In this episode of AdVice, Josh Mangum, David Teller, and Aidan Eaton talk business assets and why business owners should always retain ownership of their business assets.

Granting access to an agency is extremely important, however ownership should always remain in the business owners hands to maintain control and long-term growth.

Delanore Troupe sits down with @JoshMangum and David Teller of WiT Group in this episode of AdVice to explain his business Emryn. Local to Columbia, SC Emryn provides Lidar Scanning, 360 Photography, 3D Publishing, Google Maps Integration, and more.

Learn more about Emryn by visiting https://emrynvs.com/

In Episode 4 of AdVice, Host Josh Mangum, Creative Director Aidan Eaton, and Digital Marketing Director Dave Teller dive into the brand vs. growth marketing paradox. They discuss the unique approaches behind each strategy and how to find the perfect balance between building long-term brand equity and achieving short-term growth.

Learn why businesses need both brand marketing and growth marketing to drive success, and how to align your marketing efforts for maximum impact.

Sponsors by WiT Group https://witgroupagency.com

In Episode 3 of AdVice, Josh Mangum, Aidan Eaton, and Dave Teller sit down with Fox Black from Gadget Boy—Columbia, SC’s boutique electronics shop known for quality tech, fast repairs, and standout service. Fox shares how he’s helped shape the Gadget Boy brand, why rejection in business can be a driving force, and what it takes to stand out in a market dominated by national chains.

From consistency to customer experience, this episode breaks down what real growth looks like from the inside

Check out Gadget Boy: https://gadgetboysc.com Follow on Instagram: / gadgetboysc

Color isn’t just about aesthetics—it influences emotions, brand perception, and buying decisions. In this episode of AdVice, Josh Mangum, Aidan Eaton, and David Teller break down how Color Theory plays a crucial role in marketing strategy. Learn how to choose the right colors for your brand and use them effectively to drive engagement. Don't forget to like, comment, and subscribe for more marketing insights!

Welcome to AdVice, the podcast where we give you advertising advice with a side of whiskey. In this episode, our hosts ‪@JoshMangum‬, Aidan Eaton, and David Teller are discussing the future of video marketing and the powerful role of social media video. From bite-sized content to live streaming, we’re breaking down the strategies you need to stay ahead of the game and make your brand unforgettable. Whether you’re running a small business or a marketing powerhouse, this episode is packed with the advice you can’t afford to miss.

In this episode, Host Aidan Eaton, Creative Director at WiT Group, joins Dave Teller, Director of Marketing at WiT Group, and Brittany Degnan, Brand Manager at WiT Group, to discuss a key question for new businesses: where should you prioritize your logo design?

They explore the pros and cons of designing for your website, physical storefront, or product packaging first and how each choice impacts scalability and visual impact.