エピソード

  • Email Marketing That Builds a Deeper Connection With Your Ideal Clients | Allea Grummert | Ep 65

    Email Marketing That Builds a Deeper Connection With Your Ideal Clients | Allea Grummert | Ep 65
    2025/06/05
    Your email welcome sequence is like the Swiss Army knife of digital marketing- versatile, effective, and 100% automated once it’s set up. In fact, having an active email subscriber platform and nurture sequence is KEY for business owners with a podcast. Since there’s no direct link between your followers being podcast listeners and actually being able to sign up for your services, email marketing is the bridge between the content you’re creating and the service you want to sell. This episode is your one-stop shop to solving your content-to-sale gap! Here’s what she says about your choice to outsource: "I know that I can and I'm choosing not to. So, who can I find that I can trust? That becomes the question." - Allea Grummert Listen in to learn about Allea’s experience in becoming the expert copywriter she is today, how she trains and manages her team, how her packages and services have helped clients make sales, and about her recent podcast launch. Find out how she launched her podcast in just 6 months, determined that it was a “worth-it” long-term strategy, and how she’s navigating this season of new team roles and new podcast workflows. Crafting Compelling Email Sequences: The Key to Engagement (00:11:07) Efficient Task and Team Management System with Asana (00:17:17) How Productized Services Provide Peace of Mind (00:21:49) Building Brand Loyalty Through Email Marketing (00:22:24) Segmenting Your Subscribers by Interests and Engagement (00:30:48) Automated Email Sequences to Welcome New Subscribers (00:35:31) Snippets and Other Cool Email Automation Tools (00:45:50) Crafting Solo Podcast Episodes by Asking Yourself These 5 Questions (00:53:02) Building Genuine Connections and Trust with Email (00:58:02) Evaluating Podcast Statistics for a New Show Thanks to her brand-new podcast, Happy Subscribers, Allea’s experienced more-than-expected personal growth over the past several months. While she decided on a pattern of 3 interviews to one solo show, the intention to present her knowledge as a concept rather than a how-to or instructional episode has been the biggest challenge. Here are a few questions she asks herself when creating solo episodes: What’s your strong opinion on a commonly-held belief in your niche? What are your clients asking about? What’s something you’ve observed? What is a problem you’re seeing in the industry? These questions will help you create content that establishes you as an expert and thought leader, rather than the how-to content that’s seemingly default for service providers. Need help creating a podcast that converts listeners into clients? Get the Podcast Conversion Blueprint today! This free download gives you the keys to designing episodes that drive engagement, creating CTA’s that convert, and building a funnel that nurtures leads separate from your podcast platform – a perfect exercise to prepare you to work with Allea! Follow Allea Grummert & her work at Duett: LinkedIn: https://www.linkedin.com/in/alleagrummert/ Instagram: https://www.instagram.com/alleagrummert/ Happy Subscribers Podcast: https://duett.co/blog/new-podcast-welcome-to-happy-subscribers/ Email Marketing Done-For-You: https://duett.co/ Free Call: www.duett.co/free This podcast is edited and managed by the team at PodcastAbundance.com and we’d love to produce your podcast too! To discuss working together, book a Discovery call with me. www.talktovirginia.com You’ll find equipment & software recommendations, downloadable templates, and podcasting how-to videos at www.PodcastAbundance.com/resources Watch everything on YouTube @PodcastingForFinancialPros Follow Virginia Elder on social media: LinkedIn Instagram To become a guest or find other episodes of Podcasting for Financial Professionals (formerly known as Reaching Abundance), visit www.podcastingforfinancialprofessionals.com
    続きを読む 一部表示
    1 時間 6 分
  • Scripting Your Podcast Episodes: My Method + AI Tips to Make It Sound Natural | Ep 64

    Scripting Your Podcast Episodes: My Method + AI Tips to Make It Sound Natural | Ep 64
    2025/05/22

    Do you ever hit Record and immediately forget what you were going to say? Or maybe you freeze up and sound robotic the minute the camera turns on? This episode is your solution.

