• HUB 409: EXPERT INTERVIEW - Lisa MacDonald
    2025/01/09
    I’m pleased to be interviewing one of our Biz Book Publishing Hub Founding Partners. Our Hub Partners are experts who support entrepreneurs along their author journey. Today’s guest is known as the Step It Up Queen. She is on a mission to empower entrepreneurs to create positive change in the world. Focusing on helping her clients gain clarity, increase profits, and infuse more fun into their journeys, she brings over twenty years of experience as a business coach and speaker. Having guided thousands of individuals to complete their projects, she specializes in coaching thought leaders through writing and publishing transformative books. Despite facing significant challenges with dyslexia, she is an award-winning author of more than 30 books, including her latest, "The Most Common Entrepreneurial Mistakes and How to Avoid Them." Her expertise lies in supporting coaches, speakers, and healers in promoting their messages to stand out and reach the audiences they are meant to serve. As a book coach and acquisition editor for one of the largest entrepreneurial publishers in the United States, she is dedicated to helping others discover their unique magic and showcase their best work on the page. Please join me in welcoming Lisa MacDonald. Lisa shares invaluable insights from her journey as a distinguished business coach, speaker, and author, overcoming dyslexia to inspire entrepreneurs everywhere. In this episode, we discuss: 📝 Planning Ahead: Writing with the end in mind is crucial to maintaining your book's authenticity and style, steering clear of suspicious AI-generated content. 📝 Strategic Integration: Many authors struggle to align their book with their business strategy, but Lisa’s consultations guide them through this crucial process before they start writing. 📝 Audience Engagement: Engaging with your audience early creates a solid sales funnel and satisfies publishers, enabling efficient presales and opening unexpected doors for business opportunities. 📝 Community Support: Lisa and I stress the importance of being part of a supportive author community, like the Biz Book Publishing Hub, which can provide encouragement and resources for success. Links Lisa MacDonald on LinkedIn and Instagram. www.stepitupqueen.com www.castledreamswriting.com Biz Book Publishing Hub, Founding Hub Partner Books mentioned in this episode: “The Most Common Entrepreneurial Mistakes and How to Avoid Them” by Lisa MacDonald Other Resources Learn more about Grammarly. Learn more about Speechify. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    45 分
  • HUB 408: AUTHOR PANEL - Jenn T. Grace, Joanne Telser-Frere, and Ron Rael
    2025/01/07
    Every author knows that navigating the journey of writing, publishing, and marketing their first business book is filled with uncertainties. Some of those uncertainties go away when writing a second, third, or fourth book, but it’s still quite challenging to write a book that truly impacts the author’s business revenue. Today’s panel will explore the authentic experience of being a business author and provide valuable tips for easing the journey. We’ll learn from one another and discover how a supportive author community can make all the difference. These authors were part of one of my Kindle Cross-Promotion Campaigns, where business authors lowered the price of their Kindle books to just 99 cents each. Our collaborative efforts helped many books reach the Top 10 in their categories, with 30% achieving #1 Best Seller status. If you wrote a book and want to join a future Kindle Cross-Promotion Campaign, join the waitlist at www.BizKindlePromo.com. Before we dive into today’s panel, here is a quick word from our sponsor. Let’s hear from our fantastic panelists and gain valuable insights into writing, publishing, and marketing your business book. Jenn T. Grace is the author of “Publish Your Purpose: A Step-By-Step Guide to Write, Publish, and Grow Your Big Idea.” She is the founder of Publish Your Purpose, a hybrid publisher for authors that are thought leaders, experts in their fields, and visionaries paving the way to social change. She’s also one of the Biz Book Publishing Hub Founding Partners. Joanne Telser-Frere wrote “33 Ways Not To Screw Up Teaching Adults To Read” for instructors, especially for instructors transitioning from grammar school settings. Ron Rael wrote “Leadership: The Key Ingredient to a Great Budget: 13 1/2 Breakthrough Tactics for Doing it Right,” which offers essential strategies and insights for financial leaders to enhance their budgeting processes and drive organizational success through effective leadership and financial management. Please join me in welcoming Jenn, Joanne, and Ron. In this episode, we discuss: 📈 Marketing Challenges: Ron shares the challenges he's faced in marketing his books without the support of a publisher and how he's creating a comprehensive strategy to promote his new release. 