『AdMission』のカバーアート

AdMission

AdMission

著者： 9Podcasts
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このコンテンツについて

Every week, advertising gurus Russel Howcroft and Freddie Young offer a glimpse behind the curtain of the world’s most talked about marketing campaigns, brands, ideas, advertising news and industry screw ups.

 マーケティング マーケティング・セールス 経済学
エピソード
  • Inside Airbnb's 'midlife crisis'

    Inside Airbnb's 'midlife crisis'
    2025/05/19

    Parents for Climate settled with EnergyAustralia over greenwashing, spotlighting the murky space between marketing and carbon neutrality, Max is changing its name back to HBO Max & Airbnb’s midlife identity crisis sees it moving beyond homes into chefs, trainers, and stylists, but is this reinvention or desperation?

    See omnystudio.com/listener for privacy information.
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    49 分
  • Lessons in branding from the Catholic Church

    Lessons in branding from the Catholic Church
    2025/05/13

    Russ & Freddie chat about the 'incredible' set design of the papal conclave, how to make gold relatable & desirable, the success & pitfalls of the Jaguar re-brand & why Trump’s proposed movie tariffs could spell the end of Australia’s film boom.

    Drop Russ & Freddie a question via Instagram or LinkedIn

    See omnystudio.com/listener for privacy information.
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    44 分
  • How Labor won the election

    How Labor won the election
    2025/05/05

    Russ & Freddie answer listener questions, offer some advice to the Liberal party after their massive defeat, look at a beautiful spot from Stella Artois & discuss the phenomena of ugly branding.

    Check out the Stella Artois campaign here

    Warren Buffet's 'ugly' website here

    Get in touch with Russ & Freddie via:

    Instagram or LinkedIn

    See omnystudio.com/listener for privacy information.
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    47 分

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