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Reviews UP Podcast

Reviews UP Podcast

著者: Paul Gosselin
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This podcast is about Reviews UP, an experience platform that helps businesses quickly build prestige, manage customer sentiment and promote reputation.

© 2025 Reviews UP
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  • Feedback Hack: Automating Your Review Response by Reviews UP
    2025/06/13

    Automating Your Review Response hack using a Smart Response, Managed Response, or AI Response.

    Jason:
    Hey everyone, welcome back to Feedback Hack! I’m Jason.

    Paul:
    And I’m Paul. And today—we’re talking about something that a lot of businesses overlook… responding to customer reviews.

    Jason:
    That’s right. Getting reviews is only half the battle—responding to them is where the real relationship-building happens.

    Paul:
    Exactly. When customers take the time to leave a review, whether it’s glowing or a little rough around the edges, responding in a timely and thoughtful way shows that you care. It builds trust. It keeps your business relevant. And it turns even negative experiences into opportunities. So go out and Automating Your Review Response today.

    Jason:
    And here’s the good news: reputation management tools have come a long way. Responding to reviews doesn’t have to be a time-sucking task anymore.

    Paul:
    Yeah—there are tools out there now that help you respond quickly, professionally, and on-brand. One of the smartest moves you can make is using AI-assisted tools like Smart Response, Managed Response, or AI Response to keep things consistent and thoughtful.

    Jason:
    Let’s break those down real quick. Smart Response tools help you analyze the sentiment in a review—was the customer happy? Frustrated? Mention a specific employee? Then it offers you suggested replies that match that tone and context.

    Paul:
    Exactly. So, if someone says, “Shoutout to Sarah for helping me find the perfect shoes!”—Smart Response will give you something like, “We’re so glad Sarah made your day! We’ll be sure to share this with her.” It’s quick, relevant, and personal.

    Jason:
    Now, Managed Response is great if you want someone else—like your marketing team or a third-party service—to step in and actually handle those replies for you. It’s more hands-off, but still keeps your brand voice intact.

    Paul:
    And then there’s AI Response. This is where things get super efficient. AI tools can help craft responses that match your brand’s tone, keep a consistent length, and even use your preferred voice—whether that’s friendly and fun or professional and polished.

    Jason:
    It’s like having a virtual assistant who knows your business inside and out. Plus, these tools can adapt responses based on customer sentiment, specific staff that were mentioned, products used—all of it.

    Paul:
    And timing matters too. Don’t wait days or weeks to respond. Fast responses show your business is active and listening. It makes a big impression, especially on potential customers reading through reviews before making a decision.

    Jason:
    And remember—it’s not just about damage control for negative reviews. Responding to positive reviews helps you reinforce the good experiences and create loyal customers.

    Paul:
    Here’s a little pro tip too: create a few go-to templates for common scenarios—then let AI or Smart Response tools personalize them. That way you stay fast and thoughtful.

    Jason:
    Look, your online reputation is public, permanent, and powerful. Every review is a chance to show who you are—and every response is a chance to build trust.

    Paul:
    So whether you’re using Smart Response, Managed Response, or AI Response, the key is to be present, personal, and purposeful. The tools are there—use them.

    Jason:
    That’s a wrap on this episode of Feedback Hack! If you found this helpful, leave us a review—and yes, we will absolutely respond.

    Paul:
    And we’ll try to match your tone perfectly—thanks to our AI sidekick.

    Jason:
    In the meantime starting Automating Your Review Re

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    4 分
  • Feedback Hack: Reputation Touchpoints by Reviews UP
    2025/06/06

    How to gather better customer feedback using a variety of reputation touchpoints.

    Jason:
    Hey everyone, welcome back to another episode of Feedback Hack. I’m Jason.


    Paul:
    And I’m Paul. Today, we’re diving into a topic that every business—big or small—needs to hear: how to gather better customer feedback using a variety of touchpoints.

    Jason:
    Yeah, this is one of those areas where being creative and accessible really pays off. It’s not just about asking for reviews anymore—it’s about how and where you ask.