    I'm walking you through how to script your episodes in a way that feels authentic, confident, and completely natural—whether you’re reading word-for-word or using bullet points. I also break down how I personally use ChatGPT and AI to help outline and write episodes that still sound like me and connect deeply with your audience.

    [01:55] "Creating a script or working from a script isn't about artificially prompting yourself because you don't know what to say. You have a ton of niche knowledge that can change people's lives." - Virginia Elder

    If you want to streamline your content creation process, reduce editing time, and increase your authority through podcasting, copy my scripting method and start practicing your first podcast episode script tonight!

    Natural and Engaging AI Podcast Scripting

    [03:40] Why “winging it” isn’t always efficient—or effective [05:21] How to write like you talk: The conversational script method [07:29] Sounding unscripted while reading

    [09:15] Real talk: Why bullet points aren’t enough for most business owners [11:17] Free Resource: Get your hands on the Script Starter Kit

    Building Trust and Connection with Scripted Podcasts

    • Reading from a script does not make you sound less authentic—if you write like you talk.
    • Scripting helps busy professionals feel more prepared and reduces on-camera awkwardness.
    • Using AI tools like ChatGPT is smart—but you need the right prompts to make it sound human.
    • With a strong script, your podcast becomes a lead-generating machine for your business.

    Download the free Script Starter Kit resource – A quick and powerful guide to brainstorming and scripting your next 6 podcast episodes (+ tips on how to script an episode that sounds like YOU using AI): www.podcastabundance.com/scriptstarterkit/

    Need support with podcast production services or want to increase your authority through podcasting? Book a FREE call at www.talktovirginia.com

    You’ll find equipment & software recommendations, downloadable templates, and podcasting how-to videos at www.PodcastAbundance.com/resources

    Watch everything on YouTube @PodcastingForFinancialPros

    Follow Virginia Elder on social media: LinkedIn Instagram

    To become a guest or find other episodes of Podcasting for Financial Professionals (formerly known as Reaching Abundance), visit www.podcastingforfinancialprofessionals.com

    続きを読む 一部表示
    13 分
  • Using Storytelling & Humor to Create a Strong Brand Narrative | Ryan Doolittle | Ep 63