💡 Strategies for Authorship: Jenn has expertise in aligning marketing activities with what authors enjoy, ensuring that promoting their work is both effective and enjoyable. 📚 Bulk Sales Strategy: Jenn negotiates bulk book sales with organizations as part of speaking contracts, significantly boosting distribution and exposure. 💬 Networking and Reviews: Joanne discussed the power of collecting potential readers' contact details during pre-release presentations to market her book effectively. Listen to discover how these experts manage the intricate balance of producing, promoting, and profiting from their business books in today's competitive market! 🌟 Links for Jenn T. Grace LinkedIn, Instagram, and YouTube. www.PublishYourPurpose.com “Publish Your Purpose: A Step-By-Step Guide to Write, Publish, and Grow Your Big Idea” Links for Joanne Telser-Frere LinkedIn and Instagram www.literacychicago.org “33 Ways Not To Screw Up Teaching Adults To Read” Links for Ron Rael LinkedIn www.highroadinstitute.com “Leadership: The Key Ingredient to a Great Budget: 13 1/2 Breakthrough Tactics for Doing it Right” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    52 分
  • HUB 407: AUTHOR PANEL - Brigitte Cutshall, Diana Morgan, and Evelyn Starr
    2024/12/19
    Writing a book is often a solitary experience, just you and the blinking cursor or trying to put pen to paper. Surrounding yourself with fellow writers and authors could be what helps you get to the finish line. That’s what helped me write my first book. That’s also how you can find experts to help you navigate the complexities of writing, editing, publishing, and marketing your business book. I’ve created resources to help you find your author community and meet these experts. The Biz Book Publishing Hub has over 50 Hub Partners ready to help entrepreneurs become successful authors. This free resource is available at www.BizBookPublishingHub.com, where you’ll also find out about the free Hub Community virtual networking events I host throughout the year and all the archived episodes of the Biz Book Publishing Hub Podcast. With me today are three authors … Brigitte Cutshall wrote “Move For You: Empowering a Healthy, Happy Life Through Exercise,” which offers practical guidance and motivational insights to inspire readers to embrace an active lifestyle, emphasizing the importance of movement for overall well-being and personal empowerment. Diana Morgan wrote “Whole Heart Social Media Success Formula™: What to Say, Where to Play, How to Win,” a comprehensive guide to building authentic connections and fostering meaningful relationships. It combines emotional intelligence with practical strategies for personal and professional growth. Evelyn Starr, author of “Teenage Wastebrand: How Your Brand Can Stop Struggling and Start Scaling,” explores the transformative journey of a brand navigating the challenges of growth and identity in a competitive marketplace. Please join me in welcoming Brigitte, Diana, and Evelyn. Explore their journeys, challenges, and triumphs in the book publishing world, and discover strategies that can help you become a successful author. Our authors reflect on success metrics, the importance of book reviews, leveraging networks, and evolving strategies to connect with their audience and achieve personal and professional growth. Listen in for an episode full of valuable takeaways and strategies to help you navigate the path to becoming a successful author. 🌟 Links for Brigitte Cutshall LinkedIn, Instagram, and YouTube. www.brigittecutshall.com “Move For You: Empowering a Healthy, Happy Life Through Exercise” Links for Diana Morgan LinkedIn, Instagram, and YouTube. www.wholeheartmarketing.com “Whole Heart Social Media Success Formula™: What to Say, Where to Play, How to Win” Links for Evelyn Starr LinkedIn www.estarrassociates.com “Teenage Wastebrand: How Your Brand Can Stop Struggling and Start Scaling” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Subscribe to the Biz Book Publishing Hub wherever you listen to podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    48 分
  • HUB 406: EXPERT INTERVIEW - Stephanie Thoma
    2024/12/17
