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Are the people around you fueling your growth, or holding you back?

In this raw, real, and fiery solo episode, Tanya opens up about the powerful shift that happens when you start intentionally curating your circle. From letting go of people who want to keep you small to leaning into support that lifts you higher, this episode is about choosing your elevation over your comfort zone.

Tanya gets honest about her own growth journey, what it’s taken to break generational patterns, and how she’s stepping fully into her zone of genius by surrounding herself with those who challenge her, support her, and celebrate her. If you’ve been playing small or stuck in “just okay” energy, this one’s your wake-up call.

In this episode, Tanya dives into:

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  Why it’s time to reevaluate your circle of influence

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  Signs you’re anchored vs. soaring

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  The power of supportive friendships and intentional connection

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  How to handle family or friends who “mean well” but hold you back

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  The importance of asking for support and being clear about your goals

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  Her biggest mindset breakthrough at Growth Day

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  Why alignment matters more than achievement

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  How to make 2025 the year you truly soar

Take Action Challenge:
Choose one bold goal for 2025 and share it with someone who can support you.
Be brave: Ask for what you actually need—support, accountability, mentorship, or just someone to cheer you on. Links & Resources:

Join the BadAss Inner Circle: ladieskickinass.com

• 
  Follow Tanya on IG: @ladieskickinass

• 
  Book rec: Buy Back Your Time by Dan Martell

If you’re ready to stop playing small and start soaring, this is your episode.

Share your biggest takeaway on Instagram and tag @ladieskickinass so Tanya can cheer you on!

Learn more about ASCEND - Applications being accepted through June 25th!

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Join: ⁠⁠BadAss Inner Circle

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Marketing doesn’t have to be boring, and finding your dream clients shouldn’t feel like guesswork. In Part 2 of this real AF series, Tanya is joined again by HomeField’s marketing maven, Heidi Hooker, to break down how their team attracts ideal customers, presents itself differently, and leverages creativity, AI, and team power to build a brand people actually want to follow.
From community involvement and social media spirals to tech-powered tools and unconventional outreach, Tanya and Heidi get into the gritty details of what’s working right now in marketing for service-based businesses.

In this episode, we dive into:


Why networking isn’t just for owners (and how to get your team involved)


The unexpected power of ribbon cuttings and business cards


How they’re using AI like ChatGPT and CallRail to boost content and improve performance


Building trust before the sale with value-packed freebies like the “Septic 411” guide


How video content is shaping the next phase of HomeField’s marketing plan


The magic of real faces and real stories in your brand presence


Why content isn’t about perfection—it’s about consistency and creativity


What "Ladies Kickin’ Ass" means to Heidi (you’ll love this answer )



Tools & Tactics Mentioned:


Chamber of Commerce networking


Business card drops + community boards


AI tools: ChatGPT for content creation, CallRail for call tracking


Custom guides like “Septic System 411” & “Grease Trap 411”


Video content + launching the new Tech Talk video series


Email list building + follow-up strategies



Heidi’s Favorite Quote From This Episode:

“AI can’t replace me—but it can save me a hell of a lot of time.”

Connect With Us + Keep Learning:


Website: homefieldonsite.com/east-valley


IG: @ladieskickinass


Join the BadAss Inner Circle: ladieskickinass.com



Love this episode?

Leave a 5-star review and tag us in your stories with your biggest takeaway.

We’re here to help you kick ass and build a business you actually love showing up for.

Learn more about ASCEND - Applications being accepted through June 25th!

Connect more with Tanya & Ladies Kickin Ass…

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Join: ⁠⁠BadAss Inner Circle

Send us a text

Thinking about a rebrand? Wondering how to keep your customers, team, and online reputation intact through the process? This episode is for YOU.


In this two-part series, Tanya is joined by first-time podcast guest and HomeField’s Marketing & Business Development guru, Heidi Hooker, to break down the real talk behind rebranding from Priority Pumping to HomeField OnSite Environmental.


From strategy to storytelling, content creation to customer buy-in, Tanya and Heidi spill all the behind-the-scenes details on how they’ve handled this major shift, without losing momentum or identity.


🔥 In this episode, we cover:




Why the shift from Priority Pumping to HomeField was more than just a name change




The importance of showcasing your PEOPLE in your brand




How to build customer trust through content and consistency




What really gets people to engage with your posts (hint: it’s not always what you think!)




Why your business is more than the service you offer—it’s the feeling you create




How to transition Google reviews, social media, and SEO without losing traction




If you're considering a rebrand or are just obsessed with all things marketing and growth, this is a must-listen episode packed with insights and inspiration.


🎯 BONUS: Next week, we dive into Part 2, where we discuss identifying and speaking directly to your ideal customer. Don’t miss it!



✨ Resources & Links:




Check out our current site: homefieldonsite.com/east-valley




Follow us on IG: @ladieskickinass




Join the BadAss Inner Circle: ladieskickinass.com





💬 Let’s keep this convo going:

Share your biggest takeaway on Instagram and tag @ladieskickinass — we LOVE hearing what hits home for you!

Learn more about ASCEND - Applications being accepted through June 25th!

Connect more with Tanya & Ladies Kickin Ass…

Facebook LinkedIn YouTube TikTok Website Insta

Join: ⁠⁠BadAss Inner Circle