    Paul:
    Exactly. Let’s start with some of the newer tech that’s making waves—like QR codes. You slap a QR code on your business card, on your checkout counter, or even on a thank-you note, and boom—customers can leave a review or provide private feedback in seconds.


    Jason:
    Right. People are used to scanning QR codes now, especially since the pandemic normalized it. They’re frictionless, fast, and can be placed anywhere. And speaking of easy tech, how about NFC tap cards?


    Paul:
    Oh yeah. I love these. With NFC, a customer just taps their phone on a card or desktop sign, and it opens a feedback form, review page, or even a direct message channel. No typing. No searching. Just tap and go.


    Jason:
    That “tap and done” experience is so smooth, especially in retail or service-based businesses where time is everything. But it’s important not to forget the tried-and-true methods too—like text messaging and email.


    Paul:
    Totally agree. Sometimes people prefer the old ways. A quick follow-up text saying, “Hey, thanks for visiting—mind leaving us a quick review?” can work wonders. Email, too—it’s still one of the most effective channels if done right, especially for long-form feedback.


    Jason:
    And let’s not overlook the review or comment sections directly on your website. That’s a powerful tool. People are already there browsing or buying—why not make it easy for them to share their thoughts right on-site?


    Paul:
    Absolutely. But here’s the key: don’t rely on just one or two touchpoints. The most effective strategy is using all of them—throughout the customer journey.


    Jason:
    Yeah—think of it like a feedback ecosystem. Some people like tapping with their phones, some prefer clicking a link in an email, and others want to scan a QR code on the go. Give them options.


    Paul:
    Exactly. You want feedback to be as easy and natural as possible—at every stage: right after purchase, after delivery, or even after a support interaction. When you use multiple touchpoints, you’re meeting people where they’re comfortable.


    Jason:
    And here’s the bonus: the more varied your touchpoints, the higher your response rate. It’s not just about collecting more feedback—it’s about collecting better feedback.


    Paul:
    So whether it’s a QR code on a receipt, an NFC card on your desk, or a follow-up text or email, the message is clear: make it easy, make it everywhere, and let the customer choose.


    Jason:
    That’s it for today’s episode. If you found this helpful, leave us a review—wherever you’re listening!


    Paul:
    Or hey—scan the QR code in our show notes! See what we did there?


    Jason:
    [Laughs] Love it. Thanks for tuning in to our segment on reputation touchpoints with Feedback Hack. Catch you next time!

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    3 分
  • Feedback Hack: Open Review Channel by Reviews UP
    2025/05/30

    Why you need an open review channel – Not just Google, Yelp or Facebook! Why establishing low friction avenues for feedback fosters more engagement and valuable insight.

    Jason:
    Hey everyone — welcome back to The Feedback Hack. I’m Jason.


    Paul:
    And I’m Paul. Today we’re talking about something every business needs to think about — giving people more than just Google as a place to leave reviews.


    Jason:
    Yeah — we all know Google reviews are important. But here’s the thing — not everybody has a Google account. And some people just aren’t comfortable leaving a review there.


    Paul:
    Exactly. That’s why smart businesses are setting up an open review channel — a space where anyone can leave feedback, no login required.


    Jason:
    It makes it way more inclusive. No hoops. No friction. Just a clean, easy page where people can share their experience.


    Paul:
    And the bonus? If you work with a good review partner — they’ll help you manage that page, collect those reviews, and even stream them back to your website for social proof.


    Jason:
    Right — because not every review needs to live on Google to have value. Reviews on your own open platform still build trust. They still tell your story.


    Paul:
    And let’s be real — when people see a business that’s willing to collect all feedback, not just cherry-picked stuff on one platform — that says a lot about your transparency.


    Jason:
    Absolutely. It’s about meeting people where they are — not forcing them through one narrow path.


    Paul:
    So here’s the hack: Partner with a platform that gives you an open review channel. Let people share their voice easily. Build trust everywhere — not just on Google.

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    2 分

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