The gory, dystopian South Korean thriller Squid Game is the most popular series Netflix has ever released. This week, it drops season two — in the midst of the company’s efforts to grow the show beyond the screen.

On today’s Big Take Asia Podcast, host Rebecca Choong Wilkins talks to Bloomberg’s Sohee Kim and Lucas Shaw about the new season, the story of how the show was nearly never made and all the ways Netflix is trying to expand Squid Game into a global franchise — from reality TV and video games to in-person fan experiences.

Read more: ‘Squid Game’ Returns in Test of Netflix Global Marketing Muscle

Further listening: K-Pop’s Big Bet on Becoming Less Korean

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China’s property crisis has become a massive headache for the world’s second-largest economy. Tens of millions of newly built apartments lie vacant, home prices have tumbled and cash-strapped developers are struggling to finish construction.

On today’s Big Take Asia Podcast, host K. Oanh Ha talks to Bloomberg’s Lulu Chen about what China is doing to try and solve its housing crisis. We go to Zhengzhou, home to the world’s biggest iPhone factory and the city where the housing market first imploded. It's now become a testing ground for government efforts to revive the ailing property sector. We look at whether they’re working, and what it will mean for China’s economy if the big push fails.

Read more: China’s Housing Rescue Falls Short in City That Signaled the Crisis

Further listening: What Comes Next in China’s Property Crisis

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South Korea’s family-run conglomerates – or chaebols – have been big drivers of economic growth, and because of that they’ve largely been seen as untouchable. Until now. The chaebols are being challenged, at a time when the stakes have potentially never been higher, with the country mired in political turmoil. On today’s Big Take Asia Podcast, Rebecca Choong Wilkins talks to Bloomberg reporter Youkyung Lee about how a surprise takeover bid for one of the world’s biggest refined metal producers, Korea Zinc, is sending a chill through the chaebol world.

Read more: Powerful Families Who Dominate South Korea Face an Investor Revolt

Further listening: The Six Hours of Martial Law That Stunned South Korea

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