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Paradigm Playbook

Paradigm Playbook

著者： Steve Cook
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Welcome to Paradigm Playbook—the one company dedicated to teaching you the practices and habits of successful sports businesses. We aim to help motivated entrepreneurs merge their passion for sports with the mission of optimizing their business.

© 2025 Paradigm Playbook マネジメント・リーダーシップ リーダーシップ 経済学
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  • Mastering Employee Retention with Casey Del Prete of Safari Swim School | Ep 101

    Mastering Employee Retention with Casey Del Prete of Safari Swim School | Ep 101
    2025/07/25

    In this episode of Paradigm Playbook, host Steve Cook sits down with Casey Del Prete, owner and visionary behind Safari Swim School. Together, they explore the challenges and solutions around hiring, onboarding, and retaining top talent in the swim school industry.

    Casey shares his journey from swim instructor to business owner, offering practical insights into creating a growth-focused workplace culture. Discover strategies to improve employee lifetime value, streamline the hiring process, and support team members in their professional evolution — even when it means helping them move on.

    Tune in for smart, actionable advice on building a thriving team that fuels long-term success.

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    26 分
  • Revolutionizing Youth Athletics with Casey Wright of NinjaZone | Ep 100

    Revolutionizing Youth Athletics with Casey Wright of NinjaZone | Ep 100
    2025/07/17

    On this episode of Paradigm Playbook, host Steve Cook talks with Casey Wright, CEO of Wright's Gymnastics and the globally recognized NinjaZone. Casey shares her journey from growing up in her family's gymnastics club to launching a program that blends gymnastics, obstacle training, parkour, and martial arts.

    They discuss what it takes to build a scalable brand, adapt business strategies, and foster athletic creativity in young kids. Plus, Casey gives a glimpse into her vision for movement-based academic preschools.

    🎧 Tune in for a masterclass in sports innovation and entrepreneurship!

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    25 分
  • Unlocking the Power of AI for Small Business with Steve Cook & Christie Copeland | Ep 99

    Unlocking the Power of AI for Small Business with Steve Cook & Christie Copeland | Ep 99
    2025/06/28

    Join host Steve Cook, alongside Christie Copeland, on Paradigm Playbook as they explore the exciting—and at times intimidating—world of artificial intelligence for small business owners. From writing social media posts and drafting contracts to developing full-scale marketing plans, AI is revolutionizing how entrepreneurs operate.

    In this episode, the duo dives into tools like ChatGPT, Perplexity, Loom, and more—sharing real-world examples of how AI can boost productivity, spark creativity, and save valuable time. Whether you're an AI skeptic or just starting to explore its potential, this episode offers the insights and inspiration you need to bring AI into your business toolkit.

    Timestamps:
    00:00 – Welcome to Paradigm Playbook
    00:14 – Meet Christie Copeland
    00:46 – Diving into AI: What Could Go Wrong?
    02:08 – AI in Social Media and Small Business
    04:07 – Exploring AI Tools for Video and Writing
    09:56 – AI in Marketing and Meeting Management
    12:38 – Creative Uses of AI: From Vision to Execution
    18:27 – Practical AI Applications and Time-Saving Tips
    23:11 – Final Thoughts and Future Discussions

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    26 分

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