『In-Ear Insights, the Trust Insights Podcast』のカバーアート

In-Ear Insights, the Trust Insights Podcast

In-Ear Insights, the Trust Insights Podcast

著者: TrustInsights.ai
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In-Ear Insights is the weekly audio podcast from Trust Insights. In each episode, learn practical, helpful tips for dealing with data, analytics, marketing, and other burning questions. Every episode is hot and fresh in 30 minutes or less, so you can listen on your commute, at the gym, or in the office and still have plenty of time for other shows.Copyright 2022 Trust Insights, Inc. マネジメント マネジメント・リーダーシップ マーケティング マーケティング・セールス 経済学
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  • In-Ear Insights: The AI-Ready Marketing Strategy Kit
    2025/06/04

    In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss their new AI-Ready Marketing Strategy Kit. You'll understand how to assess your organization's preparedness for artificial intelligence. You'll learn to measure the return on your AI initiatives, uncovering both efficiency and growth opportunities. You'll gain clarity on improving data quality and optimizing your AI processes for success. You'll build a clear roadmap for integrating AI and fostering innovation across your business. Tune in to transform your approach to AI!

    Join our weekly #email newsletter:
    https://www.trustinsights.ai/resources/data-in-the-headlights-newsletter/

    Follow our YouTube channel for more #marketing and #analytics videos!
    https://www.trustinsights.ai/youtube

    Take our new generative AI course:
    https://www.trustinsights.ai/aicourse

    Subscribe to the Trust Insights podcast:
    https://www.trustinsights.ai/tipodcast

    Join our free private Slack community, Analytics for #Marketers:
    https://www.trustinsights.ai/analyticsformarketers

    Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.

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    27 分
  • In-Ear Insights: Should You Hire An AI Expert?
    2025/05/28

    In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the critical considerations when deciding whether to hire an external AI expert or develop internal AI capabilities.

    You'll learn why it is essential to first define your organization's specific AI needs and goals before seeking any AI expertise. You'll discover the diverse skill sets that comprise true AI expertise, beyond just technology, and how to effectively vet potential candidates. You'll understand how AI can magnify existing organizational challenges and why foundational strategy must precede any AI solution. You'll gain insight into how to strategically approach AI implementation to avoid costly mistakes and ensure long-term success for your organization. Watch now to learn how to make the right choice for your organization's AI future.

    Join our weekly #email newsletter:
    https://www.trustinsights.ai/resources/data-in-the-headlights-newsletter/

    Follow our YouTube channel for more #marketing and #analytics videos!
    https://www.trustinsights.ai/youtube

    Take our new generative AI course:
    https://www.trustinsights.ai/aicourse

    Subscribe to the Trust Insights podcast:
    https://www.trustinsights.ai/tipodcast

    Join our free private Slack community, Analytics for #Marketers:
    https://www.trustinsights.ai/analyticsformarketers

    Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.

    続きを読む 一部表示
    33 分
  • In-Ear Insights: Navigating Terrible Leadership and the AI Career Threat
    2025/05/21

    In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss troubling new trends in leadership and how you can navigate an increasingly demanding work environment.

    You'll learn to identify the difference between tough business decisions and disrespectful management tactics. You'll discover practical strategies to document issues and set healthy boundaries with difficult leaders. You'll understand the critical importance of building your personal brand and professional network as your career life raft. You'll explore how to use new tools, including AI, to enhance your skills and uncover hidden job opportunities. Watch this episode to gain actionable advice and empower yourself in today's evolving workplace!

    Join our weekly #email newsletter:
    https://www.trustinsights.ai/resources/data-in-the-headlights-newsletter/

    Follow our YouTube channel for more #marketing and #analytics videos!
    https://www.trustinsights.ai/youtube

    Take our new generative AI course:
    https://www.trustinsights.ai/aicourse

    Subscribe to the Trust Insights podcast:
    https://www.trustinsights.ai/tipodcast

    Join our free private Slack community, Analytics for #Marketers:
    https://www.trustinsights.ai/analyticsformarketers

    Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.

    続きを読む 一部表示
    31 分

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