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あらすじ・解説
The fact that video has taken over the internet is not news. Content streaming has become the number one way we watch our favorite shows and movies, and social media platforms have been pushing video hard for years. And yet somehow this fact has escaped most eCommerce platforms, which for some reason have been slow to adopt live streams in their websites.
This is the gap which eStreamly, a live streaming and video shopping platform solution is solving by providing an easy way for live sellers to integrate payments along with interactions. While users can integrate eStreamly on social media, its primary purpose is to drive customers to the website, where the selling is supposed to happen.
In this episode of the Trust Factor podcast, our host Christina Kay talks to Nicholas Bailliache, co-founder of eStreamly about the recent developments in the e-commerce space, and why live selling videos are helping sellers drive more sales and build genuine and lasting connections with their customers.
Besides increasing your revenue, Nicholas also believes in live streaming’s power to create communities, which he says is the future of e-commerce. If you can create a community around your e-commerce platform, then you are effectively future-proofing your business.
In this episode we discuss:
- Why live streaming is the next big thing in e-commerce
- How to choose a host for your live shopping video
- What you could be missing out by not using video in your eCommerce efforts
- Why you should start building content and community around your products
Check out these resources we mentioned during the podcast:
Connect with Nicholas on LinkedIn: https://www.linkedin.com/in/nicolas-bailliache-854a3022/
Connect with eStreamly on LinkedIn: https://www.linkedin.com/company/estreamly/
Follow eStreamly on Twitter: https://twitter.com/eStreamly_
Check out The Live e-commerce Podcast: https://community.estreamly.com/c/the-live-ecommerce-podcast/
Join the Live eCommerce Community: https://community.estreamly.com/c/welcome
Meet the Host:
Christina Kay
https://www.linkedin.com/in/christinakay/
Meet the Guest:
Nicholas Bailliache
https://www.linkedin.com/in/nicolas-bailliache-854a3022/
Links to content here:
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This episode was produced and brought to you by Reignite Media.