    I’m pleased to interview one of our Biz Book Publishing Hub's Founding Partners. Our Hub Partners are experts who support entrepreneurs along their author journey. Today’s guest has dedicated her career to helping others build meaningful connections. She specializes in empowering introverts to develop a sense of self-worth, discover their community, and pursue the careers of their dreams. Having grown up painfully shy and feeling like an outsider, she once believed that forming deep, authentic connections with many people was impossible, which held her back from trying. However, everything changed as she embraced leadership roles and began to reveal a more outgoing side of herself. Since then, she has been on a mission to reframe what it means to be an introvert. Initially leading by example, she now helps others through her company, Confident Introvert. Through corporate workshops, webinars, and private one-on-one coaching, she empowers introverts to enhance their networking skills. To further share her insights, she wrote “Confident Introvert: A Practical Guide to Connecting with Others at Networking Events and Beyond.” She is a Hub Partner because she collaborates with nonfiction authors looking to blend strategy with personal storytelling from an empowered, heart-centered perspective. She is a certified hypnotherapist, guiding clients through the writing process by addressing issues related to visibility, confidence, and vulnerability. Please join me in welcoming Stephanie Thoma. In this episode, we discuss: 📘 Book Insights & Growth: Stephanie shares strategies from her book "Confident Introvert" and reveals her shift to a narrative therapy style in "Not That Sweet," aiming for personal clarity and social understanding. 📘 Engaging the Audience: Stephanie plans to connect with her readers through book club questions and speaking engagements, promoting a conversational and intimate style. 📘 Community & Networking: She discusses the vibrant Biz Book Publishing Hub, a supportive community for entrepreneurial authors, and highlights collaborations with Hub Partners as pivotal to her journey. 📘 Authentic Writing Approach: Emphasizing unfiltered first drafts to capture true experiences, Stephanie encourages vulnerability and honesty in storytelling, believing it fosters deeper connections and relatability. Listen in to discover why Stephanie Thomas' approach to writing and community engagement is essential for aspiring business authors and introverts seeking growth and connection! Expert Links Stephanie Thoma on LinkedIn and Twitter. www.stephaniethoma.com “Confident Introvert: A Practical Guide to Connecting with Others at Networking Events and Beyond” Biz Book Publishing Hub Profile Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport www.BizBookPublishingHub.com Find all the archived episodes, plus an invitation to free virtual networking events for writers and authors, AND more than 50 Hub Partners ready to help entrepreneurs become successful authors. Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com Archived episodes of Biz Book Publishing Hub and On the Schmooze: www.robbiesamuels.com/HubPodcast Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Subscribe to the Biz Book Publishing Hub wherever you listen to podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    45 分
  • HUB 405: AUTHOR PANEL - Ari Krzyzek, Bill Soroka, and Marc Pitman
    2024/12/12
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    57 分
  • HUB 404: AUTHOR PANEL - Dan Gingiss, Nikki Soulsby, and Steve Yacovelli
    2024/12/10
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    56 分
  • HUB 403: HUB PARTNER - Jackie Lapin
    2024/12/05
    I’m pleased to interview one of our Biz Book Publishing Hub's Founding Partners. Our Hub Partners are experts who support entrepreneurs along their author journey. Today’s guest is a pioneering force in media relations. She founded Conscious Media Relations, an agency dedicated to transforming the media landscape for authors and speakers in the mind, body, spirit, and self-help sectors. With over 35 years of experience, she has expertly paired countless authors, speakers, and coaches with thousands of podcast and radio hosts seeking transformative voices in personal development and more. After becoming an author, she recognized the need for focused media relations that bridge the gap between transformational and mainstream media. Her agency specializes in helping those whose books improve lives, businesses, and the planet, offering done-for-you and done-with-you podcast and radio tours that introduce authors to 9,000 shows at once, guaranteeing a minimum of 30 invitations. Her impressive background includes successful PR campaigns for high-profile clients such as Toyota, Disney, and the World Poker Tour, showcasing her creative and effective marketing strategies. She has booked more than 10,000 interviews for her clients and garnered more than 90 raving testimonials for her podcast/radio tours. Please join me in welcoming Jackie Lapin. 📚 I emphasize the importance of service providers asking authors questions on how a book serves a business, refining audiences, and leveraging guided strategies throughout book development. 📚 Jackie shares her formula for compelling pitches, highlighting unique content and personal stories to stand out in the crowded podcast market. 📚 The benefits of creating memorable URLs, preparing a media kit, and leading listeners through engaging guide questions that subtly call them to action. 