Welcome to Episode #154 of the Cultivating Business Growth Podcast, brought to you by PJS & Co. CPAs! In this episode, host Megan Spicer teams up with Kim Nixon, Director of Operations, to explore how prioritizing customer experience can become a pivotal driver for business growth. Together, they discuss the differences between customer service and customer experience, share strategies to improve client relationships, and highlight the measurable benefits of focusing on this often-overlooked area.

If you’re looking for actionable advice on transforming your client relationships into a powerful growth engine, this episode is for you!

In episode #153, Sarah Noel Block discusses lean marketing for small businesses. She is the founder of Tiny Marketing.

She shares ways they can achieve big results. Whether you're running a small marketing team or wearing all the hats yourself, Sarah’s expertise in streamlined, efficient marketing systems offers invaluable insights. If you’ve ever felt overwhelmed by marketing and unsure where to focus your resources, this episode is for you!

In episode #152, Jaime Staley helps us tackle the question: how do we plan and execute a budget for business growth? Considering that the financials are a lifeline for a company, this topic is an important starting point for any business at any stage of its life. If this is your first time taking on a budget for your business and you aren’t sure where to start, we can help. PJS & Co. CPAs are offering a new service to help you create a monthly budget for 2025 and set you up for success. Visit our homepage, pjscpas.com, to learn more and get started!