    Using Storytelling & Humor to Create a Strong Brand Narrative | Ryan Doolittle | Ep 63
    2025/05/08
    Financial professionals often rely on their analytical skills to make informed decisions and guide their clients in the right direction. However, when it comes to content creation, they may struggle to infuse creativity into their work. To bridge this gap, financial professionals can: Use storytelling techniques to make complex financial concepts more relatable and engaging Collaborate with creative professionals such as writers, designers, or marketers to bring a fresh perspective to their content Experiment with different formats such as video, infographics, or podcasts to cater to a wider audience and showcase their expertise in a more dynamic way That’s exactly what happened when Wes Moss, now known for his shows, Money Matters and Retire Sooner, was working on his first book, “You Can Retire Sooner Thank You Think” and needed someone to punch it up a little. He met Ryan Doolittle, a comedian and writer, and they hit the collaboration jackpot! Crafting Compelling Content: Balancing Analytics and Creativity 00:24:24 Creating Engaging Podcasts with Unique Themes 00:26:16 Finding Your Niche for Podcast Success 00:41:57 SEO Optimization for Engaging Podcast Production 00:44:50 Optimizing Podcast Content for SEO and Engagement. 00:59:14 Mastering Engaging Conversations in Podcast Interviews 01:07:28 Engaging Retirement Insights Through Video Series "Even if it's like, the right bit of info, if it's not interesting, it's hard to get people to read it." - Ryan Doolittle Ryan emphasizes the importance of starting with topics that genuinely excite the creator, as this enthusiasm resonates with audiences and fosters a strong connection. He further highlights the significance of engaging the audience through concise editing, impactful openings, and clear summaries, which are key to maintaining their interest and ensuring content is both relatable and aspirational. As you listen to this episode, I encourage you to think about how you can infuse storytelling and comedy into your content. Here are some action items directly from this episode: Ensure your podcast has a specific theme or lane that aligns with your target audience's interests, whether it's financial education, lifestyle, news, or a unique angle that sets you apart. Strive to make your financial content funny, relatable, and engaging to connect with listeners on a personal level and keep them interested in what you have to say. If you struggle with creating engaging content, consider bringing in a writer or producer to help bridge the gap between analytical financial expertise and creative storytelling. Provide valuable financial knowledge while also sharing aspirational content that resonates with listeners, such as highlighting exciting retirement possibilities or impactful money management tips. Ensure high-quality interviews by conducting in-depth research on your guests, actively listening during conversations, and crafting engaging questions that spark meaningful discussions and connect with your audience. Need help creating a podcast that converts listeners into clients? Get the Podcast Conversion Blueprint today! This free download gives you the keys to designing episodes that drive engagement, creating CTA’s that convert, and building a funnel that nurtures leads separate from your podcast platform – what a game-changer! Follow Ryan Doolittle & his work at YourWealth.com: LinkedIn: https://www.linkedin.com/in/ryandoolittle/ Instagram: https://www.instagram.com/retiresoonerteam/ YouTube: www.youtube.com/@RetireSoonerTeam Retire Sooner Podcast: https://tr.ee/xM0B9B51tV Happiest Retirees Podcast: https://tr.ee/_h7c9QujSa Money Matters Podcast: https://tr.ee/dHyH2HFXv2 This podcast is edited and managed by the team at PodcastAbundance.com and we’d love to produce your podcast too! To discuss working together, book a Discovery call with me. www.talktovirginia.com You’ll find equipment & software recommendations, downloadable templates, and podcasting how-to videos at www.PodcastAbundance.com/resources Watch everything on YouTube @PodcastingForFinancialPros Follow Virginia Elder on social media: LinkedIn Instagram To become a guest or find other episodes of Podcasting for Financial Professionals (formerly known as Reaching Abundance), visit www.podcastingforfinancialprofessionals.com
    続きを読む 一部表示
    1 時間 10 分
  • How to Grow Your Podcast Audience: Consistency, Strategic Guesting, Authenticity | Shannon Russell | Ep 62

    How to Grow Your Podcast Audience: Consistency, Strategic Guesting, Authenticity | Shannon Russell | Ep 62
    2025/04/24

    Creating content that intentionally showcases your thought leadership and your niche expertise is a great way to stand out as the go-to provider in your industry. In this episode, Shannon Russell, host of the Second Act Success Career podcast, drives business impact doing exactly this.

    She started her show to feature stories of women who have successfully transitioned into their “second act” career with hopes that other women would be inspired and gain insight through the experiences of others.

    By approaching her show through this storytelling lens, Shannon has attracted coaching clients interested in guidance through their career transition. Swap a few details about the premise and business services offered, adjust it to your niche, and you've got a blueprint strategy for your marketing plan!

    Podcasting Success Secrets Revealed

    (00:01:37) Fulfillment-Oriented Business Coaching

    (00:18:18) Refining Podcast Branding for Business Success

    (00:21:07) Podcasting Success Using TV Production Skills

    (00:29:51) Leveraging Multiple Channels for Podcast Growth

    (00:34:54) Strategic Guesting for Podcast Audience Growth

    (00:42:03) Leaning into Podcast Success with Authentic Solo Episodes

    Shannon DIYs her show, so she also highlights cost-effective strategies for starting a podcast, such as using Descript to help her edit. By leveraging platforms like PodMatch for guest spots and engaging in networking opportunities, Shannon has booked 60+ interviews on others’ shows in just 2 months. If you’ve been wondering how to effectively market your financial services through podcasting, expand your audience, and grow your business visibility, take notes during this episode!

    Action-Steps to Implement Immediately in Your Podcast Strategy:

    - Utilize dynamic ads on your podcast to market your own services, programs, courses, or events.

