Today on the show we have Andrew Davies, the CMO of Paddle.

In this episode, Andrew shares his experience tackling the "champagne problems" that SaaS companies face as they scale globally.

We then discussed how Paddle repositioned itself through the merchant of record model and brought a legacy concept back into the spotlight.

We wrapped up by discussing the company's strategic phases, the ProfitWell acquisition, and the challenges of narrowing ICP without losing growth momentum.

Mentioned Resources

• Paddle
• ProfitWell
• Price Intelligently
• Idio
• Optimizely

Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

Today on the show we have Ryan Seams, the Head of Customer Success at AssemblyAI.

In this episode, Ryan shares his experience transitioning from Deloitte to the fast-paced world of startups, where he spent nearly a decade at Mixpanel scaling customer success and navigating product analytics.

We then discussed the evolution of pricing models — from events-based to monthly tracked users and back again — and how that shaped customer behavior, retention, and satisfaction.

We wrapped up by discussing how AI-native companies like AssemblyAI are redefining usage-based pricing, customer segmentation, and churn forecasting in a rapidly changing landscape.

Mentioned Resources

• AssemblyAI
• Mixpanel
• Google Analytics
• Adobe Omniture
• OpenAI

Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

Today on the show we have Ziv Peled, the Chief Customer Officer of AppsFlyer.

In this episode, Ziv shares his experience using AI to radically improve customer success performance.

We then discussed the shift from product expertise to growth partnership and wrapped up by exploring how AI is changing internal team dynamics and go-to-market strategies.

Mentioned Resources

• AppsFlyer
• Matik.io

Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.