Don Cameron, Alberta Operations Site Director and Vice President at Dow Canada, joins host Hugo Malan to dive into the fascinating world of decarbonization and sustainable growth within the industrial sector. Together, they unpack Dow's ambitious Path2Zero initiative, which aims to create the first net zero emissions integrated ethylene cracker and derivative site. Don shares his extensive journey of over 35 years at Dow, highlighting the importance of innovation and collaboration in meeting the increasing demand for carbon-neutral products. The conversation explores the challenges and opportunities faced in achieving these ambitious sustainability goals, the potential of small modular nuclear reactors, and the exciting progress being made at the Alberta site. Don and Hugo also discuss the tremendous support from the community and collaborative efforts with third-party partners. As Don dives into his passion for problem-solving and shares some personal insights, the episode becomes a blend of motivation and forward-thinking strategies in the realm of sustainable manufacturing. So press play and make sure you don’t miss this fun and insightful episode!

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