    - Guesting on other podcasts can help expand your reach and attract new audiences to your business.

    - Maintain consistency in your podcast schedule to keep your audience engaged and build a loyal following.

    - Repurpose podcast content for blog posts, social media content, and even as encore episodes to maximize its impact and reach.

    Follow Shannon’s show & business: https://secondactsuccess.co/podcast

    Connect with Shannon Russell on LinkedIn: https://www.linkedin.com/in/shannonRussellcareercoach/

    My affiliate links for the tools & services mentioned:

    Descript: https://www.descript.com?lmref=L3L7jg

    PodMatch: https://www.joinpodmatch.com/podcastabundance

    This podcast is edited and managed by the team at PodcastAbundance.com and we’d love to produce your podcast too! To discuss working together, book a Discovery call with me. www.talktovirginia.com

    You’ll find equipment & software recommendations, downloadable templates, and podcasting how-to videos at www.PodcastAbundance.com/resources

    Watch everything on YouTube @PodcastingForFinancialPros

    Follow Virginia Elder on social media: LinkedIn Instagram

    To become a guest or find other episodes of Podcasting for Financial Professionals (formerly known as Reaching Abundance), visit www.podcastingforfinancialprofessionals.com

    続きを読む 一部表示
    45 分
  • Podcasting, Paid Ads, and Community are IN; Social Media is OUT | Rachel Duncan | Ep 61

    Podcasting, Paid Ads, and Community are IN; Social Media is OUT | Rachel Duncan | Ep 61
    2025/04/10

    Get a rare look into what’s working behind the scenes of a growing financial therapy practice, complete with a funnel walk-through, how much she’s spending on ads (spoiler alert! It’s very affordable), and what specific steps she’s taken to strengthen the connection her followers feel with her.

    Rachel Duncan opens up about the tools & processes she uses and how she thoughtfully and intentionally designed her marketing strategy for her financial therapy practice to avoid a reliance on social media.

    Redefining Podcasting Through Community Building

    Rather than interviewing guests on her podcast, Rachel opted for the opportunity to answer voicemails on-air, helping listeners feel like active participants rather than passive recipients. Listen in for the strategy, tools, and perspectives that are creating growth at moneyhealingclub.com

    Beyond Social Media: Rachel Duncan's Unique Approach to Podcast Marketing and Audience Engagement

    (00:20) Discusses Podcast Marketing Perspective

    (09:29) Podcast Engagement and Listener Feedback

    (16:35) Building Trust Through Podcast Engagement

    (26:37) Transitioning Away from Social Media Marketing

    (33:43) Building Audience Engagement and Growth

    (47:03) Podcast Production Tools and Processes

    (57:25) Creating Podcast Seasons and Financial Therapy

    (01:04:08) Authentic Marketing Through Client Feedback

    Rachel’s podcast-specific advice you can implement quickly boils down to this:

    • There are much more meaningful ways to interact with listeners than social media
    • Format your podcast episodes so they’re unique (tired of interview shows yet?)
    • Find cool tools to create engagement – Speakpipe is one of them!
    • Funnel folks FROM the podcast into your business with a lead magnet and email sequence
    • Descript is the best editing tool for DIY podcasters who aren’t sound engineers
    • Guesting on other podcasters has helped grow her following

    "By inviting listeners to contribute to content creation, they feel part of a community effort, particularly in sensitive areas like finance, where listeners might feel vulnerable sharing personal details." - Rachel Duncan, Financial Therapist

    Follow my guest, Rachel Duncan:

    Money Healing Club podcast

    Money Healing Club on YouTube

    Join the Money Healing Club

    This podcast is edited and managed by the team at PodcastAbundance.com and we’d love to produce your podcast too! To discuss working together, book a Discovery call with me. www.talktovirginia.com

    You’ll find equipment & software recommendations, downloadable templates, and podcasting how-to videos at www.PodcastAbundance.com/resources

