In this illuminating episode of Build Perspectives, we bring together two mass timber industry veterans to break down the economics, challenges, and future of this growing sector. Erica Spiritos and Roy Anderson to offer invaluable insights into the nuanced world of mass timber pricing and market dynamics.

• Understanding the Mass Timber Performance Index: Discover how the index helps quantify costs in an industry where traditional pricing models don't apply https://masstimberconference.com/report/content/mass-timber-price-index-2024/
• Debunking the "Commodity" Myth: Learn why mass timber is a value-added product rather than a commodity, despite some industry confusion
• Capacity Reality Check: Current manufacturers are operating at under 50% capacity - addressing the "supply stalemate" holding back wider adoption
• Regional Mass Timber Ecosystems: Why building with locally-available species is crucial for sustainability and market growth
• The Complete Value Chain: From raw lumber to fabrication services, understanding the full cost structure of mass timber projects
• Supply Chain Challenges: Issues with lumber thickness, moisture content requirements, and forest management policies affecting the industry
• Future Outlook: Predictions on vertical integration, standardization, and the breaking of the "supply stalemate"

"Mass timber accounts for 0.5% of softwood lumber consumption in North America - it's a drop in the bucket."

"I think our climate crisis and our housing crisis together are demanding [standardization] of us."

"In the next couple years... we're going to see a 25-50% increase in capacity in the United States with new facilities coming online on both coasts."

• Erica Spiritos: VP at Timber Lab and Director of Washington Mass Timber Accelerator https://www.linkedin.com/in/erica-spiritos-7b34051b/
• Roy Anderson: VP at Beck Group and author of the International Mass Timber Report https://www.linkedin.com/in/royanderson1968/

• Last year's 2024 Entire Mass Timber Report https://masstimberconference.com/report/
• Use discount code Build-Timber to register for only $995 ($380 savings!) https://masstimberconference.com/register/
• www.Nichiha.com Episode Sponsor
• Advanciwww.AdvancingConstruction.com - Episode Sponsor

A special thanks to Craig Rawlings and Arnie Didier for connecting us and supporting this important industry conversation.

Don't miss our next episode! Subscribe to Build Perspectives and leave a review - as Tim's dad always says, "You can never have too much perspective."

Great to catch up LIVE at www.Advancing-Prefabrication.com with Amy Marks from Symetri USA and https://queenofprefab.com/

Whats your next Hanson Wade event?

• https://advancingconstruction.com/
• https://advancing-preconstruction.com/

Chapter 1: Intro
00:00: Tim introduces the event, "Build Perspectives," and his interest in the building products industry.
00:48: Amy Marks introduces herself as the Executive Vice President of Global Strategy at Symmetry, AKA the Queen of Prefab!

Chapter 2: Advancing Prefab Event Overview
02:31: Amy Marks discusses the unique aspects of the Advancing Prefab event, emphasizing its focus on authentic conversations and business connections.
03:30: The event is described as a platform for making valuable business connections and fostering collaboration within the construction industry.

Chapter 2: Advancing Prefab Event Overview
04:54: The event's evolution over the years is noted, with increased participation from architects, engineers, and general contractors.
05:44: Amy mentions the diverse audience and the positive impact of having decision-makers from various sectors present at the event.

Chapter 4: Importance of Collaboration and Knowledge Sharing
07:45: Amy emphasizes the significance of sharing knowledge and experiences within the construction industry.
08:25: The discussion shifts to the need for companies to engage with social media platforms like Instagram and TikTok to attract a more diverse workforce.

Chapter 5: Encouraging Diversity in the Construction Industry
09:48: Amy highlights the importance of promoting diversity in the construction industry, particularly in attracting more women and young talent.
10:41: The conversation extends to the role of social media influencers in showcasing diverse careers in construction and related fields.

Chapter 6: Amy's Advocacy for Change and Industry Engagement
12:33: Amy encourages companies to actively engage in social media platforms and support initiatives that promote diversity and inclusion in the industry.
13:25: The importance of providing platforms for change agents and fostering an environment of courage and openness is emphasized.

Chapter 7: Connecting with Amy Marks and Conclusion
14:43: Amy shares ways to connect with her on social media platforms and through Symmetry for further engagement and collaboration.
16:05: Tim acknowledges Amy's contributions and the value of her insights in driving positive change and innovation in the industry.

1. Announcement! Tim teases his upcoming podcast, "ConstructionVerse: Building Empires," a deep dive into the origin stories of influential figures in the building industry who have transformed humble beginnings into multi-billion dollar enterprises.

2. Paying Tribute: Tim remembers Gerry McCauley and Mark Mitchell, acknowledging their significant contributions to offsite construction and building materials marketing.