📚 Both of us discuss the advantages of actively participating in dedicated networks, which help expand professional contacts and field-specific referrals. 🎉 Fun Fact from the Episode: Jackie Lapin decided to break into the male-dominated world of sports writing at just 11 years old. Talk about determination! Her journey is both inspiring and a testament to her expertise in media relations. Listen to discover why aligning your book promotion with targeted podcast appearances and strategic media planning can elevate your author journey to new heights! Links Jackie Lapin, Founding Hub Partner LinkedIn, Instagram, and YouTube. www.consciousmediarelations.com www.consciousmediarelations.com/podcast Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport 50+ experts ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com Register for a free virtual networking event for writers and authors: www.robbiesamuels.com/HubCommunity Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.robbiesamuels.com/KindlePromoWaitlist Archived episodes of Biz Book Publishing Hub and On the Schmooze: www.robbiesamuels.com/HubPodcast Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    49 分
  • HUB 402: AUTHOR PANEL - Dawn Kristy, Kathy Sparrow, and Nancy Giere
    2024/12/03
    Writing a book is like running a marathon. Oh, wait. A runner can stop when they reach the finish line. Maybe the comparison is more like an Iron Man Triathlon, where the athlete first swims 2.4 miles, then bikes 112 miles, and THEN runs a marathon. Yep, that’s a better comparison for the author's journey. The Iron Man Triathlon is considered one of the world's most difficult one-day sporting events. The athlete’s journey does not start that day. They spend months training for the big event, hiring trainers, buying equipment, following a strict diet regiment, and enduring all manner of torture to accomplish this impressive feat. Likewise, authors spend months, if not years, navigating a minefield of imposter syndrome, writer’s block, and other tortuous moments broken up by moments of genius. To overcome this, writers need a plan, a team, and a coach to help them through all the triathlon phases: writing, publishing, and marketing. That’s why I founded the Biz Book Publishing Hub, which has more than 50 experts ready to guide entrepreneurs through the complexities of their author journey. I regularly host free virtual networking events for writers and authors and host this podcast to bring you inside the minds of authors. As a book launch strategist, I know that first-time authors often struggle to see past the writing phase. Today’s panel will share their experiences as authors, including lessons learned and strategies that worked. Tune in to see how being part of a supportive author community can make all the difference. You’ll find all of our episodes at www.BizBookPublishingHub.com. Now, it’s my pleasure to introduce our panelists: Dawn Kristy wrote “33 Ways Not To Screw Up Cybersecurity,” which offers practical tips and checklists in 33 easy-to-follow chapters to help individuals and businesses protect themselves from cyber threats and avoid common security pitfalls. Kathy Sparrow wrote “Ignite Your Leadership: Proven Tools to Energize Teams, Fuel Momentum, and Accelerate Results,” which provides actionable strategies and insights to empower leaders to inspire their teams, drive performance, and achieve organizational success. Nancy Giere wrote “Bundle Your Brilliance: Turn your expertise into profitable online courses " to teach experts how to package and sell their expertise effectively. Please join me in welcoming Dawn, Kathy, and Nancy. Our guests emphasize the importance of planning pre-launch activities. Dawn shares her experience of how a strong pre-publication effort can make all the difference in creating a successful book launch. Plan ahead, folks! Kathy, a seasoned writing coach, advises all aspiring authors to write a book to boost credibility. If you're short on time, she suggests hiring a ghostwriter. Writing a book isn't just about sharing knowledge; it can significantly elevate your professional stature. Nancy and Dawn stress the importance of knowing your audience. Crafting a book that meets your readers' specific needs and interests is key to ensuring its success. Remember, it's not just about what you want to write but what your audience wants to read. Links for Dawn Kristy LinkedIn and YouTube. www.thecyberdawn.com “33 Ways Not To Screw Up Cybersecurity” Links for Kathy Sparrow LinkedIn and Instagram. www.awritablelife.com “Ignite Your Leadership: Proven Tools to Energize Teams, Fuel Momentum, and Accelerate Results” Links for Nancy Giere LinkedIn www.nancygiere.com “Bundle Your Brilliance: Turn your expertise into profitable online courses” Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    50 分