Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are discussing The A+ Application: Tips to Make Your Superintendent Résumé Top of the Class.

• How do you know when it's time to update your Résumé?
  • Résumé should be looked at and updated at least twice a year so you aren't scrambling to put it together if you need it
• Résumé essentials:
  • Highlight your impact not just your experience, your achievements- let the data tell the story
  • Make sure to use action-oriented language (like led, innovative, increase etc)
  • Focus on relevant skills that demonstrate your values and things you are passionate about
• Crafting a compelling cover letter:
  • Address the districts' needs right off the bat, share research you have done on their needs and how you could help them
  • Highlight your leadership philosophy
  • Demonstrate emotional intelligence
  • Include a call-to-action at the end
• Portfolio:
  • Share a case study and initiatives that you were part of
  • Showcase your communication style
  • Include photos and quotes from stakeholders

If you need any assistance with this, head to veronicavsopher.com. If you want more info, please contact me or drop questions in the comments and be sure to share this episode with your colleagues! If you have any questions or suggestions for future topics, I'm here to listen. Thanks for tuning in to School Leader Soundbites.

Find me at: https://www.veronicavsopher.com/

Social: @VeronicaVSopher

*About Our Sponsor:* K12 Insight partners with schools and districts to build stronger relationships with parents, students, and staff. They believe trust is the foundation of successful education and offer solutions designed to foster engagement, promote transparency, and turn feedback into actionable results. Want to explore how Let's Talk and K12 Insight's comprehensive suite of customer service solutions can amplify your school's efforts and strategic goals? Visit: go.k12insight.com/sopher

Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are discussing Mirror, Mirror on the Wall - Why Every School Leader Needs a Coach After All!

Why coaching?
-We need a safe space to reflect and accountability partners
-We need to be preventing burnout and modeling for our staff

What coaches are NOT:
-Therapists, not clinically trained to deal with mental health or physiological issues but can be a good compliment to this therapy
-Do not share attorney-client privilege, so be mindful of what that looks like

What coaches ARE:
-Coaches give us a mirror which will help you see what your leadership looks like to others
-Gives an opportunity in a reflective space to have conversations about mindsets
-Provide safe, honest feedback for continuous mindset growth

Strategic Thinking :
-Coaches help you sharpen decision-making skills
-They are willing to have conversations about navigating complex issues, playing devil’s advocate to help you think through your response
-A strong coach is your accountability partner

If you need any assistance with this, head to veronicavsopher.com. If you want more info, please contact me or drop questions in the comments and be sure to share this episode with your colleagues! If you have any questions or suggestions for future topics, I'm here to listen. Thanks for tuning in to School Leader Soundbites.

Find me at: https://www.veronicavsopher.com/

Social: @VeronicaVSopher

*About Our Sponsor:* K12 Insight partners with schools and districts to build stronger relationships with parents, students, and staff. They believe trust is the foundation of successful education and offer solutions designed to foster engagement, promote transparency, and turn feedback into actionable results. Want to explore how Let's Talk and K12 Insight's comprehensive suite of customer service solutions can amplify your school's efforts and strategic goals? Visit: go.k12insight.com/sopher

Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today’s topic is: Don't Be The District That Forgets To Thank Your Teams

◾What are recognition days?

-Recognition days like bus driver appreciation, school library clerk day, teacher appreciation etc

-Avoid end of the day panic posting by getting NSPRA’s resource guide- all of them are listed inside

◾Why recognition days?

-Everyone likes to be recognized for the work they do

-These designated days remind us how important it is to reach everyone in our system

◾How to share?

-Include the recognition days in your communication to parents and the board calendar

-Put together a press release, don’t just focus on social media

-Have some cards preprinted or e-cards ready in advance

If you need any assistance with this, head to veronicavsopher.com. If you want more info, please contact me or drop questions in the comments and be sure to share this episode with your colleagues! Be sure to check out the resource guide here- https://www.nspra.org. If you have any questions or suggestions for future topics, I'm here to listen. Thanks for tuning in to School Leader Soundbites.

Find me at: https://www.veronicavsopher.com/

Social: @VeronicaVSopher

*About Our Sponsor:* K12 Insight partners with schools and districts to build stronger relationships with parents, students, and staff. They believe trust is the foundation of successful education and offer solutions designed to foster engagement, promote transparency, and turn feedback into actionable results. Want to explore how Let's Talk and K12 Insight's comprehensive suite of customer service solutions can amplify your school's efforts and strategic goals? Visit: go.k12insight.com/sopher

*School Leader Soundbites* is your essential podcast for navigating the complex world of K-12 leadership with confidence and clarity. Hosted by Veronica V. Sopher, a 25-year veteran in school public relations, this podcast delivers actionable insights and innovative strategies to elevate your school's marketing and communications efforts. Veronica V. Sopher is the strategic designer behind several award-winning marketing campaigns and has crafted winning bond and tax rate communications plans. With extensive experience in crisis management—including handling weapons and deaths on campus, natural disasters, and polarized political landscapes—Veronica is an expert passionate about public education as the great equalizer. Join Veronica as she shares her expertise and offers practical tips that will optimize your leadership and support your district's goals. Whether you're looking to enhance community engagement, improve transparency, or turn feedback into actionable results, *School Leader Soundbites* provides the tools and knowledge you need to succeed.Sponsored by K12 Insight, this podcast is more than just a resource—it's a catalyst for meaningful change. Discover how K12 Insight’s solutions can strengthen relationships with parents, students, and staff, fostering a culture of trust and collaboration within your school community. Veronica is also available for consulting and public speaking, specializing in leadership development and executive coaching. Tune in and transform your leadership journey with insights that make a real difference.