    Watch everything on YouTube @PodcastingForFinancialPros

    Follow Virginia Elder on social media: LinkedIn Instagram

    To become a guest or find other episodes of Podcasting for Financial Professionals (formerly known as Reaching Abundance), visit www.podcastingforfinancialprofessionals.com

    続きを読む 一部表示
    1 時間 6 分
  • Creating a Podcast That Converts: Turning Listeners into Loyal Clients | Ep 60

    Creating a Podcast That Converts: Turning Listeners into Loyal Clients | Ep 60
    2025/04/03
    Your podcast is packed with value, but is it actually turning listeners into paying clients? If you're sharing great content but not seeing business growth from it, it’s time to optimize your show for conversions. In this episode, I’m breaking down advanced, actionable strategies to help financial professionals and business owners move their audience from casual listeners to engaged, loyal clients. These aren’t surface-level tips—these are high-impact techniques you can implement immediately. What you’ll learn in this episode to convert listeners into clients: How to structure your podcast episodes to guide listeners toward working with you The secret to creating compelling calls-to-action that drive real conversions Why your off-podcast engagement strategy is just as important as your content How to track and tweak your approach to improve results over time If you want a podcast that not only educates but also generates business, this episode is your roadmap. Monetize Your Podcast: The Step-by-Step Guide to Client Conversions The Power of a Podcast That Converts A podcast is more than just content—it should be a strategic client attraction tool. Quick reference to episode #27, where I shared the CRAFT framework (Content, Repurpose, Ask, Feature, Track). Today’s episode builds on that with next-level, tactical steps for turning listeners into clients. [00:01:39] Mapping Out the Listener’s Journey Every listener is at a different stage: Awareness → Consideration → Decision. Your content should speak to each stage and naturally move people forward. Action Step: Review a recent episode—does it guide listeners through these stages? [00:05:33] Structuring Episodes for Conversion A high-converting episode isn’t just informative—it’s intentionally designed to drive action. Key elements of an effective episode: Strong Hook – Call out a problem and make them feel understood. Storytelling – Facts inform, but stories sell. Micro-Commitments – Get listeners to engage before asking for a sale. Action Step: Add one micro-commitment to your next episode (DM, quiz, freebie). [00:14:53] Crafting CTAs That Actually Work The #1 mistake: A weak, generic CTA. How to create a CTA that converts: Make it time-sensitive → “I’m taking on 5 new clients this month.” Use a stepping stone → Offer a valuable freebie before a sales call. Be ultra-specific → Instead of “Book a call,” try “Let’s analyze your portfolio together.” Action Step: Update your CTA in your next three episodes. [00:20:51] Building an Off-Podcast Conversion Funnel Podcasts don’t convert on their own—you need follow-up touchpoints. Ways to nurture and convert listeners: Automated Email Sequences – Guide them after they download a lead magnet. Private Community or Newsletter – Keep them engaged beyond the podcast. 1:1 Touchpoints – Personally message engaged listeners. Action Step: Implement at least one off-podcast follow-up system this week. [00:26:27] – Tracking & Tweaking for Higher Conversions If your podcast isn’t converting, it’s time to analyze and optimize. Check your podcast host’s stats, Apple Podcasts, and charts.mowpod.com What to track: Where do listeners drop off? Which CTAs perform best? What topics get the most engagement? Action Step: Review your last 5 episodes and identify one tweak to test. The Podcast Conversion Blueprint: Grow Your Audience & Your Business A podcast can be your most powerful client attraction tool, but only if it’s designed for conversions. Guide listeners through a clear journey from awareness to action. Structure your episodes to engage and move them forward. Craft strong, specific CTAs that make taking the next step irresistible. Build off-podcast touchpoints to nurture and close leads. Track, test, and refine to improve your results over time. Your Challenge: Pick one of today’s action steps and implement it this week. Small shifts create massive results. Want expert help optimizing your podcast for conversions? DM me on LinkedIn DOWNLOAD the free Podcast Conversion Blueprint so you’ll have a guide to help you implement the steps to turning listeners into clients. This podcast is edited and managed by the team at PodcastAbundance.com and we’d love to produce your podcast too! To discuss working together, book a Discovery call with me. www.talktovirginia.com You’ll find equipment & software recommendations, downloadable templates, and podcasting how-to videos at www.PodcastAbundance.com/resources Watch everything on YouTube @PodcastingForFinancialPros Follow Virginia Elder on social media: LinkedIn Instagram To become a guest or find other episodes of Podcasting for Financial Professionals (formerly known as Reaching Abundance), visit www.podcastingforfinancialprofessionals.com
    続きを読む 一部表示
    34 分
  • Creating Online Content Beyond Algorithms – Maintaining Authenticity Over Time | Doug Cunnington | Ep 59