3. www.Advancing-Prefabrication.com

4. A Titan's Impact: The podcast teases an in-depth look at the Building Industry's newest Titan, highlighting his strategic investments and significant influence in reshaping industries like waste management, equipment rental, and logistics.

5. Introduction of QXO : Tim discusses this new Titan's latest venture, QXO, and its potential to revolutionize the building materials distribution industry through technology and consolidation.

6. How to Make a Few Billion Dollars: The teaser encourages listeners to engage with the full series for more insights and to read the book, "How to Make a Few Billion Dollars," for a deeper understanding of successful business strategies.

Advancing Prefabrication is North America’s largest prefab & modular summit, uniting over 1,200 of the industry’s biggest names & brightest minds. Join us in Denver in February for four days of unmissable content & networking, to keep your finger on the pulse of the latest and greatest in prefab & modular!

Resources:

• The Book: "How to Make a Few Billion Dollars" on Amazon or wherever you buy books
• Linkedin: https://www.linkedin.com/in/timseims/ 
• Tim's Website www.TimSeims.com 

Thanks to www.Advancing-Prefabrication.com, Tim shares the latest activities and learnings in building materials / building systems / housing / real estate:

• unexpected things about advisory / consulting needs
• thoughts on recent  factory, lbm, and job site visits
• Columbus OH and how it impacts our industry
• Whizard Summit highlights (purchase recordings here) about tactical empathy and land developers like Guerrilla Development, who posts their project pro formas directly on their website
• Venveo and Farnsworth Group BP Event
• ConnectingPoint events, the Broadmoor in Colorado Springs, and how it reminds me of the adaptive reuse hospitality properties by Mcmenamins in Portland.
• www.TimSeims.com is done! Thanks to Ana at FING Commit Coaching for her help
• www.TheBuildersDaily.com is going to be a regular resource for the pod as we break down one topic with every episode
• Recap of www.LaymansGuide.com column topics, including "We Are Where We Should Have Been"

Resources:

• Thanks to www.Advancing-Prefabrication.com
• Linkedin: https://www.linkedin.com/in/timseims/ 
• Tim's Website www.TimSeims.com

• Thanks to www.Advancing-Prefabrication.com
• Linkedin: https://www.linkedin.com/in/timseims/ 
• Tim's Website www.TimSeims.com

In this pod, I’m sharing a bit of a signal on construction labor. It's not what you might think, it’s not about the labor market and data.

This story isn't just about my friend Mark. It’s about new creative human capital opportunities.

Tim and Carolina discuss the many upcoming points of interest coming in the following episodes by bringing contrarian viewpoints and thinking differently than before to build perspectives. 

• Sustainable growth in the building product space. Adoption curve alignment is important to ensure pricing power is more balanced. 
• Reminder: Do not panic - Make progress, expand and make way for the better, and success will come. 
• Modes of going to market, construction, and what is the secret of the universe. 
• Influencer and creator economy in the builder space. 
• We will highlight building industry news at the beginning of each episode.
• How to use keyword research to have more effective conversations with customers.
• Using titles to get people’s appointments and referrals. 
• How to use targeting, positioning, and strategy, to ensure you call on the right people.
• Getting people to understand the process of what developers go through to underwrite deals. 

Tim is presenting on some of this at www.Advancing-Prefabrication.com. Use Discount Code BP10 for 10% off and join us in Phoenix March 14-17th, 2023

You can check out and support my housing column at www.LaymansGuide.com and Carolina's online course at www.HowToJobsite.com 

• Thanks to www.Advancing-Prefabrication.com
• Linkedin: https://www.linkedin.com/in/timseims/ 
• Tim's Website www.TimSeims.com

Join us for shepherd's pie at The Ivy in London, on this second installment of Build Perspectives, live on location.

Conversation on sustainability, the future of construction, life on the planet, and more.

Recorded during Wimbledon June 2022

Resources:

• Tim is presenting on some of this at www.Advancing-Prefabrication.com. Use Discount Code BP10 for 10% off and join us in Phoenix March 14-17th, 2023
• You can check out and support my housing column at www.LaymansGuide.com and Carolina's online course at www.HowToJobsite.com 
• www.TimSeims.com 

Live on location from London June 2022

The sounds of the tube, the streets of Soho, architecture, and more.

Resources:

• Tim is presenting on some of this at www.Advancing-Prefabrication.com. Use Discount Code BP10 for 10% off and join us in Phoenix March 14-17th, 2023
• You can check out and support my housing column at www.LaymansGuide.com and Carolina's online course at www.HowToJobsite.com 
• www.TimSeims.com