In this episode, Nic explores the importance of finding 'fit' in marketing, and in life. She discusses the lack of nuance in discussions around how to be more happy or how to leverage the insights from positive psychology. She explains how understanding your unique personality type can give you insight into your personal joy profile, which can lead to all kinds of positive shifts.

Nic shares her personal journey of self-acceptance, overcoming body shame and the many ways she had internalized familial and societal pressures to be thin. She reveals her experience, and the experience of her students and clients with the transformative power of applied colour psychology, which is rooted in the connection between personality types and color preference. She let's us in on the ways joy and applied colour psychology can trigger an upward spiral of joy, self-discovery, and acceptance- which becomes contagious - creating exponential positive impact.

You'll discover applied colour psychology's four distinct personality types, which she calls: Sunshine, Seaside, Fireside, and Starshine—and how each is characterized by unique preferences with significant implications for color, design, and professional preferences. She'll delve into how these personality types influence branding, the design choices we make in the spaces we spend the most time in, and our personal expression through the clothes we choose to wear.

Take the quiz to find your unique personality type: https://go.jnicholesmith.com/quiz

• What Happiness research has overlooked for years
• The essential missing ingredient for truly finding personal happiness.
• Why and how our definitions of joy are different
• What personality type and colour have to do with self-worth.
• What is Applied Color Psychology and how is it unique
• What do our Color preferences have to do with our personality type
• What is an upward spiral and why do you want to be part of one
• A concise explanation of each of the Sunshine, Seaside, Fireside and Starshine personality types

02:46 Understanding Fit in Happiness

06:02 Nic's Personal Journey of Self-Acceptance

08:51 The Power of Color Psychology

12:10 Applied Color Psychology Explained

13:36 The Upward Spiral

18:11 Exploring Personality Types and Colors

21:13 Introducing the Four Personality Types

23:58 The Science Behind Color Preferences

37:27 Understanding the Sunshine (Spring) Personality Type

41:09 Exploring the Seaside (Summer) Personality Type

47:57 Diving into the Fireside (Autumn) Personality Type

56:11 Unpacking the Starshine (Winter) Personality Type

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