What if your divorce was never meant to break you but to build the version of you that you were always meant to become?

Today, I’m joined by Rochelle Moffitt, founder of the Tickled Pink Agency, who shares her story of going from a stay-at-home mom with no income to building a thriving, soul-led personal branding agency. We talk about what it really takes to start your own business after divorce, especially when you’re starting from scratch, facing financial stress, and second-guessing whether you have what it takes.

If you’re wondering how to build something of your own while raising kids, navigating co-parenting, or juggling all the things, this episode is for you.

Resources Mentioned:

• Join my signature coaching program, ReNewU, for divorced moms who want to create an online coaching business and make $2,000 - $5,000 per month (even if you have no idea where to start!): https://products.ambershaw.com/renewu

What We Discuss:

• Starting messy, ditching perfection, and choosing speed

• Turning dyslexia into a business superpower

• How Rochelle built a business around motherhood and flexibility

• Simple branding tips for early-stage entrepreneurs

• Why done is better than perfect (especially when you're a new entrepreneur)

• How to balance business with being a single mom

• Rochelle’s secret to managing time and avoiding burnout

• The mindset shift from business owner to CEO

• SOPs, delegation, and getting out of your own way

• Revenue streams, retainer clients, and real money talk

• Why mentorship and community are non-negotiable

Key Takeaways:

“I didn't have a choice. I had to figure it out—and fast.” – Rochelle Moffitt

“Perfection was never the goal. Momentum was.” – Rochelle Moffitt

“Your story is the brand. The business grows from there.” – Rochelle Moffitt

Find more from Rochelle Moffitt:

LinkedIn: https://www.linkedin.com/in/rochellemoffitt/

Website: tickledpink.agency

Instagram: https://www.instagram.com/rochelle.was.here/

Find more from Amber:

Instagram: @msambershaw

Website: ambershaw.com

Youtube: https://www.youtube.com/@msambershaw