If your brand looks cheap, people will assume your business is too—and DIY design might be doing more harm than good. In this episode of Brand Currency, Charles and Jonsi McGill dig deep into the difference between DIY branding and professional design, exposing the myths, motivations, and money behind why some entrepreneurs still try to cut corners.

They share their take on Canva, Fiverr, and $30 logos... and the moment one client told them, “I could’ve done this myself.” (Spoiler: they couldn’t.) You’ll also hear how premium branding impacts perception, conversions, and credibility—and when it’s the right time to invest in your brand.

Whether you’re building a website, launching a program, or just tired of doing it all yourself, this is the real talk nobody else is giving you.

If you’re ready to turn your brand into something that actually converts, visit: https://pandacommission.com

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The $10K Website vs. The $500 Website: What’s the Real Difference?

Here’s the truth: you’re not paying for a website—you’re paying for what the website can do for your business.

In this episode, Charles and Jonsi unpack the difference between a cheap website that simply exists and a high-performing site that actually helps you get booked, paid, and seen. This isn’t about fancy design for the sake of it—it’s about intentionality, strategy, and function.

If you’ve ever asked, “Is it really worth paying more for a website?”—this episode gives you a clear answer. With analogies, real-world insights, and a little humor, the McGills break it all the way down.

We cover:

• What a $500 site typically includes (and what it leaves out)
• How cheap design often leads to expensive problems
• What strategy, user experience, and conversions actually look like in a premium build
• Why a better site isn’t about ego—it’s about results

Whether you're thinking about rebranding or just tired of sending people to a site you’re not proud of, this one’s for you.

👉 Learn more or start your $100 mockup at mydivineredesign.com

If you’re ready to turn your brand into something that actually converts, visit: https://pandacommission.com

Follow us:
Facebook → https://www.facebook.com/people/PandaCommission/61570893414739/
Instagram → https://instagram.com/pandacommission
YouTube → https://youtube.com/@pandacommission

Why do people keep buying from brands they already know—even when better options exist?

In this episode of Brand Currency, Charles and Jonsi break down the psychology of brand trust. From why we try every flavor of Ginger Ale to how Skims, Liquid Death, and Raising Cane’s built instant credibility, this episode is full of real talk and practical strategy.

You’ll learn:

• How trust impacts buying decisions
• Why consistency builds credibility
• What small businesses must fix to earn trust
• How to use social proof, visuals, and authority to make sales easier

This is the episode for entrepreneurs who want more than likes—they want loyalty.

If you’re ready to turn your brand into something that actually converts, visit: https://pandacommission.com

Follow us:
Facebook → https://www.facebook.com/people/PandaCommission/61570893414739/
Instagram → https://instagram.com/pandacommission
YouTube → https://youtube.com/@pandacommission