Software is unique: when it works as it should, no one thinks twice about it. But the moment there’s a hiccup or delay, it becomes an issue.

Building software that consistently runs seamlessly, while integrating additional features to create an “all-in-one” solution that’s easy to use? That’s nearly impossible.

Kudos to Chris Violas and the Blaze team for achieving just that. Leveraging his AWS background, Chris has created a software environment that boasts an impressive 99.1% customer satisfaction score.

The infrastructure may not be the sexiest part of software, but it’s the foundation everything else is built on. Much like adding a second level to a house, it can either be a smooth process or a massive headache, depending on the strength of the foundation.

This week, we sit down with Chris Violas to discuss:

• What most people don’t know about software in cannabis.
• Infrastructure and the connection to customer success.
• Acquisitions, ecosystems, and the evolution of “all-in-one” solutions.

About Blaze:

A complete cannabis software suite designed to streamline and scale dispensary operations. BLAZE powers every aspect of your retail business with an intuitive point-of-sale, advanced inventory management, built-in loyalty, native e-commerce, and integrated cashless payments. Our goal is to provide a cohesive ecosystem that allows dispensaries to offer an exceptional shopping experience for customers.

when we talk mission critical infrastructure, like our system, like it's not okay just to have a lag. We have someone in front of the point of sale, like literally pushing buttons and wanting to check out. And so there's just no space for issues.

it's nice to have a storefront, but the reality is it is like 80% more efficient on so many levels to fulfill an online order than to have someone walk around with someone in store and hold their hand.

Key Topics Discussed

Chris's Entrepreneurial Journey (00:01:35)

• Started in college after breaking his wrist
• Launched a dispensary with his father during senior year
• Transitioned to technology after realizing software could solve operational challenges

Blaze's Technology Infrastructure (00:08:29)

• Focus on mission-critical, stable infrastructure
• Designed with redundancy and performance in mind
• Separating production and reporting databases

Compliance and Innovation Challenges (00:23:22)

• Navigating state-by-state regulatory variations
• Developing solutions like Metric Retail ID for product serialization
• Potential time and cost savings for retailers

Payment and E-commerce Strategies (00:49:51)

• Pushing towards more efficient online ordering
• Improving average order value through e-commerce
• Exploring payment solutions in different markets

Social Impact Initiative (00:42:23)

• Launching Blaze Cares partnership with SickKids Hospital in Canada
• Implementing donation roundup program for retailers

Guest Links:

• https://www.linkedin.com/in/chrisviolas/
• https://www.blaze.me/
• https://www.linkedin.com/company/goblaze/
• https://x.com/blazecannabis
• https://www.youtube.com/channel/UC1ag_Kpjm6G8IAOaK8iTcIA

Our Links

Bryan Fields on Twitter

Kellan Finney on Twitter

The Dime on Twitter

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