Dave Lorenzo and Katie Phang Discuss Diversity and the Practice of Law.

On this episode of The Inside BS Show, Dave Lorenzo shares the most straightforward and effective prospecting strategy you’ve ever heard — the Five-by-Five Sales Process. If you manage a sales team or you're responsible for generating revenue, this episode will change the way you think about daily activity and accountability.

Dave breaks down how setting five meetings and running five meetings each day leads to consistent growth, even if you're just average at sales. He walks you through how to reverse-engineer your sales goals, build prospecting habits, and use a multi-touch outreach strategy that includes cold emails, follow-up calls, and direct mail.

This episode isn't theory. It's a tactical, real-world system that Dave uses with his team and clients to build pipeline and close deals.

What You’ll Learn:

• Why activity-based sales management is the key to consistency
• How to build a daily prospecting habit using the 5x5 model
• The math behind booking 100 sales calls a month
• How to structure your day for maximum productivity and results

Call to Action:
If you're serious about sales growth, this episode is a blueprint. Listen now, apply the process, and simplify your entire sales approach.

On this episode of the Inside BS Show, Dave Lorenzo breaks down the tactical side of succession planning for family businesses. Too many CEOs ignore what would happen if they or a key team member couldn’t come to work tomorrow. Dave walks through a hands-on, step-by-step approach that any business can use to build a succession plan—without guesswork or complexity.

You’ll discover how to:

• Capture daily tasks through calendar logging and voice notes
• Use AI or assistants to turn those logs into actionable checklists
• Train successors gradually, starting with one task at a time
• Systematically build SOPs, job descriptions, and succession plans all from the same process

This episode isn’t about theory. It’s a practical playbook for continuity, promotion planning, and long-term business value. Whether you want to step into a Chairman role or prepare for a future exit, you’ll walk away with tools you can implement this week.

📞 Need help building your succession plan? Visit ExitSuccessLab.com to learn how we do it for you.

#SuccessionPlanning #FamilyBusiness #LeadershipDevelopment #BusinessContinuity #ExitStrategy #InsideBS