    Creating Online Content Beyond Algorithms – Maintaining Authenticity Over Time | Doug Cunnington | Ep 59
    2025/03/27

    For those of us who gag a little at the phrase “consistency is key,” Doug Cunnington joins me this episode to offer strategies in sustainably creating content without succumbing to burnout. He provides a refreshingly honest take on the potential pitfalls of creating content solely for algorithms and underscores the significance of self-awareness in avoiding unintended content paths.

    As Doug discusses his exploration of early retirement lifestyles, he provides invaluable advice for those planning a fulfilling life beyond work. Join us for this episode, packed with insights for entrepreneurs, content creators, and anyone interested in financial independence.

    He candidly discusses the challenges of updating content while stepping away from course creation after a decade-long run, sharing the pivotal moments that led to a strategic business pivot. With a PMP-certified project management background, Doug reveals the art of continuous improvement in course launches, drawing parallels to podcasting through experimentation and creative integrity. His experience highlights the balance between data-driven decisions and preventing burnout by staying true to personal interests.

    (00:01) Creating and Marketing Online Courses

    (11:48) Building Trust Through Podcasting

    (16:53) Developing Trust and Authenticity in Content

    (31:45) Navigating Business Evolution and Failure

    (42:00) Sustainable Growth Through Iteration and Experimentation

    (51:13) Avoiding Burnout and Maintaining Consistency

    (54:47) Exploring Retirement Lifestyle and Activities

    Podcast-specific advice, direct from the host of Mile High FI and The Doug Show, followed by action steps to help you implement:

    Being genuine helps filter your audience naturally, attracting those who resonate with your personality.

    • Be yourself in your content and share personal anecdotes.
    • Embrace your quirks and unique traits as strengths.

    Don’t treat content too preciously and be open to testing different podcast formats, as it allows for creativity and adaptation to audience preferences.

    • Test different episode structures, such as solo episodes, interviews, panel discussions, or live recordings to find what resonates best with your audience.
    • Consider using AI tools to brainstorm catchy, results-driven titles.

    Find ways to maintain consistency while avoiding burnout.

    • Develop a content schedule that aligns with your energy levels and interests.
    • Use live streams to reduce the pressure of editing and increase audience interaction.

    Long-form content and the power of storytelling are underscored as effective methods to build trust and engagement with listeners.

    • Create long-form content that allows for deeper exploration of topics.
    • Use personal stories and experiences to engage your audience.
    • Foster a sense of community by interacting with listeners and incorporating their feedback.

    Follow Doug Cunnington:

    https://dougcunnington.com/

    Mile High FI

    The Doug Show

    YouTube @DougCunnington

    This podcast is edited and managed by the team at PodcastAbundance.com and we’d love to produce your podcast too! To discuss working together, book a Discovery call with me. www.talktovirginia.com

    You’ll find equipment & software recommendations, downloadable templates, and podcasting how-to videos at www.PodcastAbundance.com/resources

    Watch everything on YouTube @PodcastingForFinancialPros

    Follow Virginia Elder on social media: LinkedIn Instagram

    To become a guest or find other episodes of Podcasting for Financial Professionals (formerly known as Reaching Abundance), visit www.podcastingforfinancialprofessionals.com

    続きを読む 一部表示
    57 分
  • Strategic Business Growth Starts with Relationships and a Structured Foundation | Jennifer Loehding | Ep 58

