
Coffee with Sales Engineers - Ben Hills, Iris
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In this episode of Coffee with Sales Engineers, host Sachin Wadhawan interviews Ben Hills, CEO and founder of Iris, an AI-first RFP automation platform. They discuss the evolving role of sales engineers, the challenges of RFPs, and how AI can transform the procurement process. Ben shares his journey in sales engineering, the importance of understanding buyer needs, and how RFPs can be leveraged as a strategic tool rather than a burden. The conversation highlights the growing trend of RFPs in procurement and the potential for AI to enhance efficiency and effectiveness in sales processes.
Chapters
00:00
Introduction to the Podcast and Guest
01:16
Ben Hills' Journey in Sales Engineering
04:46
Innovating in RFP Solutions
08:59
The Evolving Role of RFPs in Procurement
16:58
RFPs as a Qualifying Tool for Buyers
22:49
Leveraging AI in RFP Processes
27:16
The Future of Sales Engineering and AI Integration