Feast or Famine: The Truth About the Doula Business Cycle
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Feast or Famine: The Truth About the Doula Business Cycle
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In this heartfelt episode, Darcy returns after a brief break to shed light on a topic not often discussed in the doula community—the feast or famine cycle of doula work. Drawing from 15 years of experience, she normalizes the ups and downs doulas experience in their client flow and income. Darcy offers mindset shifts, marketing insights, and actionable tips to help doulas ride the wave of unpredictability and stay grounded during slower times.
Key Takeaways:
The feast or famine cycle is a normal part of doula life—even for seasoned pros.
Slower seasons are not a reflection of your worth or skill.
Building a strong marketing foundation (SEO, social media, networking) is your lifeline.
Don’t panic and overhaul everything—get back to basics!
Focus on visibility and consistency, not just new certifications or price cuts.
Remember your impact—reflect on client testimonials and positive feedback.
Entrepreneurship has seasons—prepare emotionally and financially.
Feeling "not enough" can linger at any stage.
Ground yourself in your progress.
Mentioned in this episode:
My Doula Village:
www.MyDoulaVillage.com
Doula website templates:
https://douladarcy.com/doula-website-template
Connect with Darcy:
https://www.instagram.com/thedouladarcy/