    Strategic Business Growth Starts with Relationships and a Structured Foundation | Jennifer Loehding | Ep 58
    2025/03/20
    Most of us aren’t like those “I published once and now I’m a millionaire” influencers. Jennifer Loehding shares openly about her 5+ year journey of starting a podcast as a passion project, realizing she needed some products or courses for people to buy, nearly burning out from 1:1 coaching, creating an ultra-high-ticket course without anything to warm up her audience, to starting a second show, putting her first show on hold, building her email list, and much more in this episode of Podcasting For Financial Professionals. Although Jennifer is a life coach and her business may be significantly different from yours, don’t sleep on the opportunity to learn from her. She feels like her journey to having a successfully sponsored show that drives sales into all 3 of her offer tiers could have been shortened if she’d gotten the right advice earlier in her journey...which is why she’s sharing it with you! Key points from this episode: Create a structured “ladder” of offers that are easy click-to-buy options, graduating buyers through a bigger/deeper transformative process with each purchase. When something gets you down, give yourself an “allowed” pouting period. Set a timer and make a pact with yourself that when your pouting allowance is up, you’ll take action. No matter how many followers you have on which platform, ensure you’re building an email subscriber list. Countless business owners and entrepreneurs praise their email list for their revenue – Jennifer is one of them! The more content you create, episodes you record, and videos you publish, the more your unique selling proposition develops. This journey to learning who you really are is what life is about. Expect personal development and insights to yourself to surface. (00:15) Entrepreneurial Journey Through Pivots (09:12) Navigating Business Pivots and Podcast Growth (17:05) Building an Offer Suite Strategy (23:04) Building Relationships to Grow Business (27:02) Navigating Podcast Partnerships and Growth (32:27) Overcoming Podcasting Challenges and Growth (43:24) Marketing Strategies for Business Growth "Building a business isn't about having everything perfect from the start; it's about starting with what you have and evolving as you learn." - Jennifer Loehding Tips to apply to your podcast-production process today: Embrace the Learning Experience: Things that don’t work aren’t “fails,” rather they redirect while teaching you a lesson. Having a learning experience vs failure mindset is crucial for both new and experienced podcasters in the ever-changing audio/video online marketing space. Focus on Relationship-Building Above All Else: When you engage beyond the interview with your guests, you cultivate a professional network that will help grow your business in the long run. This applies when you engage thoughtfully with listeners/followers too, creating a community of dedicated supporters around your show. Adapt with New Technology: Tech challenges can be overcome. Whether you turn to a friend, industry professional, or a YouTube video for instructions, keep an open mind to new user-friendly and AI-improved tools available rather than sticking to a difficult or drawn-out workflow. Leverage Podcasting for Business Growth: When you integrate your podcast into broader business strategies, such as sponsorship packages or funnels leading to course sales, it becomes a powerful marketing arm that can drive revenue. What are offers or products you aren’t talking about enough on your show? Embrace Authenticity Over Perfection: Nobody wants perfect – it's a complete turn-off. We all struggle with self-criticism and we all have verbal crutches and weird habits. When you focus on delivering genuine, helpful content despite those quirks, people are drawn to you and even come to love your flaws. Follow Jennifer Loehding: www.jenniferloehding.com Starter Girlz Podcast Behind The Dreamers Podcast LinkedIn Instagram @JenniferLoedhing This podcast is edited and managed by the team at PodcastAbundance.com and we’d love to produce your podcast too! To discuss working together, book a Discovery call with me. www.talktovirginia.com You’ll find equipment & software recommendations, downloadable templates, and podcasting how-to videos at www.PodcastAbundance.com/resources Watch everything on YouTube @PodcastingForFinancialPros Follow Virginia Elder on social media: LinkedIn Instagram To become a guest or find other episodes of Podcasting for Financial Professionals (formerly known as Reaching Abundance), visit www.podcastingforfinancialprofessionals.com
    続きを読む 一部表示
    49 分