• Blurbs.ai is Reimagining the Tech Vendor Discovery Process with Sean Simon at eTail 2025

  • 2025/04/18
  • 再生時間： 16 分
  • ポッドキャスト

Blurbs.ai is Reimagining the Tech Vendor Discovery Process with Sean Simon at eTail 2025

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  • サマリー

  • My conversation with Sean Simon, Founder of Blurbs.ai, at focuses on the importance of empowering buyers by providing them with the necessary tools and information for self-research, highlighting a significant trend where a majority of buyers prefer to conduct their own research before making purchasing decisions.


    Takeaways

    • 80% of buyers prefer to do the research themselves.
    • Providing tools for self-research is crucial.
    • Buyers need information in the early stages.
    • Empowerment leads to informed decision-making.
    • Self-service tools enhance buyer experience.
    • Understanding buyer preferences is key.
    • Information accessibility is essential.
    • Market insights drive product development.
    • Supporting buyers fosters trust and loyalty.
    • The trend of self-research is growing.


    Chapters

    00:00
    Introduction to E-commerce and Consultancy

    19:37
    Challenges in the RFI Process

    22:38
    Navigating Buzzwords in Marketing Technology

    25:39
    The Role of AI in Buyer Research

    28:44
    Educating Buyers on Vendor Selection

    31:21
    Future of Blurbs.ai and Trade Shows
    続きを読む 一部表示

あらすじ・解説

My conversation with Sean Simon, Founder of Blurbs.ai, at focuses on the importance of empowering buyers by providing them with the necessary tools and information for self-research, highlighting a significant trend where a majority of buyers prefer to conduct their own research before making purchasing decisions.


Takeaways

  • 80% of buyers prefer to do the research themselves.
  • Providing tools for self-research is crucial.
  • Buyers need information in the early stages.
  • Empowerment leads to informed decision-making.
  • Self-service tools enhance buyer experience.
  • Understanding buyer preferences is key.
  • Information accessibility is essential.
  • Market insights drive product development.
  • Supporting buyers fosters trust and loyalty.
  • The trend of self-research is growing.


Chapters

00:00
Introduction to E-commerce and Consultancy

19:37
Challenges in the RFI Process

22:38
Navigating Buzzwords in Marketing Technology

25:39
The Role of AI in Buyer Research

28:44
Educating Buyers on Vendor Selection

31:21
Future of Blurbs.ai and Trade Shows
続きを読む 一部表示

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