In this episode, hosts Jon Oliff and Luke Holden sit down with the dynamic Steven Eayrs, a serial entrepreneur with a diverse background spanning retail, motorbikes, and entertainment. Known for his deep understanding of customer experience and his authentic approach to business, Steven shares insights from his extensive journey in entrepreneurship. Join us as Steven delves into the importance of building trusted relationships with clients, the value of user-generated content, and the emotional connections that drive customer loyalty. Whether you're keen on learning about authentic brand partnerships, the essentials of a great customer experience, or the resilience required in the entrepreneurial world, this episode is packed with enlightening perspectives.

💡 Guest Bio
Steven Eayrs is an introspective entrepreneur who often finds himself pondering the reasons behind his endeavours. Like many in his field, he is driven by an innate desire to innovate and adapt the world to better suit his vision. Although Eayrs acknowledges the occasional frustration with the status quo, it is this very irritation that propels him to create unique and impactful solutions. His journey through various "weird and wonderful" ventures highlights a compelling blend of curiosity and relentless pursuit for improvement, characteristics quintessential to his entrepreneurial spirit.

📚 Timestamped Overview

01:30 Entrepreneur seeks new challenges due to frustration.

07:30 Started in retail, expanded, moved, opened businesses.

10:34 Great bars, not ideal; creativity, conscientiousness succeed.

12:25 Moved for a new challenge, seeking excitement.

16:47 Creating lasting ventures despite temporary setbacks.

19:23 Prioritize people over profits in business.

21:36 Surrounded by passionate geniuses fosters safety and empowerment.

25:49 Started KTM dealership; expanded, adapted, succeeded.

30:32 No longer KTM dealers; now Ride Motorsport.

31:53 Community-driven brand move aligned with Van Hunks.

35:00 Customers' appreciation of shop surprised Wayne & Baron.

40:00 Consistency and welcoming atmosphere drive business success.

42:55 Support team repairs and coordinates during bike races.

45:39 Teamwork supports athletes during gruelling events.

49:26 Cape Town enables freedom and innovative self-expression.

52:19 Every business partner has taught me significantly.

Links for Steven Eayrs:
Link to The Barrel: https://www.dolphincoastmap.co.za/dolphin-coast/the-barrel/

Link to Community Generated video: https://www.facebook.com/share/p/18UaE2PjR1/

Highlighted Quote:

“The individual has always had to struggle to keep from being overwhelmed by the tribe. To be your own man is hard business. If you try it, you will be lonely often, and sometimes frightened. But no price is too high to pay for the privilege of owning yourself.” - Rudyard Kipling

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