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Not Creative - The Podcast

Not Creative - The Podcast

著者： Jessie Tracy and Natasha Szczerb
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Not Creative is the podcast that flips the script on creativity. Hosted by Natasha Szczerb, Managing Director and Co-founder of BADBERRIES, and Jessie Tracy, CEO of Velocity Partners, it brings together voices from both sides—the 'creatives' and the 'not creatives' who make it all happen behind the scenes. We unravel how creativity really works, from the sparks of inspiration to the people bringing it to life. This isn’t your typical creativity podcast. Expect fresh perspectives and a whole new take on what it means to be creative.


In each episode, we dive into the minds of creatives, problem-solvers, and the people who prove you don’t have to wear the ‘creative’ label to shape brilliant ideas.


Let's get into it!

Hosted on Acast. See acast.com/privacy for more information.

Jessie Tracy and Natasha Szczerb マーケティング マーケティング・セールス 経済学
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  • Not Creative Episode 01: Cat How

    Not Creative Episode 01: Cat How
    2025/05/21

    In the first episode of Not Creative, we explore the messy, beautiful intersection of creativity and business with How & How CEO, Executive Creative Director and co-founder Cat How. From building a studio grounded in transparency and care, Cat shares what it really takes to create not just good work, but a good environment for work to happen.


    We talk about why creativity looks different for everyone, and how non-creatives are often the unsung heroes behind great ideas. Cat reflects on the early days of her career, learning the hard way that building something sustainable means making mistakes—and being willing to learn from them.


    You’ll hear insights on:

    • What it means to “feel like a fraud” in creative spaces
    • How transparent salary systems can reduce anxiety
    • Why hybrid work can hinder creativity (and what to do about it)
    • The role non-creatives play in creating brave work
    • How important it is to bring joy back into the creative process


    This one’s for anyone who’s ever questioned their creative worth, struggled with confidence, or felt like they’re doing it all wrong. (Spoiler: You’re not.)


    Follow us @NotCreativePodcast and subscribe for the rest of the season

    Hosted on Acast. See acast.com/privacy for more information.
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