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Episode 18: Navigating the World of Concierge Medical Marketing with Ron Sonnenburg
- 2024/12/23
- 再生時間: 27 分
- ポッドキャスト
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サマリー
あらすじ・解説
In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews Ron Sonnenberg from IMA ART, discussing the unique niche of fertility services in Beverly Hills. They explore the transition from Hong Kong to the U.S., the evolution of IVF services tailored for high net worth individuals, and effective marketing strategies to attract affluent clients. Ron shares insights into the complexities of the IVF journey and the personalized, concierge-level service his company provides to clients seeking to grow their families.
Chapters
00:00 Introduction to Concierge Medical Marketing Podcast
02:48 Niche Focus on Luxury Fertility Services
05:32 Transition from Hong Kong to Beverly Hills
10:35 The IVF and Surrogacy Business Model
15:50 Personalized Concierge Services for Clients
20:51 Targeted Marketing Strategies for High Net Worth Individuals
23:43 Future Growth Plans and Expansion Considerations
26:47 Introduction to Concierge Medical Marketing
26:48 Strategies for Growing Your Practice