Samsung's first CCO on helping consumers save energy and time
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Samsung's first CCO on helping consumers save energy and time
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Samsung is putting people at the very heart of its new company proposition. Under the direction of its first-ever chief customer officer, Deborah Honig, the company is evolving from creating standalone products to leveraging AI to give busy customers back time “in a world that reduces to slow down”.
In this week's episode, Honig discusses Samsung's shift towards a "customer-first" strategy, focusing on integrating technology to provide meaningful solutions to everyday problems, such as reducing energy consumption. It's collaboration with British Gas directly supports customers looking to reduce their consumption and their energy bills.
Credits:
Producer: Inga Marsden
Presenter: Éilis Cronin
Artwork: David Robinson
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