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Confusing Art with Creativity: Why Companies Kill Innovation

Confusing Art with Creativity: Why Companies Kill Innovation

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Creativity isn't about being artistic - it's about intelligence in action. But most companies accidentally crush it through benchmarking, perfectionism, and fear of mistakes. Celia Falkenberg and Nina Pierse reveal how organisations can unlock the creative thinking that drives real innovation, sharing practical tools to spot opportunities in workplace friction, reframe challenges as "what if" questions, and use mind-mapping techniques that generate breakthrough solutions in just 90 seconds. Visit our website Learningadvisory.com · Connect with us on LinkedIn

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