orlando and guests explore:

🔹 Why failure is often the prerequisite to doing great work

🔹 The cost of ignoring your creative instincts

🔹 How vulnerability and leadership go hand in hand

🔹 The email that almost leaked a major studio film

🔹 The real lessons behind losing half a million — or half a continent

Whether you’ve made your first mistake or your fiftieth, this one’s for you.

Useful Links:

🔎 Visit KoobrikLabs: https://koobriklabs.com/

🔎 Connect with Orlando Wood: https://www.linkedin.com/in/orlando-wood/

In this episode, Orlando Wood sits down with Jane Dilworth – co-founder of the award-winning post-production company Work Editorial – for a wide-ranging, honest conversation on longevity, leadership, and the invisible art of editing.

From navigating the shift to remote collaboration during lockdown to building a post house grounded in trust and shared ownership, Jane shares what it really takes to run a world-class editorial company for over 20 years. They explore the subtle dance between director and agency, the editor’s role as storyteller and diplomat, and why real creative magic happens when ego steps aside.

This episode is a deep dive into the evolution of the post industry – from DigiBeta machines and film negs to the rise of Evercast and AI-assisted workflows – and what’s been lost (time, trust, long lunches) and what still matters most (taste, care, and craft).

Orlando and Jane cover:

• Why the best editors are invisible storytellers and emotional translators
• How Work Editorial built a global company without losing its soul
• What the UK and US post cultures get wrong – and right – about collaboration
• Why generosity and culture-building are the real secrets to longevity
• How the economics of post are shifting, and why good work still leads the way

Whether you're a creative leader, editor, or just someone fascinated by the craft behind great storytelling, this is a masterclass in what it takes to build something that lasts.

🔗 Learn more about Work Editorial:https://www.workeditorial.tv/

🔗 Connect with Jane: https://www.linkedin.com/in/jane-dilworth-9713791/

🔗 Visit KoobrikLabs: https://koobriklabs.com

🔗 Connect with Orlando: https://www.linkedin.com/in/orlando-wood/

In this episode, Orlando speaks with Tom Dunlap, Co-Founder and Chief Content Officer of Superbloom House — a creative collective, agency, and production company built for a new era of content creation.

With a background that spans Wieden+Kennedy, RSA Films, and 72andSunny, Tom shares how Superbloom emerged during the pandemic with a simple but powerful goal: to bring the best parts of entertainment and advertising into one cohesive, culture-first ecosystem. They discuss the power of putting producers at the center, why Superbloom doesn’t separate art from commerce, and how to build fast, secure, scalable production without sacrificing creative integrity.

The conversation explores Superbloom’s unique structure, how they tap unexpected creative voices, and why speed isn’t just a tech feature — it’s a creative advantage. Tom also reflects on a formative career lesson about missing an opportunity he didn’t realize he was in the running for — and how that changed the way he works forever.

Whether you’re in branded content, entertainment, or agency work, this is an episode about rethinking the pipeline from the inside out — and building a model that actually works for the people making the work.

Orlando and Tom explore:

🔹 Why Superbloom blends agency, collective, and production under one roof

🔹 How to structure for speed, security, and collaboration

🔹 The creative producer’s evolving role in branded entertainment

🔹 Why producers should be at the strategy table

🔹 The moment Tom learned the value of never underestimating your shot

Useful Links:

🔎 Find out more about Superbloom: https://superbloomhouse.com/

🔎 Connect with Tom on LinkedIn: https://www.linkedin.com/in/tom-dunlap-76a2696/

🔎 Visit KoobrikLabs: https://koobriklabs.com/

🔎 Connect with Orlando Wood: https://www.linkedin.com/in/orlando-wood/